In the second of a series of dispatches from Cannes Ina O’ Murchu, a creative innovation technologist, a winner of the GoDaddy scholarship for women in technology explains why equality matters.
Independently-owned MCap (formerly known as Mercury Media Group – MMG), has hired Omnicom Media Group’s global head of trading Andy Zonfrillo as its global managing director.
Mars, Inc has appointed Marriott International’s senior vice president, digital George Corbin to the new role of chief digital demand officer.
Y&R has created a virtual statue of Coco Chanel for the Cannes Lions festival as part of a project to recognise women’s accomplishments in public spaces.
TripAdvisor is rolling out a new campaign in the UK today, featuring its owlish mascot Little Wiser for the first time.
Art offers the potential to arrive at an objective and clear outcome, and we are getting comfortable with displaying our personal data visually.
Ogilvy has dramatically reduced its number of Cannes entries in 2017, and Tham Khai Meng, the global chief creative officer, has called for more bravery from marketers.
Out of 18 shortlisted entries from the UK, The Partners London earned five, three of which were for its work for the London Symphony Orchestra.
J Walter Thompson London has picked up five nods in the Entertainment category at Cannes for “Ash to art”, its campaign for Glasgow School of Art.
OMD agencies lead the UK nominations for a Cannes Media Lion this year, with OMD UK and Manning Gottlieb OMD receiving four shortlisted entries each.
Five full days of Ramadan remain. For those unfamiliar with the Islamic holy month–or its Catholic cousin, Lent–it’s a period of fasting and cleansing that dramatically impacts Middle East and North African (MENA) markets. As long as the sun is up, practicians neither eat nor drink. Businesses open late and close early in recognition of…
Gwyneth Paltrow is the celebrity the internet loves to hate but Cannes loves to host. But in her second year of extensive appearances around the International Festival of Creativity, Paltrow gave more depth about how her lifestyle/media/cosmetics brand Goop works, including that she gets advice from Walmart’s e-commerce guy. Here are four pieces of Goop you maybe didn’t know, revealed during her appearance Monday at the OMD Oasis with the media agency’s U.S. CEO Monica Karo.
She’s as scared as everyone else
Gwyneth Paltrow is the celebrity the internet loves to hate but Cannes loves to host. But in her second year of extensive appearances around the International Festival of Creativity, Paltrow gave more depth about how her lifestyle/media/cosmetics brand Goop works, including that she gets advice from Walmart’s e-commerce guy. Here are four pieces of Goop you maybe didn’t know, revealed during her appearance Monday at the OMD Oasis with the media agency’s U.S. CEO Monica Karo.
She’s as scared as everyone else
Marketers are charged with building brands but under pressure to deliver now.
There is something noble in the persistence that keeps global marketers going in the face of all odds.
From financial meltdown to hare-brained ideas, Chris Clark looks back on 16 years at ‘the world’s local bank’.
Will Vodafone’s response to fake news and hate speech online prove effective, Emily Tan asks
Actors Idris Elba and Gabourey Sidibe are among the creative voices explaining why diversity is crucial for the advertising and marketing industries.
Campaign spoke to members of the LGBT+ community in the marketing communications industry to explore how they are represented in the mainstream media, and discovered brands still have a long way to go. Sonoo Singh reports.
Time Warner has signed a two-year deal with Snap to make shows for, and buy ads on the platform.
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