Here’s what Emma Straub, Ann Patchett, Jonathan Lethem, Louise Erdrich, Judy Blume and Jeff Kinney are reading and recommending to bookstore customers.
(TrendHunter.com) Lively is a “leisuree” brand (a term it coined to mix lingerie and leisure) that has recently released an inclusive swimwear line.
With the 10-piece collection, Lively has launched its…
-Mekanism raised $3,400 to help end child poverty with its “Red Nose Challenge” for Comic Relief’s Red Nose Day (video above).
–Dave Trott points out that feelings and intuition is “something machines can’t do.”
-Energy BBDO won creative duties for Chinese telecommunications company ZTE.
-Independent cross-cultural agency BARÚ will handle Treasury Wine Estates’ media business in the U.S.
-British potato chip brand Walkers Crisps apologized and pulled an ill-conceived Twitter campaign which created videos from users’ selfies (not realizing some had submitted photos of famous criminals).
-Don’t call it a comeback: JWT won some shit.
-Northwestern Mutual life insurance company, which last held an agency review in 2014 and picked GSD&M, has named a new CMO.
AT&T’s live online video service, DirecTV Now, has seen its growth stall in recent months, according to people familiar with the matter, raising questions about consumer demand for the growing number of new web-TV services entering the market.
By the end of January, two months after its debut, the cable-like TV service had surged to about 328,000 subscribers, according to people familiar with the matter. Yet DirecTV Now lost 3,000 customers in February, and its subscriber growth was roughly flat in March, the people said.
AT&T declined to comment. The company introduced DirecTV Now on Nov. 30, offering more than 100 channels including ESPN, Fox, Bravo and Nick Jr., for $35 a month for a limited time. To sweeten the deal for AT&T wireless customers, DirecTV Now streaming doesn’t count against their data plans.
The Facebook chief plans to visit every state in the union and learn more about a sliver of the nearly two billion people who use the social network regularly.
Had the reporter in Montana been attacked by a Democrat rather than a Republican, he would have been hailed as a victim of liberal rage.
At Inlingua’s over 70 language schools native-language professionals teach every foreign language throughout Germany. In short: With Inlingua you’ll easily learn to master languages. To highlight how effective learning becomes when done through the Inlingua concept, we visualized the learning success as a ruler’s throne. The newly acquired foreign language skills are literally crowned.
The overall three motives for the most popular languages English, French and Italian pick up hundreds of country-specific and historically relevant elements. Each element was re-build in 3D. Through a laboriously work process the bits and pieces merged to three impressive thrones. The complete artwork raised student numbers at Inlingua’s language courses up to new highs.
At Inlingua’s over 70 language schools native-language professionals teach every foreign language throughout Germany. In short: With Inlingua you’ll easily learn to master languages. To highlight how effective learning becomes when done through the Inlingua concept, we visualized the learning success as a ruler’s throne. The newly acquired foreign language skills are literally crowned.
The overall three motives for the most popular languages English, French and Italian pick up hundreds of country-specific and historically relevant elements. Each element was re-build in 3D. Through a laboriously work process the bits and pieces merged to three impressive thrones. The complete artwork raised student numbers at Inlingua’s language courses up to new highs.
At Inlingua’s over 70 language schools native-language professionals teach every foreign language throughout Germany. In short: With Inlingua you’ll easily learn to master languages. To highlight how effective learning becomes when done through the Inlingua concept, we visualized the learning success as a ruler’s throne. The newly acquired foreign language skills are literally crowned.
The overall three motives for the most popular languages English, French and Italian pick up hundreds of country-specific and historically relevant elements. Each element was re-build in 3D. Through a laboriously work process the bits and pieces merged to three impressive thrones. The complete artwork raised student numbers at Inlingua’s language courses up to new highs.
The single best way to get swedes to leave the cold north and go road tripping in southern Europe is of course to let them experience how great it is. But how do we give people a french road tripping experience when they’re in Sweden? The solution was to troll commuters radio by letting it sound like it lost connection for a second and then let them listen to some authentic french radio. That way we let France itself spark the idea of driving down to the ferry and continue south.
Usar conteúdo gerado pelo usuário de forma automática na sua campanha de publicidade online nem sempre é uma boa ideia. Algumas marcas já aprenderam isso, outras ainda precisam aprender. Uma marca que pulou da segunda categoria para primeira hoje foi a britânica Walkers Crisps. A mecânica da ação era simples: usuários tuitavam selfies para o […]
> LEIA MAIS: Mais uma marca aprendeu da pior maneira que posts automáticos nem sempre são bons
Sholing FC, the grassroots semi professional soccer team for the Sholing district of Southampton, England were unable to receive promotion not due to the quality of their play, but their facilities.
The poor condition of the club’s pitch means they couldn’t meet the standards of more senior leagues. So Budweiser decided to surprise the team with a £100,000 grant through its Club Futures program.
Anomaly, production company Bullion and director James Willis documented the occasion while claiming to be filming a documentary about the team. Budweiser was so taken with the results that they decided to release the spot as a 90-second broadcast version running during the FA Cup, in addition to the full-length online version. Whether or not the surprise itself was staged, the spot shows the brand making a real difference with the donation and FC Sholing is clearly elated to be given the opportunity to upgrade its facilities.
Let’s talk personal hygiene. But to make a delicate subject slightly less awkward, how about we toss in some silly choreography, Oprah-style product giveaways and hippie satirist JP Sears? For its first advertising, all-natural deodorant brand PiperWai launched a four-minute digital short Thursday that crams in as many dance moves and yoga poses as ingredient…
Ad Age “Media Guy” columnist Simon Dumenco’s media roundup for the morning of Wednesday, May 24:
Yes, Virginia, there are still magazine launches (see No. 5, below). Does the Trump administration understand basic math? No (No. 1). Yes, iris authentication sounds cool. Is it foolproof? No (No. 2). Yes, President Trump is still doing that weirdly aggressive shake-and-pull handshake — but finally someone was prepared for it (No. 7). Anyway, let’s get started …
1. Something something 101. The top story on New York Magazine’s website this morning is titled “Trump Budget Director: We Didn’t Make a Childish Math Error! (They Did.)” Jonathan Chait’s post begins,
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