Lurpak: Game On


Film
Lurpak

Advertising Agency:Wieden+Kennedy, London, United Kingdom
Director:Daniel Wolfe
Creative Director:Freddie Powell, Hollie Walker
Copywriter:Becca Pottinger, Sam McCluskey
Art Director:Becca Pottinger, Sam McCluskey
Agency executive producers:Tony Davidson, Iain Tait
Group Account Director:Rachel Parker
Account Director:Hannah Gourevitch
Account Manager:Stephanie Brooks
Planner:Indiana Matine

Fevicol Adhesive: Belief, Faith, Spirit

Print
Fevicol

Fevicol, the ultimate adhesive brand in India has always used moments from the Indian way of life in it’s communication. This time too, we used something uniquely India, our grand festivals. Think millions, not thousands. We saluted some these festivals and the way they bond Indians.

Advertising Agency:Ogilvy & Mather, Mumbai, India
Chief Creative Officer & CoChairman:Tham Khai Meng
Executive Creative Director:Anurag Agnihotri
Executive Chairman:Piyush Pandey
Creative Director:Piyush Pandey
Senior Vice President:Vivek Verma
National Creative Director:Rajiv Rao
Senior Creative Director:Shahrukh Irani
Photographer:Nigel Killeen, Getty Images

Coca-Cola: 100 years of Contour Bottle

Direct Marketing, Design
Coca-Cola

Advertising Agency:Memac Ogilvy & Mather, Dubai, United Arab Emirates
Chief Creative Officer & CoChairman:Tham Khai Meng
Executive Creative Director:Ramzi Moutran
Chief Creative Officer:Paul Shearer
Creative Director:Sascha Kuntze
Business Director:Tarek Shawki
Copywriter:Sascha Kuntze
Art Director:Irfan Ghani
Designer:Irfan Ghani
Head Of Production:Amin Soltani
Agency Producer:James Alfred, Tamara D’Costa
Print Production:Sukesh Babu
Retoucher:Ramadan Ibrahim

DGT Spain: The Iconic Bikes

Promo, Direct Marketing
Dgt

Some of the most iconic cars in history converted into a more efFicient way of transportation.

DGT (Spanish Traffic Department) and the Spanish Government needed to raise awareness that another way of getting around the city is possible, and there are always alternatives to cars.

To change people’s perception, we decided to turn some of the most iconic cars in cinema history into actual bicycles. Because you don´t need to be in a movie to change the world.

These special built bikes were launched to the public on many channels, including print, outdoor, cinema posters, and digital. Furthermore, they were displayed in different parts of the city, becoming an object of desire for hundreds of consumers.

Advertising Agency:Ogilvy & Mather, Madrid, Spain
General Creative Director:Paulo Areas
Art Directors:Diego Lauton, Javier Martinez
Copywriter:Emilio Holguin
Photographer:Jesus Alonso
Production:Pedro Pozo

Miami Ad School: Kiss, Ghost, Pregnant, Bag

Print
Miami ad school Madrid

Advertising needs new ideas.

Advertising Agency:39, Madrid, Spain
Creative Director:Santiago Cosme

McDonald's: Have a Good Summer

Print
McDonald’s

Advertising Agency:DDB Montreal, Canada
Creative Director:Étienne Bastien
Art Director:Mélissa Charland

Tequila Herradura: Luck is earned


Film
Tequila Herradura

Advertising Agency:Grey, Toronto, Canada
Chief Creative Officer:Patrick Scissons
Executive Creative Directors:Joel Arbez, James Ansley
Art Director:Logan Gabel
Copywriter:Graeme Campbell
Vice President Content:Karen Lee
Crm:Karen Lee
Account Director:Laura Rovinescu
Account Executive:Harjot Tatla
Producer:Erica Metcalfe
Production Company:Untitled Films
Director:Scott Pommier
Executive Producer:Lexy Kavluk, Michelle Rich, Cheyenne Bloomfield, Tom Hutch, Hannah Graham
Line Producer:Amalie Bruun
Director Of Photography:John Houtman
Editorial:Saints Editorial
Editors:Griff Henderson, Raj Ramnauth
Post Production:Alter Ego
Colourist:Eric Whipp
Online:Andres Kirejew, Darrem Achim
Music:Apollo Music
Sound Design:Apollo Music
Creative Director:Daenen Bramberger

Curaprox: Pirecco, Nina Moraes, Viti Grosman


Film
Curaprox

Advertising Agency:BETC, São Paulo, Brazil
Creative Director:Erh Ray, Rodolfo Barreto
Business Director:Gal Barradas
Art Director:Cristiano Bernardo, Gustavo Leal
Copywriter:Tiago Melchior
Illustrator:Pirecco, Viti Grosman, Nina Moraes
Photographer:Leonardo Mendonça

Tine Dairy: Kjetil vs Sara


Online
Tine Dairy

How exhausting is it to keep up with an 8-year old? To answer this question, Norwegian dairy company Tine and TRY advertising agency carried out an experiment where they filmed and documented Sara (8) whilst playing in the school playground. Then challenged World Cup alpine ski racer and Olympic Champion Kjetil Jansrud to copy all of Saras movements, -scaled to adult size.

Advertising Agency:TRY, Oslo, Norway
Art Director:Ester Hjellum
Copy Writer:Jørgen Bøhle Bakke
Client Director:Helge Gjertveit
Project Manager:Cathrine Wennersten
Production Company:Pravda
Director:Johanne Helgeland
Executive Producer:Erik Schøien
Producer:Mette Waaberg

New York Bakery: Speak Cheesy


Online
New York Bakery

The campaign idea is to create a new language playing off the word cheesy – #SpeakCheesy. The media includes press, content, OOH, social media, and display. One of the pre-roll executions is a phone conversation between two characters called ‘Borisy’ and ‘Trumpsy’ speaking to each other across the Pond in the cheesy language; performed by impressionists John Culshaw and Lewis Macleod.

Advertising Agency:Now, London, United Kingdom
Creative Director:Harv Bains
Copywriter:Juliet Kent
Art Director:Clinton Harding

Doctors Without Borders: Scalpel

Print
Doctors Without Borders

It takes many to save one.
Help us provide life saving medical humanitarian relief at mf.ca.

Advertising Agency:John St, Montreal, Canada
Creative Directors:Angus Tucker, Stephen Jurisic
Art Director:Sebastien Lafaye
Copywriter:Cedric Audet
Director:Olivier Staub
Producers:Cas Bennington, Stéphanie Beaudin
Account Service:Melissa Tobenstein, Jaclyn Cooper
Strategy:Megan Towers
Digital Content Lead:Adam Ferraro?
Retoucher:Jonathan Kemp

Microsoft: Paint


Online
Microsoft

Advertising Agency:Wunderman, Lima, Peru
Account Regional Lead:Florencia Bottinelli
Account Executive:Gabriela Castanetto
Production Company:Phantasia Studio
Editor:Luigi Velasquez
Post Production:Luigi Velasquez
Production Manager:Luis Grieve
Sound Design:Emocionica

Heineken: Live your music am open air Gampel


Media
Heineken

Advertising Agency:Equipe, Zurich, Switzerland

Kit Kat: Dance challenge


Media
Kit Kat

To illustrate KitKat’s “Have a break, have a Kitkat” tagline, Nestlé collaborated with JCDecaux Colombia to transform 3 bus shelters into dancing machines.

Passers-by were invited to follow the steps and enjoyed a dance while waiting the bus. When the song was finished, the score was shown on the screen and participants were able to take a KitKat bar from the dispenser as a reward!

Advertising Agency:JWT, Bogota, Colombia

Vaincre Noma: The monster that devours children


Online
Vaincre Noma

Advertising Agency:WNP, Paris, France
Art Director:Delphine Tabutin
Copywriter:Marion Thiery
Illustrator:Antoine Poulain
Sound:Caleson
Ceo:Eric Delannoy

Maru: Archi-technological Branding

Direct Marketing, Design
Maru

Advertising Agency:Ogilvy & Mather, Istanbul, Turkey
Chief Creative Officer & CoChairman:Tham Khai Meng
Executive Creative Director:Selim Ünlüso
Producer:Fulya Akay
Filika Film Director:Baran Baran
Film Producer:Ali Devrim ?engel, Filika, Hakan Pamukçu, Filika
Business Director:Murat Derman
Art Director:Mehmet Demirel
Account Executive:Gizem Piro?lu
Developer:Onur Acun, Why Not App
Strategic Planning Director:Pelin Ayd?n
Typographer:Taner Ardal?

IKEA: It's that affordable

Promo, Direct Marketing, Design
IKEA

Advertising Agency:Memac Ogilvy & Mather, Dubai, United Arab Emirates
Chief Creative Officer:Paul Shearer
Executive Creative Directors:Ramzi Moutran, Attila Nyeki
Associate Creative Director:Juliana Paracencio, Luiz Vicente Simões
Art Director:Juliana Paracencio
Copywriter:Luiz Vicente Simões
Art Directors:Juliana Paracencio, George Serhan
Copywriters:Luiz Vicente Simões, Maya Khai
Producer:Jimmy Alfred
Illustrator:Bruno Rodrigo de Miranda
Print Producers:Reethu Zacharia, Rafael Malonzo
Account Manager:Bernard Abou Nader
Senior Account Manager:Rami Rihani

Falabella Roberta Allen: Unbreakable

Print
Falabella

Advertising Agency:Leo Burnett, Bogota, Colombia
Chief Creative Officer:Mauricio Sarmiento
Regional Chief Creative Officer:Fernando Bellotti
General Creative Director:Diego Ortiz, Herberth Monterroso
Art Director:Juan Romero, Ale Burset
Production:Zombie Brasil

Prefeitura do Recife: Recife-Madrid, Recife-Lisbon, Recife-Rome

Print
Prefeitura do Recife

The dream of a better life cannot be the victim of women trafficking.Every year, hundreds of women are victims of this silent crime but that cannot keep you quiet. Call to Liga Mulher and report it.

Every year, 2.5 million people in the world are victims of human trafficking. Around 80% of them are women who are fooled by the promise of a better life in another country but once they get there, become slaves and sexually exploited. They are forced to take part in up to 10 sexual relations a day. A crime that is almost invisible because the majority of them travel freely by their own will and end up feeling somewhat responsible for being fooled. 

Over the last years, as a result of great international pressure, many governments have started to develop strategies to fight against human trafficking and women’s trafficking in particular.Given this reality, the Liga Mulher, a hotline center that focuses solely on women developed by the Recife City Hall, is launching a campaign that aims at encouraging complaints.

Advertising Agency:Agência UM, Recife, Brazil
Creative Director:Lenilson Lima
Art Director:Eugênio Lima
Copywriter:Marcus Seixas

Kit Kat: Impossible objects

Print
Kit Kat

Advertising Agency:JWT, London, United Kingdom
Executive Creative Director:Russell Ramsey
Head Of Art:Dave Dye
Creatives:Jan Holst-Hansen, Rob Welch and Naz Nazli
Designer:Chris Hutton, Darren Beard
Global Director In Charge:Gillian Milner
Account Director:Morgan Collins
Project Managers:Charlotte McCluskey, Halide Dale
Media Agency:Zenith