In 2018, consumers have largely accepted that marketers use an online log of their behaviors and spending habits to target digital audiences with relevant ads. A Pew Research Center study found last year that most Americans determine their online privacy rights case by case, with 47 percent saying they’re comfortable with retailers tracking their purchases…
General Mills ice-cream brand Häagen-Dazs is seeking to appeal to a younger audience by signing up the men’s world number three tennis player Grigor Dimitrov as its global ambassador.
The music producer Quincy Jones and the mogul Ron Meyer join Mr. Carter, who is now on ‘garden leave,’ in investing in an Instagram-style app called Zig.
Optimism is powerful. So powerful in fact that it can fill a glass of water.
This came out at the tail end of last year but the message works well into the darkness of winter. Together, we make the holidays brighter.
Sony’s free, ad-supported streaming service Crackle will rebrand as Sony Crackle this spring, the outlet announced at the Television Critics Association’s winter press tour. The new name will allow Crackle–make that Sony Crackle– “to lean into the power of what Sony stands for,” Eric Berger, GM for Crackle and evp and chief digital officer for…
The sequel starring Kevin Hart and Dwayne Johnson has now made $283 million domestically, while “The Commuter” saw disappointing totals.
Since opening its third office, in Chicago in 2016, Carbon continues to cement their place in the market by acquiring iconic brands Filmworkers Chicago and Vitamin, to become the second largest visual effects and design studio in the city.
Hulu continued its dual approach of bulking up both its original and acquired series slates by announcing two big coups today: The company has landed exclusive streaming rights to the hit medical series ER–which turned George Clooney into a megastar two decades ago–and has also snapped up Clooney’s next show, a limited series adaptation of…
When a show is as big as of a commercial and critical hit out of the gate as The Handmaid’s Tale was last year–the Emmy- and Golden Globe-winning drama was also one of Hulu’s most-viewed shows in 2017–it sometimes goes off course in Season 2 as its creators try to lean into the hype. But…
Persuading travelers to visit the United States didn’t used to be difficult, but things have gotten more complicated. Could marketing help roll out a welcome mat?
Depending who you ask, after one year on the job President Trump is either going down in flames or he’s totally on fire. So maybe Time’s new cover will please both Trump haters and lovers?
Inside the Jan. 22 issueon sale tomorrowTime’s POV on Trump, though, comes into sharp relief. The cover story, by Michael Duffy and Nancy Gibbs, is titled “The Unpresident: Why Donald Trump Will Never Change,” and pivots off of Michael Wolff’s best-seller “Fire and Fury: Inside the Trump White House.”
So that was kind of amazing: Not only did the first post-“Fire and Fury” edition of “Saturday Night Live” enlist former cast member Fred Armisen to do Michael Wolff, but original cast member Bill Murray showed up to do Steve Bannon. The set-up was that both were guests of Mika Brzezinski (Kate McKinnon) and Joe Scarborough (Alex Moffat) on a spoof of MSBNC’s “Morning Joe” as part of the “SNL” cold open. In the segment, Armisen’s Wolff reveals a thing he left out of “Fire and Fury” (spoiler: Oval Office baby races!) while Murray’s Bannon talks about what’s next for him (spoiler: he’s working on a new line of wrinkled barn jackets called Frumpers for Guys, plus a skincare line called Blotch).
Bonus right at the end: Leslie Jones is Oprah.
The president said he did not say “I probably have a very good relationship” with the North Korean leader, claiming he said “I’d.” It was difficult to tell from audio clips whether the complaint had merit.
YouTube executives further explained their decision to distance themselves–but not cut ties with–one of its biggest stars, Logan Paul, following the widespread criticism after he uploaded a voyeuristic video of a dead body hanging from a tree in Japan’s “suicide forest.” Three days ago, YouTube announced that it had dropped Paul from its Google Preferred…
Mr. Jackson was synonymous with Saturday college football for millions of fans through five decades.
Primary Wave, a boutique New York company that aggressively markets “icons and legends”, bought the rights to Marley’s songs in a $50 million deal.
The publishing giant, which is creating a code of conduct for photo shoots, reflecting a new reality in the fashion industry.
(TrendHunter.com) Italian sneaker brand P448 experiments with unique textures and bold colors for a refreshing new take within the footwear industry. The brand would define itself as a firm that commands “…
(TrendHunter.com) With smart homes technology becoming more and more common beyond the confines of Silicon Valley, it should comes as no surprise that smart small appliances have made their way into the kitchen as…
This is site is run by Sascha Endlicher, M.A., during ungodly late night hours. Wanna know more about him? Connect via Social Media by jumping to about.me/sascha.endlicher.
