Mar
19
Google wants to make 'progress' on helping trusted news publishers
Posted in: UncategorizedGoogle’s European boss has said making it easier for news publishers to sign up subscribers is a priority for the search giant.
Mar
19
Bose: Cloud
Posted in: Uncategorized
Jackhammers, lightning bolts, and half-real lions are all be loud, but when turned pink and fluffy, they become loud and comfortable. Some say as loud and comfortable as Bose headphones.
Mar
19
Bose: Jackhammer
Posted in: Uncategorized
Jackhammers, lightning bolts, and half-real lions are all be loud, but when turned pink and fluffy, they become loud and comfortable. Some say as loud and comfortable as Bose headphones.
Mar
19
Bose: Lion
Posted in: Uncategorized
Jackhammers, lightning bolts, and half-real lions are all be loud, but when turned pink and fluffy, they become loud and comfortable. Some say as loud and comfortable as Bose headphones.
Mar
19
Monday Morning Stir
Posted in: Uncategorized-BMB launched this “Get Ready For Fun” spot for Legoland U.K. (video above).
-AMV BBDO won a combined assignment for Virgin Atlantic and Virgin Holidays, after pitching against fellow Omnicom agency adam&eveDDB for the account.
-Facebook will see its share of the U.S. digital ad market decline for the first time next year. Google will also dip.
-Despite that, only 20% of retailers in a Digiday survey advertised on Amazon.
-Oh, and around two-thirds of people who own voice-activated devices never use them to make purchases.
-Nike pulled its “Nothing Beats a Londoner” ad over legal issues surrounding the use of the “LDNR” abbreviation.
-Wavemaker U.K. chief product officer Alex Steer weighs in on “Cambridge Analytica and the mindset revolution.”
Mar
19
Messenger Marketing: The Next Frontier for Business Growth
Posted in: UncategorizedA perfect storm of market forces is leading to the emergence of messenger marketing as the next big frontier for business growth. The growth of mobile messaging, combined with the saturation of other media, is leading to the migration of both consumers and marketers to messaging applications. Traditional channels such as emails and SMS are…
Mar
19
How Mommy Bloggers Helped Create Influencer Marketing
Posted in: UncategorizedIt’s Women’s History Month, an annual recognition of the many women who have made contributions to history, culture and society, and I find myself thinking about the impact women have had in the marketing space, particularly in recent years with the rise of influencer marketing. This vibrant, growing industry was essentially built by women out…
Mar
19
A Glance Unlocks All in Apple’s Wild and Colorful High School Number
Posted in: UncategorizedApple is out with a new ad for the iPhone X, and it’s a blast. In the minute-long spot, a high schooler has a field day when she realizes she can unlock anything, just by looking at it. Designed to promote the model’s FaceID feature, which let users unlock the X just by looking at…
Mar
19
Not-so-secret agents: Travel agents go by new names
Posted in: Uncategorized
When Jacob Marek, who started IntroverTravels in 2016, tells people what he does, he often hears, “Oh, I didn’t realize travel agents exist,” he says. “There’s, a lot of times, a stigma [around travel agents because people feel] ‘I’m a traveler, not a tourist, I don’t really need a travel agent.'”
Yes, live travel agents still exist in this era of online booking, but they’re less and less likely to sit at desks surrounded by tropical posters and racks stuffed with brochures. They do their own marketing, documenting their travels on their blogs and Instagram. Their travel-
themed posts, which mix professional and personal moments, lure in clients who otherwise might never have used a travel agent.
Mar
19
Hearst UK's Country Living 'puts stamp' on hotels
Posted in: UncategorizedHearst UK has partnered with Shearings Leisure Group’s Coast & Country Hotels to put the Country Living brand on the venues.
Mar
19
Mother's Day Ad
Posted in: Uncategorized
Mothering a child is not always a pleasing experience especially for women in Africa. The idea here is to make the audience appreciate their mums by dramatizing the not-so-pleasing things they did to keep them safe and happy as a child.
Mar
19
MTN: Wonder Woman
Posted in: Uncategorized
We wanted to change the attitude of people only setting aside a specific day to make mums feel special. Mothers sacrifice a lot and they deserve to be recognized and celebrated at every opportunity. So we reminded everyone of a few reasons why their mums are nature’s-given hero.
Mar
19
Mentos: The Man With A Coin
Posted in: Uncategorized
Felix is unhealthily indecisive, that’s why he always flips a coin before every decision, no matter how serious the consequences are.
Mar
19
Hes-SO Valais-Wallis: The Very Very High School Class Picture
Posted in: Uncategorized
The Alps surrounding the Hes-SO Valais-Wallis are a real added value for students that are keen on nature. To promote the school, we showed how spectacular living by the Alps can be.
Mar
19
Naruhodo #122 – Qual a importância do estudo de tardígrados em nossas vidas? #OPodcastÉDelas2018
Posted in: Uncategorized
Você já ouviu falar em tardígrados? Que eles costumam ser os primeiros a colonizar ambientes rigorosos? Que suportam temperaturas extremamente baixas e extremamente altas? E, afinal, qual a importância de estudá-los? Confira neste episódio especial, em apoio à campanha #OPodcastÉDelas2018 — em que as leigas curiosas são as podcasters Ira Croft e Marcela Ponde de Leon, e …
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Mar
19
Pouco Pixel 113 – Start your engines!
Posted in: Uncategorized
Carros e video games parecem uma combinação perfeita – pelo menos para os executivos da indústria! Adriano Brandão, Danilo Silvestre e Denis Botana conversam sobre um dos gêneros mais populares dos video games: os jogos de corrida. Qual a diferença entre “jogo de corrida” e “jogo de carro”? Jogos de corrida pertencem à categoria de esportes ou são um gênero completamente …
O post Pouco Pixel 113 – Start your engines! apareceu primeiro em B9.
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