Hasta La Creative!

Campaign is in a nostalgic mood as it celebrates its 50th, so I thought I’d join in the reminiscing.

Snapchat may have seen some recent turbulence in its stock price, but the company has been busy these past six months building an impressive suite of high-impact tools for advertisers. It has released a slew of new features and ad types into the digital advertising landscape. New capabilities like application event optimization allow advertisers to…

A gente começa a jogar por que é legal. Mas por que continuamos jogando? Adriano Brandão e Danilo Silvestre refletem sobre os mecanismos criados pela indústria (e pelos próprios gamers) para que a experiência videogamística se prolongue. Fases diferentes, historinhas, pontos, high scores, campeonatos, leaderboards (online ou em revistas de papel), achievements, platinas… o que faz você continuar jogando? Ou você não precisa de …

O post Pouco Pixel 139 – Me dê motivo apareceu primeiro em B9.

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One In Nine

In order to raise awareness to the importance of early diagnosis of breast cancer, the ad presents the consumer with the concerning fact that more women die in Israel from breast cancer than in car accidents and encourages them to go and get tested. The ad was published during breast cancer awareness month.

Breast cancer kills more women than car accidents
early diagnosis saves lives. Schedule an examination today

Advertising Agency:Reuveni Pridan Ipg, Tel Aviv, Israel
Creative Director:Anat Izhaki Abo
Art Director:Keren Kahlon

Iconic site will show giant hashtags and branded content.

Print
One In Nine

In order to raise awareness to the importance of early diagnosis of breast cancer, the ad presents the consumer with the concerning fact that more women die in Israel from breast cancer than in car accidents and encourages them to go and get tested. The ad was published during breast cancer awareness month.

Breast cancer kills more women than car accidents
early diagnosis saves lives. Schedule an examination today

Advertising Agency:Reuveni Pridan Ipg, Tel Aviv, Israel
Creative Director:Anat Izhaki Abo
Art Director:Keren Kahlon

Steve Aldridge, one of the founders of Partners Andrews Aldridge, thinks the agency still had life left in it.

Seattle is indeed a city on an upward trajectory. The continued growth of Amazon’s HQ skyward, in the form of new skyscrapers in the South Lake Union District, is a fitting analogy. Other legacy brands from the city like Microsoft, Boeing, Alaska Airlines, Nordstrom and Starbucks continue to make an impact in the U.S. and…

Karmarama was behind Iceland’s successful ‘Power of frozen’ campaign.

Spot highlights the brand’s on-the-go meals.