Why GDPR-day is Valentine's day for brands

GDPR, the brand relationship assessment is only 100 days away

Tuesday Morning Stir

-Paris agency Romance includes a bit of barely-risque humor in its first campaign for PokerStars.

-Google is working with publishers to create Snapchat-style visual stories before advertising ruins it all for everyone. (Just kidding, we love you guys.)

-Did you notice that AT&T still hasn’t returned to YouTube? Neither did we.

-Vice’s Virtue appears to have lost a client due to its parent company’s behavioral problems as Ally Bank “pauses” project work.

-Aflac has placed its creative account in review after how many years?

-We got KFC’s scratch n’ sniff Valentine’s Day cards in the mail, and while we can’t really place their scent, we can say they smell absolutely nothing like fried chicken.

-So, about last week’s crazy tribute to Londoners from Wieden + Kennedy and Nike…

-VSA Partners recently launched the new podcast AI+Design.

How Can Brands Effectively Use Influencers? This Marketing Company Explains Its Strategy

Influencers, they’re just like us–or at least that’s the message they’re trying to convey to the average person who lacks thousands or even hundreds of followers. But influencer marketing remains elusive to brands who still haven’t definitively determined whether working with influencers actually yields tangible results. That’s the problem influencer marketing company Obvious.ly tries to…

ALDI: Door Frame

Remembering which items go on sale and when, isn’t always easy. Hence BMF continues the “Epic Reminders” ongoing platform to jog the memory of every Australian looking for high quality products at great prices available in ALDI Special Buys, every Wednesday and Saturday.

Video of ALDI Special Buys – "Epic Reminders – Door Frame"

Pokerstars: Poker Faces

Video of POKERFACE_VA

Need to clarify your mind? Try reading The Racing Post

For TBWAManchester’s chief executive, a good day starts with his secret work weapon: a horse betting paper.

Naruhodo #117 – Por que grávidas têm desejos de comer alimentos específicos?

Apostamos que você já ouviu essa: “quando uma grávida tem um desejo de comer algo, é melhor atender, senão a criança nasce com a cara daquilo.” De onde surgiu esse mito? E o que a ciência tem a dizer sobre isso? Saiba no papo entre o leigo curioso, Ken Fujioka, e o cientista PhD, Altay de …

> LEIA MAIS: Naruhodo #117 – Por que grávidas têm desejos de comer alimentos específicos?

A Dream Romance Becomes a Nightmare in This Perfectly Surreal Anti-Abuse PSA

A powerful new animated PSA seeks to fight insidious forms of abuse in teen relationships using a classic song, “Walkin’ on Sunshine” by Katrina and the Waves. The irrepressibly upbeat song serves as a perfect foil for a 2:43 minute video that follows the course of a head-over-heels romance that quickly deteriorates into a nightmare….

13 Words You Should Never Use When Replying to a Customer

It takes a lot for a customer to be willing to interact with a company. People brush by thousands of brands–from restaurants to online tools–on a daily basis and think nothing of it. When a customer actually does take the time to reach out to a brand and offer feedback, it’s kind of a big…

Google opens third digital training space

Google has opened its third digital training space in Manchester as it aims to help 100,000 people in the UK find a job or develop their career.

Anchor poised to reunite with WCRS after 15 years

Anchor, the butter brand owned by Arla Foods, is set to appoint WCRS as its new advertising agency after a competitive pitch.

Fake News and Bots May Be Worrisome, but Their Political Power Is Overblown

It’s very hard to change people’s minds, especially when so many are already committed partisans.

Top 35 Social Media Trends in February – From Vertical Format Short Films to GIF-Sharing Platforms (TOPLIST)

(TrendHunter.com) February 2018 social media trends feature a wide range of interesting innovations and updates to already existing platforms.

Vertical films are often criticized for the blank bars they reveal once…

Convient Computer Accessory Hubs – The iMac Clamp Hub by Satechi Puts All Accessories in One Place

(TrendHunter.com) Tech accessory company Satechi created the new iMac clamp hub, a convenient space for all computer ports and devices. The hub will add functionality to any iMac desktop with a USB-C port, 3 USB 3.0…

Tranquil Contemporary Homes – The Sausalito Outlook is a Modern Home on the San Francisco Bay (GALLERY)

(TrendHunter.com) Felman Achitecture group created the Sausalito Outlook, a contemporary home that looks out on the beautiful San Francisco bay. The designers took an outdated 70s home and transformed it into this…

Ultra-Compact Multi-Tools – The CRKT Pryma is a Robust Multi-Tool That is Incredibly Compact (GALLERY)

(TrendHunter.com) The CRKT Pryma multi-tool is a simple, but effective, tool that can be easily carried every day. Designed by Jesper Voxnaes, the Pryma is built for situations when a knife simply can’t do the…

51 Neon Design Products – From Colorful Gopnik Streetwear to Novelty Pizza Lighting (TOPLIST)

(TrendHunter.com) One of the most secure ways to generate interest and capture attention is through neon design products—the eye-catching colors can encompass the entirety of an item or can be incorporated as a…

What Broadcast Chiefs Love About This TV Season, and What Worries Them

The broadcast rankings in the 18-49 demo this season are identical to one year ago: NBC is in the lead, followed by Fox, CBS, ABC and The CW. However, all of the networks are down year-over-year in the demo (except for The CW, which is flat). The drop in linear ratings continues as a handful…

Hyundai's Olympic experience is dark. Extremely dark

Built in a bid to change its brand perception, the Korean automaker’s striking pavilion in PyeongChang is turning heads.

Elmwood moves into brand experience with Framework Creative acquisition

Brand design consultancy Elmwood has acquired independent digital brand experience agency Framework Creative.