Super Deluxe’s Last Project, The Passage, Will Stream This Week
Posted in: UncategorizedThe last project from Super Deluxe, a digital media company from WarnerMedia’s Turner that is shutting down, will be available to stream on Friday. The Passage, billed as a modern-day silent comedy, will be available on Super Deluxe channels, iTunes and FilmStruck. The movie follows Phil (played by creator Philip Burgers) as he navigates different…
Puma appoints Havas Media to global remit
Posted in: UncategorizedAOR appointment for media buying and planning follows a review conducted by ID Comms.
My campaign: Ajaz Ahmed's homage to the advertising bible
Posted in: UncategorizedCampaign has been a constant companion for digital entrepreneur Ajaz Ahmed since his teenage years.
Best ads in 50 years: Smirnoff made vodka cool
Posted in: UncategorizedAs part of Campaign’s 50th anniversary, we asked the industry to look back on the best ads of the past 50 years. We are revealing one a day for your viewing pleasure…
A tribute to adland's creative legends: David Abbott, Paul Arden and John Webster
Posted in: UncategorizedWe pay homage to three men whose craft and genius changed the advertising landscape forever.
My campaign: Juan Cabral's best work
Posted in: UncategorizedWhen Juan Cabral wants to make ‘something really arty, random and emotional’, he prefers to do it the hard way – with 250,000 coloured balls, drummers in gorilla suits and actresses freefalling 200m from the sky.
The Top 5 most creative brand ideas you need to know about now
Posted in: UncategorizedThe Top 5 most creative brand ideas you need to know about now
Posted in: UncategorizedThe Top 5 most creative brand ideas you need to know about now
Posted in: UncategorizedYour Kid’s Apps Are Crammed With Ads
Posted in: UncategorizedIn a new study of the most downloaded apps for children ages 5 and younger, researchers found advertising in almost all of them.
Execs at Deutsch and R/GA weigh in on the in-house trend, agency manifestos and white pants
Posted in: UncategorizedFor this installment of “Remotely Entertaining,” shot in the waning hours of the Association of National Advertisers annual Masters of Marketing conference in Orlando, Florida, last week, we speak with a couple of folks on the agency side of the equation.
Both in charge of new business at their respective agencies, Maggie Connors and Dave Edwards (from Deutsch and R/GA, respectively) are largely aligned on the issues.
For example, Connors and Edwards, perhaps surprisingly, agree that the trend among brands to bring agency capabilities in house can potentially have great upsides, especially if it serves their needs quickly. Less surprisingly, they say the creative may suffer.
Google investirá US$ 20 milhões em projetos humanitários e ambientais que usarem inteligência artificial
Posted in: UncategorizedO Google anunciou que está preparando um investimento de US$ 20 milhões para projetos humanitários e ambientais que usareminteligência artificial. O investimento acontecerá a partir do ano que bem e faz parte do “Desafio de Impacto IA”. A empresa segue a tendência de outras gigantes, como a Microsoft, já investem em projetos que usam inteligência artificial …
O post Google investirá US$ 20 milhões em projetos humanitários e ambientais que usarem inteligência artificial apareceu primeiro em B9.
Execs at Deutsch and R/GA weigh in on the in-house trend, agency manifestos and white pants
Posted in: UncategorizedFor this installment of “Remotely Entertaining,” shot in the waning hours of the Association of National Advertisers annual Masters of Marketing conference in Orlando, Florida, last week, we speak with a couple of folks on the agency side of the equation.
Both in charge of new business at their respective agencies, Maggie Connors and Dave Edwards (from Deutsch and R/GA, respectively) are largely aligned on the issues.
For example, Connors and Edwards, perhaps surprisingly, agree that the trend among brands to bring agency capabilities in house can potentially have great upsides, especially if it serves their needs quickly. Less surprisingly, they say the creative may suffer.
On Social Media, No Answers for Hate
Posted in: UncategorizedDespite efforts against hateful and false content, those posts and videos are thriving. One Instagram search produced nearly 12,000 posts with the hashtag “#jewsdid911.”
Google investirá US$ 20 milhões em projetos humanitários e ambientais que usarem inteligência artificial
Posted in: UncategorizedO Google anunciou que está preparando um investimento de US$ 20 milhões para projetos humanitários e ambientais que usareminteligência artificial. O investimento acontecerá a partir do ano que bem e faz parte do “Desafio de Impacto IA”. A empresa segue a tendência de outras gigantes, como a Microsoft, já investem em projetos que usam inteligência artificial …
O post Google investirá US$ 20 milhões em projetos humanitários e ambientais que usarem inteligência artificial apareceu primeiro em B9.
Execs at Deutsch and R/GA weigh in on the in-house trend, agency manifestos and white pants
Posted in: UncategorizedFor this installment of “Remotely Entertaining,” shot in the waning hours of the Association of National Advertisers annual Masters of Marketing conference in Orlando, Florida, last week, we speak with a couple of folks on the agency side of the equation.
Both in charge of new business at their respective agencies, Maggie Connors and Dave Edwards (from Deutsch and R/GA, respectively) are largely aligned on the issues.
For example, Connors and Edwards, perhaps surprisingly, agree that the trend among brands to bring agency capabilities in house can potentially have great upsides, especially if it serves their needs quickly. Less surprisingly, they say the creative may suffer.
Why this marketing consultant says the in-house agency buzz is mostly 'noise'
Posted in: UncategorizedAfter more than 30 years of working with agencies including Havas and WPP’s Saatchi and Y&R, Avi Dan knows where a few bodies are buried. More recently, he has taken what he learned across the aisle to the brand side: As the founder of Avidan Stratgies, Dan now advises clients on their agency relationships.
As such, he has a few thoughts about the trend of brands bringing agency capabilities in-house, which dominated much of the conversation at the Association of National Advertisers annual “Masters of Marketing” conference in Orlando last week. He shares them in this episode of “Remotely Entertaining.”
“A lot of the noise about in-house agencies is that: Noise,” he says. “There’s certain work that doesn’t make sense to push outside and give to agencies. But I haven’t seen one brand-building campaign that came from an in-house agency.”