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Tropicana

Your socks are only mismatched to keep everyone else on their toes.

Toothpaste stains reflect a strong dedication to personal hygiene.

The construction crew outside your bedroom window is just building character.

Look at the morning struggle with a brighter tune after having a glass of Tropicana Orange Juice.

Advertising School:The Creative Circus, Atlanta, USA
Professor:Dan Balser
Art Director:Spencer Beuerle
Copywriter:Will Aebi
Illustrator:Carol Ehreth

Film
MACMA

Advertising Agency:David, Buenos Aires, Argentina
General Creative Directors:Ignacio Ferioli, Joaquin Cubria
Creative Directors:Nicolas Varas, Ignacio Flota
Art Director:Johann Hotz
Copywriter:Juan Pablo Tyrer
Producer:Juan Manuel Cuervo
Account Executive:Florencia Scrimaglia
Production Company:Primo
Directors:Nico Perez Veiga, Julieta Cabrera

Film
Nokia

This Christmas, Nokia Phones is telling consumers to put down their phones and enjoy real human connections with their loved ones.

An emotional spot, shot by esteemed Hollywood director Justin Chadwick, tells the heart-warming story of the close relationship of a grandmother and her grandson, who’s recently gone away to university.

Advertising Agency:Mother, London, United Kingdom
Executive Creative Directors:Hermeti Balarin, Ana Balarin
Creative Directors:Kyle Harman-Turner, Martin Rose
Creatives:Anthony Montagne, Oli Rimoldi
Account Director:Yuki Yamakado
Strategist:Joe Burns
Planner:Joe Burns
Production Company:Tomboy Films
Director:Justin Chadwick
Producer:Barnaby Spurrier
Editing:Final Cut
Editor:Rick Russell
Post:Mpc
Sound:750 Sound

Film
Renault

Renault Italy launched the new Renault Scenic campaign “Great News” conceived by Publicis Italy. Life holds great surprises, at least the road should not. Things that change our present and our future. This is the campaign concept where, each time, a couple of friends or partners have to face a series of shocking news that would put anyone to the test, but not Renault Scénic. A car equipped with technological systems that prevent our distractions and allow us to experience even the most surprising moments.

Advertising Agency:Publicis, Milan, Italy
CEO Publicis Italy:Bruno Bertelli
Global Chief Creative Officer:Bruno Bertelli
Executive Creative Director:Cristiana Boccassini
Creative Director:Francesco Martini
Copywriter:Francesco Martini
Art Director:Andrea Savelloni
Client Service Team:Daniela Di Maio, Ilaria Lorenzetti, Sara Barone
Strategic Planner:Mattia Bellomo
Producer:Giulia Atzori, Nicole Lord
Production Company:Filmmaster Productions
Director:Joachim Back
DoP:Jan Velicky
Executive Producer:Lorenzo Cefis
Editor:Francesco Loffredo
Sound Design:General Jingles
Post Production:Frame
Music:‘Stuck In The Middle With You’, Stealers Wheel

The Voice will have a new sponsor in the form of mobile network Giffgaff when it returns for a second series on ITV on Saturday night.

Cadbury is releasing a limited number of Creme Eggs made with white chocolate and offering cash prizes to those that find them in a Willy Wonka-esque competition.

Valor do processo chega a 1,6 bilhões de dólares

> LEIA MAIS: Spotify está sendo processado por não pagar direitos autorais

Remember $5 foot longs?

Subway just took the offer one (very small) step further, with a limited time $4.99 footlong deal, as revealed in a new campaign from The Martin Agency.

A series of ads center around the limited-time promotion, including one parodying The Price Is Right. The spot features an announcer introducing the sandwiches which share the price, followed by a series of comical over-reactions.

Other ads in the campaign, “Wait For It” and “Happiness” take a more direct approach to introducing the offer. Clearly, the price tag is the star of these ads. Lutz, of course, has a different sandwich chain in mind.

The campaign appears to be The Martin Agency’s last work for the fast food brand. Subway previously worked with the agency on a project basis. Last month, the chain consolidated its media and creative accounts with Dentsu Aegis Network, following a review launched in July. A Subway spokesperson confirmed that the work formerly assigned to The Martin Agency was part of the review. Work from Subway’s new agency partners is expected early this year.

Patrick Coffee contributed reporting and 30 Rock GIFs to this story.