Hasta La Creative!

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What people are talking about today: Rumblings of change in the ad industry are getting louder. Consider these four stories from the last 24 hours, which are all related to women in the industry or to the Time’s Up/#MeToo movement:

1. A symbol?: Nancy Dubuc left her job as CEO of A&E Networks and is in advanced talks to become CEO of Vice Media, as Ad Age’s Jeanine Poggi writes. If the discussions are finalized, she’ll take over from Shane Smith, co-founder of Vice, a company portrayed in a New York Times investigation as a “degrading and uncomfortable” place for women. Smith had long talked about his interest in stepping back from day-to-day managment but it’s only happening now. He’s expected to stay at the company in some capacity. Could Dubuc change the tone?

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Wayne Deakin has joined brand experience agency Huge as executive creative director to head its London and European offering.

The Government’s flagship anti-drink drive campaign Think! is targeting young men who assume “it won’t happen to me” in a humorous debut ad that riffs off the pottery scene from the movie Ghost.

Publicis Media’s global head of content has come to appreciate her innate curiosity as her secret work weapon.

(TrendHunter.com) Diverse species of animals, from orca whales to house cats, are known to toy with their live prey once they’ve made the catch, so we should consider the March 2018 toy trends — and indeed,…

(TrendHunter.com) Of all the months of the year, March is the only one that has an entire sporting event named after it, and the March 2018 sports trends will always be indebted to that classic, whether they’re…

(TrendHunter.com) These March 2018 luxury trends include plenty of products, apps, services, vehicles, and travel accommodations for those in the upper tax bracket, or just those who would like to appear so.

One…

Entertainment Film Distributors has moved its estimated £10m media planning and buying account to the7stars from MediaCom.

John Legere is already trolling me and we haven’t even been on the phone for a minute. “I’m so excited to speak with such a famous reporter,” he says. I’m not famous, but Legere, T-Mobile’s chief executive, is. Yet before he joined the company in 2012, consumers didn’t have a clue who he was. At times, Legere can be alternatively goofy and rebellious, but is able to get away with it because he delivers (he’s more than doubled the company’s market cap since being hired). Now-commonplace offers from wireless carriersno contracts, unlimited data, upgrade whenever you wantoriginated in T-Mobile’s five-year-old “Un-carrier” marketing campaign, which Legere credits with fixing the worst aspects of cellphone plans. We spoke with him to see how much method underpins the madness. Our conversation has been edited.

You made a Claymation Christmas video last December in which you called Verizon and AT&T “bullshit.” About two months later, AT&T filed a lawsuit.

When I got the call that AT&T was coming after our Claymation Christmas video, I became so happy. Somehow I just pictured the abominable snowman [depicted as AT&T in the video] having to do a deposition.

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