Sep
22
Mouvement du Nid: Girls of Paradise
Posted in: Uncategorized
Sep
22
Amnesty International: Kim Jong, Mugabe, Putin
Posted in: UncategorizedPrint
Amnesty International
In over 30 countries, dissidents are deprived of their freedom for having different political beliefs. Imprisoned, tortured, and even executed. To help them: www.amnesty.org
Advertising Agency:& Creative Lab Founder, Shanghai, China
Chief Creative Officer:Jody Xiong
Art Director:Jody Xiong
Designer:Jody Xiong
Creative Director:Lin Weijun
Copywriter:Nancy Yang
Sep
22
Foreign Reporters in China Face More Restrictions Now, Report Says
Posted in: UncategorizedA survey by PEN America shows growing difficulties in getting news out of the country as its economic importance and geopolitical power grow.
Sep
22
Sarah Jessica Parker, Leaving Carrie Behind With HBO’s ‘Divorce’
Posted in: UncategorizedMs. Parker makes clear that “Divorce,” her first HBO series since “Sex and the City,” “is not Carrie in the suburbs.”
Sep
22
The Voyages Issue: What We See When We Look at Travel Photography
Posted in: UncategorizedOn the visual — and psychological — contradictions of pictures from the road.
Sep
22
Critic's Notebook: Apple Opens the iMessage Door, and the Ephemera Rushes In
Posted in: UncategorizedSeveral new features have turned this intimate chat experience into more of a social network.
Sep
22
Mobile Data Marketplace Creates Direct Path From App to Dollars
Posted in: Uncategorized
Mobile app publishers are tethered to advertising as the primary revenue stream that keeps them afloat, but one company aims to create an even more direct line between mobile user data and dollars.
Mobile ad firm Airpush is set to launch its mobile data marketplace mobi.info, where companies can purchase precise device location information, including beacon data, encrypted email addresses, device identifiers and information showing which apps phones have installed and how frequently they’re accessed.
The idea is to give mobile app publishers a way to feed their data wares into a buying hub that could help them monetize the data generated when people open and interact with their apps, whether or not an ad is served into the app. Apps that include Airpush’s updated software development kit, or SDK, will be able to distribute the so-called data exhaust created when people use their apps and turn it into revenue when it meets a buyer’s criteria.
Sep
22
Interactive Nature-Themed Tables – The 'Starry Sea' Table Was Inspired by the Caribbean Sea (GALLERY)
Posted in: Uncategorized
(TrendHunter.com) The Starry Sea table, created by Alexandre Chapelin, is truly a feat of design in its ability to perfectly combine imagery associated with nature and technology.
The table was made from a piece of…
Sep
22
Dentsu's Venture Capital Fund Invests in U.S. VR Sports Startup
Posted in: Uncategorized
The venture capital fund of Japanese ad giant Dentsu Inc. has invested in a small U.S. virtual reality startup whose technology can give sports spectators the sensation of watching a game from a stadium VIP suite, even if they’re just lazing on the couch at home.
Dentsu would not provide details about the size of the investment. The New York-based startup, called LiveLike, says it has 34 employees.
Tokyo-based Dentsu, founded in 1901, last year launched Dentsu Ventures to back startups, with total fund capital of over $49 million. It has invested in projects ranging from U.S. robotics startup Jibo to a company called Tynker that teaches kids how to code. The fund is looking for projects that could build future business opportunities for Dentsu, said Kotaro Sasamoto, Dentsu Ventures’ managing partner.
Sep
22
Complex Brings Its Youth Obsession to Snapchat Discover
Posted in: Uncategorized
Complex, the youth-centric culture publication, is launching a Snapchat channel.
Complex, owned by Verizon, says it will bring an even younger sensibility to what’s already a youth-focused app. Complex said in the announcement that it will “cover everything from Kanye to LeBron James,” fashion, sneakers, music, movie and pop culture.
“We will break big digital stories,” said Moksha Fitzgibbons, chief revenue officer at Complex. “Let’s say we do a big feature with Kylie Jenner or something like that, we would break it on Snapchat.”
Sep
22
Mobile Data Marketplace Creates Direct Path From App to Dollars
Posted in: Uncategorized
Mobile app publishers are tethered to advertising as the primary revenue stream that keeps them afloat, but one company aims to create an even more direct line between mobile user data and dollars.
Mobile ad firm Airpush is set to launch its mobile data marketplace mobi.info, where companies can purchase precise device location information, including beacon data, encrypted email addresses, device identifiers and information showing which apps phones have installed and how frequently they’re accessed.
The idea is to give mobile app publishers a way to feed their data wares into a buying hub that could help them monetize the data generated when people open and interact with their apps, whether or not an ad is served into the app. Apps that include Airpush’s updated software development kit, or SDK, will be able to distribute the so-called data exhaust created when people use their apps and turn it into revenue when it meets a buyer’s criteria.
Sep
22
How Marketers Can Help Keep Good Ads Off Bad Sites
Posted in: Uncategorized
When clients invest in a digital advertising strategy, they need to be assured that they’re getting exactly what they pay for. Many clients are global brands with reputations that took decades to build, and in an age where trust is everything and reputations can be tarnished in an instant, clients often worry about how and where their ads appear online.
Via purchased inventory on ad networks, sometimes brand advertising unwittingly appears on undesirable websites, such as those devoted to the illegal distribution of pirated movies and TV shows. Sometimes ads that look legitimate are actually Trojan horses carrying malware: hidden, malicious programs that steal valuable information from users’ computers or mobile devices. And sometimes, legitimately purchased ads don’t get shown on websites at all: instead they appear on sites that will never be viewed by a human, a practice known simply as “ad fraud.”
It’s imperative to protect brands from these criminal activities by establishing best practices and prioritizing known and safe preferred publishing partners for our clients’ investments.
Sep
22
Halloween Watch: It's Not the Great Pumpkin, It's Donald Trump
Posted in: Uncategorized
Retailers will not be spooked by consumers this Halloween, as spending is expected to reach record highs. The National Retail Federation, which conducts an annual survey with Prosper Insights & Analytics, predicts total spending for the Oct. 31 holiday will reach $8.4 billion, the highest amount in the survey’s 11-year history. Consumers are expected to spend $82.93, or 11% more than last year, the survey found.
“Retailers are preparing for the day by offering a wide variety of options in costumes, decorations and candy, while being aggressive with their promotions to capture the most out of this shopping event,” said NRF President-Chief Executive Matthew Shay in a statement.
The expected uptick is welcome news for retailers. Though early predictions for the holiday season have been merrythis week, Deloitte forecast as much as a 4% rise to more than $1 trillion in holiday salesstores have still been weighed down by a lackluster 2015.
Sep
22
Bacs: Current Account Switch Service
Posted in: Uncategorized
Bacs, the not – for – profit organisation behind Direct Debit and the Current Account Switch Service in the UK, is promoting the current account switch guarantee through a new integrated campaign created by Engine.
The campaign is fronted by the Switch Guarantee Guy, an ultra – smooth character who’s spreading the word that it’s never been easier for UK customers to switch current accounts.
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