Since the melting of the polar ice caps is endangering for a lot of animals, we want to convey a strong message: If the ice melts, all those animals will become extinct. Even though there are a lot of factors that have an influence on melting the ice caps, the the math is fairly simple: Save the ice to save the animals.
Since the melting of the polar ice caps is endangering for a lot of animals, we want to convey a strong message: If the ice melts, all those animals will become extinct. Even though there are a lot of factors that have an influence on melting the ice caps, the the math is fairly simple: Save the ice to save the animals.
McDonald’s vice-president marketing and food development, Emily Somers, is among marketers set to appear at Engage, IAB UK’s flagship conference, which returns to the Barbican in London on 18 October.
Judges’ choice platinum award winner Cheil Worldwide London will present a case study on the winning campaign for Samsung.
The hackers have come for the ad industry. A “massive” cyber attack that started in Kiev, Ukraine has taken out WPP’s network around the globe. For now, at least, the holding company has effectively hit pause on operations across all offices.
WPP confirmed this via Twitter and Facebook in an effort to get out in front of the news.
IT systems in several WPP companies have been affected by a suspected cyber attack. We are taking appropriate measures & will update asap.
— WPP (@WPP) June 27, 2017
A WPP spokesperson who contacted us by phone added, “We are assessing the situation, taking appropriate measures and will update as soon as possible.”
The morning started awkwardly for the company. According to one agency executive in New York, all employees were told to log off their computers immediately as the attack had already hit the IT systems. Another source says JWT global CEO Tamara Ingram sent an email to all 10,000-plus employees under the subject line “Urgent – Shut down all computers.”
Various events have been cancelled, and there’s apparently a state of confusion among the network’s employees.
According to the many reports regarding this attack, it began in Ukraine and targeted several of that country’s largest state-run organizations, in addition to Russia’s Roseneft and Denmark’s Maersk. The virus is described as “ransomware,” with the hackers demanding unspecified payment via bitcoin from Ukrainian officials. We’ve heard that WPP’s operations in Eastern Europe were first to be affected but that the attack has since spread to offices in France and other countries, hence the security concerns in the U.S.
If we could take one positive from this development, we’ve discovered several treasure troves of hilariously awful stock images labeled “hacker” and “cyber attack.”
Insert your favorite Marcel joke here.
[Image via]
Years before he became Adam Sackler on television, and Kylo Ren in the movies, Adam Driver served in the U.S. Marine Corps. Shortly before he was due to be deployed to Iraq, he broke his sternum in a mountain biking accident and was medically discharged. That history provides an apt backdrop for Driver’s latest advertising…
CANNES, France–Still want evidence of the tangible value of having a diverse workforce, and the perspective that comes with it? Look no further than 180LA’s “Boost Your Voice” campaign for Boost Mobile. The work won two Grand Prix (in Promo & Activation and Integrated) at the Cannes Lions festival, but likely never would have been…
Ad Age “Media Guy” columnist Simon Dumenco’s media roundup for the morning of Tuesday, June 27:
Today’s accidental theme, dear reader, is environmental protec … — oh, who am I kidding? Today’s theme is Russia (see No. 1, below), Russia (No. 2), Russia (No. 3), Russia (No. 5), Russia (No. 7). Anyway, let’s get started …
1. “Three prominent journalists at CNN resigned on Monday after the cable news network was forced to retract and apologize for a story on its website involving a close ally of President Trump,” The New York Times’ Michael M. Grynbaum reports in a Monday evening post that’s also in today’s print edition. “The article — linking Anthony Scaramucci, a hedge-fund manager and Trump confidant, to a Russian investment fund supposedly being investigated by the Senate — was removed from CNN.com late last week after the network decided it could not fully stand by its reporting.”
Credit: Illustration by Tam Nguyen/Ad Age
WPP Group has been thrown into chaos by a cyberattack that, according to an internal Y&R memo, is causing the company to suspend work on desktops and PCs.
The attack appeared to strike agencies across WPP, but it wasn’t clear whether all agencies were affected, though tweets indicate Ogilvy has been affected. “Ogilvy currently under a large cyber attack. Just been told to shut down all Macs and PC’s, ransom demands the works. Fun times,” tweeted @swhiteley.
As newly minted creative director, Hartstone will not only assemble the teams and take the lead on projects from ideation through delivery, but articulate concepts, bring them to life visually and work daily with clients through pitching, presenting and collaborating. According to the Sibling CD, working as both a director and designer has proven beneficial and informative in her new position. “For me, being a designer and director is intertwined,” Harstone adds. “The range of projects– graphic, filmic, illustrative, is definitely what keeps me engaged and I let one influence the next. It makes me a pretty hands on creative director. I don’t generate ideas in a void and I like working it out with people. I design and pull references at the start of every job, no matter what the medium or platform, because for me that’s a big part of my process.”
During her extensive career behind the camera, leading creative and in design, Hartstone has honed her craft at the likes of renowned studios including Imaginary Forces, Loyalkaspar and Gretel. Along the way, the creative leader has collaborated with top-tier brands such as Google, HBO, Spike TV, Pepsi and Smirnoff, rebranded African American female-focused network Centric, earned Emmy nominations for her main title designs for HBO’s Boardwalk Empire and The Pacific and has spoken at events like OFFF Barcelona. With her storied background and proven versatility, Hartstone is well-suited to serve as Sibling Rivalry’s new creative director according to studio Partner Maggie Meade. “Lauren comes to us with such a depth of creative talent and taste level that she will be a true leader to help push the future of Sibling,” the exec says. “Plus, who doesn’t want a strong female to help mentor other women in the design and film industry?”
(TrendHunter.com) As the June 2017 multimedia trends reveal, AR and VR technology are quickly changing the way consumers shop for everything from clothing to flights.
In terms of AR, imaging software is making it…
(TrendHunter.com) Whether it is digital debit cards for kids or youthful skincare sets, the June 2017 youth trends reveal that brands are increasingly looking for ways to make more adult products kid-friendly.
One…
(TrendHunter.com) Immersive augmented reality technology, interactive chatbots and specialized apps are just a few of the ideas that are present in the top June 2017 mobile marketing concepts.
A number of forward-…
(TrendHunter.com) From DIY prosthetic-building sets to machines that help consumers make their own at-home face masks, the top June 2017 DIY ideas show the expansion of the maker movement beyond the world of hobbies,…
‘Adsafety’ helps prevent unhealthy contents through Google’s artificial intelligence that identifies images including video. AI exposes public service ads which is contrasting to unhealthy images. Public service ads are posted not only on YouTube but also in the ad space exposed on the website. Users will recognize critical aspects of the content, whether they intended to view it or not.
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