Mother’s Day is filled of stereotyped gifts, causing awkward surprises and forced thanks by moms.
According to studies, more than 50% of people think of giving away the same as always.
We gave moms the opportunity to express their discomfort by sharing our digital prints, using the cliche gifts in a different way to express what they really want nowadays.
Mother’s Day is filled of stereotyped gifts, causing awkward surprises and forced thanks by moms.
According to studies, more than 50% of people think of giving away the same as always.
We gave moms the opportunity to express their discomfort by sharing our digital prints, using the cliche gifts in a different way to express what they really want nowadays.
Mother’s Day is filled of stereotyped gifts, causing awkward surprises and forced thanks by moms.
According to studies, more than 50% of people think of giving away the same as always.
We gave moms the opportunity to express their discomfort by sharing our digital prints, using the cliche gifts in a different way to express what they really want nowadays.
Creatives, take note: Artificial intelligence isn’t ready to take your job just yet.
Burger King plans to send out a press release Thursday declaring that its newest ad campaign was created entirely by artificial intelligence. With the growing hype around A.I. and the buzz about its use in the industry (we’re looking at you, Marcel), one might actually believe the premise, if just for a second.
In the release, the home of the Whopper says it is testing a beta version of “a new deep learning algorithm that could give a glimpse into what the future of marketing and communications could look like.”
A culture in which personal gain and reward is put above everything else is not one that will succeed.
Compensation commensurate with experience. Benefits offered:
Spero Media:
Spero Media is a full service advertising agency that focuses on sports and entertainment clients.
New York City, New York (US)
During the golden age of travel–before the internet, even before television–Americans who saved up their dollars would wander into a travel office and be dazzled by the color lithographs on the wall: travel posters of romantic and exotic destinations, rendered in a gauzy, dreamlike state so alluring you wanted to step inside. For shipping lines…
“The Whopper lives in a bun mansion–just like you.” Unless you’re Sir Mix-a-Lot, that’s probably not literally true. But hey, when your ad’s copywriter is an artificial intelligence, you have to give it some credit for trying to connect with us weirdo organ-sack humans. Burger King’s newest TV ad campaign claims each spot was “created…
Creatives, take note: Artificial intelligence isn’t ready to take your job just yet.
Burger King plans to send out a press release Thursday declaring that its newest ad campaign was created entirely by artificial intelligence. With the growing hype around A.I. and the buzz about its use in the industry (we’re looking at you, Marcel), one might actually believe the premise, if just for a second.
In the release, the home of the Whopper says it is testing a beta version of “a new deep learning algorithm that could give a glimpse into what the future of marketing and communications could look like.”
The UK’s brightest marketing talent gathered last night to attend Campaign’s Marketing New Thinking Awards at London’s One Marylebone.
During the golden age of travel–before the internet, even before television–Americans who saved up their dollars would wander into a travel office and be dazzled by the color lithographs on the wall: travel posters of romantic and exotic destinations, rendered in a gauzy, dreamlike state so alluring you wanted to step inside. For shipping lines…
Vega took over the creative reins at Saatchi & Saatchi London this week, following a 15-month global search by the agency. But who is he?
What does it feel like to be inside a cocktail? For London Design Week, Campari is exploring just that, with a bar in Shoreditch filled with deep red and blue tones and lighting that jumps around to convey the feeling of a liquid environment.
IGTV has been makings headlines, and many of them have been less than favorable. It’s worth pointing out that Instagram’s approach had some things going for it. For example, when IGTV came onto the radar in June, it appeared as though Instagram was officially taking on video behemoth YouTube. It seemed like a bold move,…
Twenty years after it signed off, CBS is bringing Murphy Brown back tonight, and hopes it will become the latest successful revival. In the new iteration, Candice Bergen’s TV journalist and her team have moved from their 60 Minutes-esque news magazine, FYI, to the morning show for a 24-hour cable news network. Meanwhile, Murphy’s now-adult…
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