(TrendHunter.com) In recent months, fashion for urban cyclists has greatly improved. As more and more people choose to cycle their morning commute, the need for high-performance, yet stylish clothing has increased….
In celebration of Armed Forces Day on Saturday, May 20th Johnnie Walker proudly released the next installment of their Keep Walking America campaign with a new spot titled ‘Homecoming.’
More than half of chief marketers will spend at least a fifth of their budget on experiential in the near future, a new study shows – compared to less than a third who do so now.
WPP has made a strategic investment in 88 rising, a US-based digital content producer that targets Asian millennials across the globe.
Como a série da Netflix explora um dos tipos mais comuns da cultura pop, já chamado de “a ameac?a negra”
> LEIA MAIS: Cooper Black, a personagem oculta em “Dear White People”
Forever Beta has poked fun at politically apathetic young people in a faux political broadcast on behalf of the “Can’t Be Arsed Party”.
Businesses that are not prepared for GDPR are risking far more than hefty fines, a panel of data protection experts have warned.
British Airways’ comms during a weekend where IT failures caused travel chaos were “pretty risible”, according to The Sun’s travel editor – with several comms professionals also criticising the airline’s response.
Engine’s chief executive reveals four key elements that are necessary for an effective election campaign.
“Right now our industry thinks that there was a golden age of creativity and creativity being valued, and that golden age is over,” Cindy Gallop said during the latest recording of “Tagline,” our podcast on creativity with iHeartMedia and sponsored by Bulleit Frontier Whiskey. “Our industry thinks its glory days are over. Our industry’s glory days haven’t even begun.”
Gallop, founder of IfWeRanTheWorld and MakeLoveNotPorn, was joined by Droga5 Creative Chairman David Droga and host Gayle Troberman, chief marketing officer at iHeartMedia.
Listen to the entire episode right now:
The 2017 Cannes Lions International Festival of Creativity approacheth. With the boondoggle looming in just a few weeks, it’s not too soon to start planning your attack.
Ad Age sat down with Philip Thomas, CEO of Cannes Lions parent Ascential Events since last August and chief executive of Lions Festivals for 10 years before that, to find out what to look for this June.
1. Chinese invasion: Thomas said Chinese tech titans Tencent, which developed the WeChat social media platform (850 million users), and Alibaba, the e-commerce group, are putting on “big activations” and sponsorships this year. Tencent, he said, also built a platform that allows people to buy their festival passes in China through WeChat. “The Chinese have always entered and sent people, but they’ve been under the radar and this is the first time they’re really interested in taking a bigger position,” he said.
From designing menswear to hosting game shows, Michael Strahan is a busy man. When he’s not hosting “Good Morning America,” he can apparently be found organizing the clothing racks at JC Penneyliterally. Strahan talked with Ad Age about his workload, early rising and Snoop Dogg.
You’re involved with a bunch of projects right now. How do you keep it all straight?
I’ve got a great group of people to help methat is the key. I wake up and I have somebody say, “Go in this direction.” Then someone says, “Now switch gears, go in that direction.” But it’s all fun things I enjoy and have a real passion forit doesn’t really feel like work.
This is site is run by Sascha Endlicher, M.A., during ungodly late night hours. Wanna know more about him? Connect via Social Media by jumping to about.me/sascha.endlicher.
