Top 100 Sports Trends in 2018 – From Muscle-Massaging Water Bottles to Total-Body Workout Devices (TOPLIST)

(TrendHunter.com) These 2018 sports trends deliver a wide range of elements that make the athletic experience more efficient and seamless. There is also a focus on functionality, convenience, and sustainability when…

Mediator: The Top 18 Media Grinches of 2018

It’s time for the Grinchy Awards, given to the year’s worst actors in the news media and anyone else who interfered with a free press.

Der Spiegel to Press Charges Against Reporter Who Made Up Articles

The United States ambassador to Germany waded into the scandal by accusing the newsmagazine of anti-American bias and calling for an independent audit.

Top 100 Pets Trends in 2018 – From Canine-Friendly Bike Seats to Flatpack Pet Beds (TOPLIST)

(TrendHunter.com) From canine-friendly bike seats to flatpack pet beds, the 2018 pet trends reveal a major focus on animal travel. Indeed, instead of making pets more comfortable at home, consumers are increasingly…

Mary Poppins: The Peculiar Challenge of Animating Her World

Rob Marshall was thrilled and anxious to be asked to direct the sequel to “Mary Poppins,” which was the first movie he ever saw.

Top 100 Social Media Trends for 2019 – From Pop-Up Happiness Museums to Virtual Fashion Influencers (TOPLIST)

(TrendHunter.com) These 2019 social media trends highlight progressive ways that users are interacting with online platforms. The online space created more opportunities for users to immerse themselves into, covering…

8 big brand flameouts in 2018


There were brand fails this year as there are every year: bad tweets, accidentally racist ads, data missteps. Snafus from which brands emerge battered and bruised, but ultimately … fine.

And then there were total flameouts. Sometimes a brand simply goes down. No coming back. In that category, it was a rocky year, especially for mall brands. And Roseanne Barr. Here are the most notable.

Sears

Continue reading at AdAge.com

8 big brand flameouts in 2018


There were brand fails this year as there are every year: bad tweets, accidentally racist ads, data missteps. Snafus from which brands emerge battered and bruised, but ultimately … fine.

And then there were total flameouts. Sometimes a brand simply goes down. No coming back. In that category, it was a rocky year, especially for mall brands. And Roseanne Barr. Here are the most notable.

Sears

Continue reading at AdAge.com

Not everyone is buying this ad exec's call to boycott Facebook


Not everyone is picking up what Mat Baxter is putting down.

On Thursday, the CEO of the agency Initiative took to LinkedIn to berate Facebook over this week’s revelations it had shared more data with certain other platforms than previously disclosed. He made headlines for saying he’s advising clients to pull ads from the social network.

“It’s about time we take a collective stand against the egregious behavior of Facebook,” he wrote. Initiative is a media agency owned by Interpublic Group of Cos., which distanced itself from Baxter’s LinkedIn post

Continue reading at AdAge.com

Facebook Closes 5 Accounts That Used Russia-Like Tactics in Alabama Senate Race

Facebook acted in response to news reports that a group of social media experts had secretly used deceptive activity in the Alabama race in 2017.

Mamilos 176 – Perdoar Pra Quê?

Então é Natal, tempo de milagre até para ateus ortodoxos porque mesmo na guerra é aquele tempo em que a gente baixa as armas e olha para quem está do outro lado da trincheira enxergando a humanidade que nos conecta. Nós esquecemos por um dia as feridas que nos infligimos e enxergamos a dor compartilhada, …

O post Mamilos 176 – Perdoar Pra Quê? apareceu primeiro em B9.

KFC: Bitcoin Bucket

KFC Direct Ad - Bitcoin Bucket

JetBlue: Office Souvenirs

Volvo: Recruiting Car

Volvo Experiential Ad - Recruiting Car

Locomotive Syndrome: Locomo Challenge

Locomotive Syndrome: Locomo Challenge

The Norwegian Directorate for Children / Youth and Family Affairs: Cyberbullying: Not Okay

The Norwegian Directorate for Children Integrated Ad - Cyberbullying: Not Okay

Royal Caribbean International: Eclipsing the Eclipse

Royal Caribbean International Integrated Ad - Eclipsing the Eclipse

Walgreens Boots Alliance names Vineet Mehra global CMO


Walgreens Boots Alliance has named Vineet Mehra as global chief marketing officer, effective at the end of January.

Mehra most recently has been global CMO of Ancestry, joining the geneology and DNA-testing business in 2017. He brought on Droga5 the same year, launching a new campaign that focused on the common ancestry of most Americans, including a July 2017 spot that invited a diverse group of descendants of the Founding Fathers to read the Declaration of Independence.

Earlier this year, Droga5 resigned the business, and Ancestry recently named Anomaly to handle work outside the U.S., with J. Walter Thompson (now Wunderman Thompson) creating Ancestry’s recent Veteran’s Day spot for the U.S. Omnicom’s OMD handles Ancestry media.

Continue reading at AdAge.com

Beyoncé Albums Leaked Online, Causing Concerns About Streaming Platforms

The unauthorized appearance of the albums on Spotify and Apple Music raised questions about services that have long been seen as bulwarks against online piracy.