Mr. Dearman’s editorials helped set the stage for the belated conviction of a former Klansman for organizing the murders of three civil rights workers in Mississippi.
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Bayer
Alka-Seltzer Boost. Now with caffeine.
Advertising Agency:Garwich BBDO, Guayaquil, Ecuador
Creatives:Mario Farfán, Luis Miguel Molina
Copywriter:Luis Miguel Molina, Mario Farfán
Art Direction:Mario Farfán, Diego Aguilar
Photographer:Alicia Studio, Diego Aguilar
Retouch:Alicia Studio, Diego Aguilar
Film
Romanian Traffic Police
Advertising Agency:Mercury360 Communications, Bucharest, Romania
Creative Director:Liviu Turcanu
Group Creative Director:Toni Bunaiasu
Copywriter:Toni Bunaiasu, Luca Costea
Art Director:Raul Ciceu, Silviana Cosma
Photographer:Silviana Cosma
Additional Credits:Mihaela Bourceanu, Loredana Ionescu
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Volvo
Volvo V40 the first with external airbags for pedestrians protection.
In order to change the prescription in Israel about Volvo we come up with a campaign that emphasis volvo’s safety technological superiority and innovation.
Advertising Agency:Mccann, Tel Aviv, Israel
Chief Creative Director:Nadav Pressman
Creative Director:Dror Nachumi
Art Director:Gal Porat
Copywriter:Dror Nachumi
Photographer:Ilan Bashor
Film
YVES SAINT LAURENT
Advertising Agency:BETC Luxe, Paris, France
Advertising Agency:BETC Pop, Paris, France
Creative Director:Jasmine Loignon
Art Director:Mathilde Fallot
Copywriter:Gullit Baku
Director:Colin Tilley
Production Company:Phantasm
Film
Legambiente
Every year, thousands of volunteers in every italian city join Legambiente in the special 3days event called “Puliamo il Mondo” (Clean up the World) in order to help the public service to fight environmental degradation. They will show no mercy for all the abandoned waste!
Advertising Agency:Arsenale23, Rome, Italy
Executive Creative Director:Antonio Maccario
Art Director:Gabriele Gallo, Francesco Calendini
Copywriter:Antonio Maccario, Paolo Di Maio
Film Director:Sebastiano Facco
Editor:Luca Baldanza
Animation Artist:Gabriele Gallo
Production Company:Arsenale23
Executive Producer:Ernesto Faraco
Project Manager:Michele Giuliani
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Band Aid
Advertising Agency:Miami Ad School, Berlin, Germany
Creative Director:Niklas Frings-Rupp, Florian Weitzel, David Herrmann
Art Director:Kasia Grabek
Copywriter:Andrés Wong
Photographer:Kasia Grabek
Additional Credits:Pam Boschma
Media
Drug Free Kids Canada
URL: https://thecallthatcomesafter.com
The project is called “The Call That Comes After” and what’s interesting about it is how technology is used to bring the targeted teen into the narrative of the campaign – they receive personalized text message from their parent at a crucial point in watching a customized video. It targets teens on the device they use most – their phones. The goal of the campaign is to start a conversation between the teen and their parent about the dangers of high driving. Studies show that driving high nearly doubles the risk of an accident, but a recent study commissioned by Drug Free Kids Canada found that nearly one third (32%) of teens feel driving high is not as risky as drunk driving, while one in four high school seniors say they have ridden in a car with a high driver. Although more parents are speaking more frequently to their kids about drugs, Drug Free Kids Canada’s research showed that over 40% of parents say their conversation lasted only a few minutes or less which seems to indicate a reluctance to engage in a meaningful conversation. The tool that is being offered with the “CallThatComesAfter” provides an easy opportunity for parents to get a message across and open the dialogue all this with a few clicks.
Advertising Agency:FCB/SIX, London, United Kingdom
Executive Creative Directors:Ian Mackenzie, Krystle Mullin, Graham Tingle
Group Account Director:Vicki Waschkowski
Account Supervisor:Shannon Harvey
Project Manager:Gillian Largey
Lead Developer:Dov Atlin
Campaign Manager:Andrew Yang
Data:Jacob Ciesielski
Technology:Jacob Ciesielski
President:Andrea Cook
Media Planning:Um
Director Connection Planning:Cynthia Steele
Production Company:Circle Productions
Executive Producer:Andria Minott, Sarah Brooks, Laurie Kerr-Jones
Director:Jesse Blight
Cinematographer:Jesse Blight
Line Producer:Robbie Mcnamara
Editorial:School Editing
Editor:Lauren Horn
Post Production:Red Lab
Producer:Pallavi Joshi, Ted Rosnick
Visual Effects Artist:Andy Hunter
Colourist:Jason Zukowski
Music & Sound Design:Vapor RMW
Casting:Shasta Lutz, Jigsaw Casting
Film
Synovus
In its latest ad effort “Gym Rats,” Synovus Bank proves it’s the “bank of here” by taking the ultimate back seat to Hurricane Boxing Gym, a local non-profit that reaches out to at-risk youth in Tampa Bay: It’s so involved in the community, the commercial doesn’t even bear the bank’s name.
The thoughtful 60-second PSA by advertising agency Fitzgerald & Co. (Fitzco) features glimpses of young gym members as they train with Hurricane owner Will Velez. “Gym rats—that’s what they call us. At first I didn’t like it,” one member says in a monologue that ends with the realizing that “Rats survive; they take care of their own. I’m cool with being a gym rat.”
The PSA, which is intended to increase awareness in the Tampa community for Hurricane and its mission, tags with “This ring builds champions.” It began airing on local network TV affiliates and online in late January and will run for a year.
Synovus and Hurricane launched the PSA with a viewing party and ribbon-cutting ceremony on February 17.
Synovus fell in love with Hurricane Boxing after learning about the gym’s cause in 2015. In a retail promotion, the gym was one of the bank’s new checking account customers that received $200.00 to invest back into their communities and small businesses. It’s been a passion project for the Synovus and Fitzco teams ever since.
Advertising Agency:Fitzgerald+Co, Atlanta, USA
Chief Creative Officer:Noel Cottrell
Executive Creative Directors:Mitch Bennett, Wes Whitener
Art Director:Erin Fillingim
Copywriter:Matt Shoemake
Production Company:Caviar
Director:Jordan Bahat
Executive Producer:Darren Foldes
Line Producer:Michael Sarkissian
Director Of Photography:Michael Gioulakis
Post Production:Caviar
Editorial Company:Caviar
Editorial Producer:Terry Huynh
Editor:Jack Price
Music Production Company:Score A Score
Music Executive Producer:Jordan Passman
Producer:Jake Weinreb
Composer:Daniel Ciurlizza
Arranger:Daniel Ciurlizza
Group Account Director:Jeffery Quick
Account Director:Allison Sherrill
Assistant Account Director:Lauren Gourley
Business Affairs:Lisa Holloway
Print
National Health Insurance Company – Daman
The self-prescription of antibiotics has almost led us into a post-antibiotic era, in which basic infections will be fatal and medicine will be pushed back to the dark ages. According to the World Health Organization, it’s a global crisis more threatening than AIDS.
The overconsumption of antibiotics creates mutated, antibiotic-resistant bacteria that spread from one person to another and get more resilient; eventually, even cuts and common colds will get fatal. Now, in the UAE, antibiotics are easily available over the counter at pharmacies unlike other parts of the world. And people are guilty of popping antibiotics like sweet treats.
For Daman (a leading health insurance brand), we got people to think twice about popping antibiotics like candy, by creating educational content using the most consumed forms of treats in the UAE: Ice-cream, Doughnuts, Cupcakes. Each ad encouraged people to know more by visiting damanhealth.ae or calling 800 4 DAMAN.
Advertising Agency:FP7/DXB, Dubai, United Arab Emirates
Print
M – Indicator
The campaign titled #voiceforvictims encourages women to speak up against everyday abuse and violence.
Advertising Agency:Bates Chi & Partners, Mumbai, India
Print
Disneyland Paris
Advertising Agency:BETC, Paris, France
Creative Director:Richard Desrousseaux
Creatives:Christophe Vino, Typhaine Royer
Photographer:Vincent Desailly
Illustrator:Beacon Creative
Print
OM Book
Get two classics at the price of one.
Advertising Agency:Ogilvy & Mather, New Delhi, India
Executive Creative Director:Ajay Gahlaut
Creative Director:Divya Bhatia, Vimal Singh
Art Director:Rajat Agarwal
Copywriter:Avik Bose
Advertising Agency:Ogilvy & Mather, Nairobi, Kenya
Executive Creative Director:João Espírito Santo
Creative Director:Till Aurousseau
Art Director:Till Aurousseau
Copywriter:Gregory Aldous
Account Executive:Mathieu Plassard
Film
Loreal
Advertising Agency:McCann London
Creative Director:Rob Brown
Creative Lead:Regan Warner
Managing Partner:Lisa Conway
Business Lead:Alison Webber
Account Director:Shelley Bowcher
Planning Director:David Frymann
Planner:Emily Ellis
Project Management Director:Louise Hawthornthwaite
Client Director:Richard Smithó
Senior Account Executive:Emma Sullivan
Production Company:Storner
Director:Fabien Constant
Producer:Pierre Garnier
Post Production:Tag
Online
Libresse
Advertising pantyliners in the extremely conservative South African market posed quite a challenge. How do we talk about a product designed to take care of an area that’s hardly ever mentioned, and when it is spoken about it’s usually in code or with awkward pointing?
We decided we had to get people talking about, and understanding, what the product is for. The vagina.
Welcome to Vagina Varsity. A month-long, no holds-barred course to teach students everything they need to know about their vaginas, because being a vagina-haver, doesn’t make you a vagina expert. Once they signed up, the course was sent to students’ email, so they could engage with the material in private. The course consisted of video lessons and loads of extra vagina, period and product-related information. There were also weekly quizzes so learners could test their new-found knowledge, because the more you know, the less you have to fear.
Advertising Agency:Net#work BBDO, Johannesburg, South Africa
Creative Director:Brad Reilly
Art Director:Juliet Honey
Copywriter:Annette De Klerk
Illustrator:Emma Strydom
Designer:Emma Strydom
Strategist:Kerry Hibberd
Digital Strategist:Kyle Duckitt
Digital Lead:Sarah Snyman
Producer:Tara Dales
Project Director:Neray Naicker
Client Director:Roxanne Singh
Client Executive:Lorienne Platt
Animator:Ryan Paikin
Hosts:Thembekile Mahlaba, Nwabisa Mda
Expert Consultant:Avri Spilka
Concept Consultant:Bongeka Masango
Production House:Zootee Studios
Print
LocoL
We’re Watts and we’re hungry for more.
We’re Oakland and we’re hungry for more.
We’re Tenderloin and we’re hungry for more.
Advertising School:Miami Ad School, San Francisco, USA
Art Director:Oscar Gierup
Copywriter:Jacob Altman
Film
Nissan
During its last trip to the desert, the Nissan Navara had an encounter from a different world: a snowmobile! It had to show this challenger who is the toughest of them all…
Advertising Agency:DigitasLBi, Paris, France
Creative Director:Frédéric Roux
Creatives:Laurent Salles, Benoit Finck
Account Director:David Ouanounou
Account Manager:Pauline Roussel
Producer:Thomas Laurent
Production Company:La Belle Façon
Pilot:Christian Ebong
Director:David Sultan
Directors of Photograpy:Christophe Guyon
Second Unit:Valentin Tesson
Editor:Valentin Tesson
Music:Circonflex
Sound Design:Circonflex
Print
Sharandhar
Cure sleeplessness and stress.
Natural sleep has become a rare experience in this day & age, with the root cause of this being aggravated stress. Sharangdhar, with its holistic knowledge of Ayurveda,
has known this condition well and has developed excellent solutions which strengthen the nervous system and reduce stress to induce sleep that is as natural as an infant’s sleep in the mother’s womb.
Advertising Agency:Xebec Xommunications, India, Pune
Credits: Advertising Agency: Xebec Xommunications pvt. Ltd, India, Pune
Creative Director:Ashish Sadare
Art Directors:Ashish Sadare, Vijay Kumbhar
Copywriter:Saurabh Kirtane
Illustrator:Vijay Kumbhar
Photographers:Ashish Gurbani, Omkar Sali
Models:Elinor Chhris, Rohan Matale, Jaywant Sali
Additional Credits:Radhika Akolkar
Film
Uniqlo
Advertising Agency:Droga5, London, United Kingdom
Chief Creative Officer:David Kolbusz
Executive Creative Directors:Steven Howell, Rick Dodds
Creative Director:Devon Hong
Copywriter:Ulrika Karlberg
Group Account Director:Rebecca Lewis
Account Director:Michelle Villarreal, Alex Dousie
Senior Strategy Director:James Broomfield
Director:Nick Gordon, Somesuch
Production Company:Nick Gordon, Somesuch
Producer:Chris Harrison
Director Of Photography:Evan Prosofsky
Editor:Dan Sherwen, Final Cut
Vfx:Mpc
Vfx Producer:Sophie Hogg
2D Supervisor:Bruno Fukumothi
Grade:Mpc
Colourists:Houmam Abdallah, Richard Fearon
Sound:Design Will Cohen, String and Tins
English VO Artist:Tuppence Middleton
This is site is run by Sascha Endlicher, M.A., during ungodly late night hours. Wanna know more about him? Connect via Social Media by jumping to about.me/sascha.endlicher.
