Advertising School: Brother Ad School, Buenos Aires, Argentina
Creative Director: Juan Rezzónico
Art Director / Illustrator: Saymon Medeiros
Copywriter: Sergio Alzate
Additional credits: Mauro Suarez
Published: June 2015
More than 30,000 elephants are illegally killed every year just for chopsticks and bracelets.
Advertising Agency: Y&R, Shanghai, China
Executive Creative Directors: Nils Andersson, Kon Marinis
Creative Director / Art Director / Designer: Handsome Wong
Copywriters: Yin-Yin Wu, Joana Mosa
Typographer: Leslis Sim
Retouching: Dicky Liu / pafassion lab
3D: Winson Yu
More than 30,000 elephants are illegally killed every year just for chopsticks and bracelets.
Advertising Agency: Y&R, Shanghai, China
Executive Creative Directors: Nils Andersson, Kon Marinis
Creative Director / Art Director / Designer: Handsome Wong
Copywriters: Yin-Yin Wu, Joana Mosa
Typographer: Leslis Sim
Retouching: Dicky Liu / pafassion lab
3D: Winson Yu
More than 730,000 sharks are illegally killed every year just for bowls of soup.
Advertising Agency: Y&R, Shanghai, China
Executive Creative Directors: Nils Andersson, Kon Marinis
Creative Director / Art Director / Designer: Handsome Wong
Copywriters: Yin-Yin Wu, Joana Mosa
Typographer: Leslis Sim
Retouching: Dicky Liu / pafassion lab
3D: Winson Yu
If you text and drive you’re a killer.
Advertising Agency: Lowe, Cape Town, South Africa
Executive Creative Director: Kirk Gainsford
Art Director: Dane Alexander
Copywriter: Jeanine Gomes
Producer: Tenille Abrahams
Client Service: Inge Prins
Photographer: Myles Dicky
Published: May 2015
The European Union said it’s still seeking to make rapid progress in its tax investigations into four companies, including Apple and Amazon.com even after saying it will miss a self-imposed mid-year deadline.
EU antitrust commissioner Margrethe Vestager said she “will be seeking to conclude shortly” the probes, according to her foreword to the EU’s annual report on competition enforcement published on Thursday.
Ms. Vestager said last month that regulators will fail to complete tax probes into Apple, Amazon and also Starbucks Corp. and Fiat Finance & Trade by the middle of this year. The former Danish economy minister inherited the cases when she took over the EU role at the start of November. All the companies have said that they acted within the law.
Apple will begin selling some Apple Watch models in retail stores in two weeks.
The company also will make the watch available in Italy, Mexico, Singapore, South Korea, Spain, Switzerland and Taiwan on June 26, the company said in a statement Thursday.
The gadget, which went on sale online in April, so far has only been available in stores for demonstration purposes. Chief Financial Officer Luca Maestri has said that Apple was aiming to balance supply and demand by the end of June.
Print
Bayer
Don’t let the pain strike back.
Advertising Agency:BBDO, Mexico City, Mexico
Chief Creative Officer:Ariel Soto
Group Creative Director:Sebastian Corti
Creative Director:Carlos Oxte, Sindo Ingelmo
Head Of Art:Sindo Ingelmo
Art Director:Jose Mario Muñoz Enriquez
Copywriter:Gumaro Dávila Alvarado
Art Buyer:Gabriela Alfaro, Edith Garcia
Production Company:NT producciones
Photographer:Mina Blanco
Ilustrador:Diego Salas
Venice, California-based agency Zambezi created a broadcast spot entitled “Transparent “to help The Honest Company launch its “Lifestyle” lineup of “non-toxic, eco-friendly, effective” cleaning products.
Unsurprisingly, the 30-second spot highlights the brand’s transparency, as the brand prides itself with being clear and open with customers and its cleaning liquid and the bottle it comes in are both clear. To illustrate transparency, while shooting for the cuteness factor, Zambezi created a spot around a little girl with X-Ray glasses. She uses them to find her father’s wallet as her mother is doing laundry, which she then trades for a cookie. As the father is wiping down the counter with, the girl slips the glasses on and off while looking at the kitchen cleaning liquid bottle, without a noticeable difference (since The Honest Company’s products are so transparent). While the ad may come across as a bit hokey and obvious at times, it’s refreshing how it nonchalantly features a mixed race family and both the cutesiness and the brand message should appeal to parents with young children. Unfortunately, the ad concludes with a tired attempt at humor, as the father slips on the X-Ray glasses to look at the mom. Waka waka.
Credits:
Founder, CEO: Chris Raih
Executive Creative Director: Josh DiMarcantonio
Associate Creative Director: Nick Rodgers
Associate Creative Director: Ben George
Executive Producer: Alex Cohn
Senior Producer: Nathan Nowak
Managing Director: Pete Brown
Communications Director: Nicole Bush
Account Executive: Nicole Younger
Designer: Briana Espinosa
Production Company: Hungry Man
Director: Ric Cantor
Executive Producer/Managing Partner: Kevin Byrne
Executive Producer/Director of Sales: Dan Duffy
Executive Producer: Mino Jarjoura
Executive Producer: Nancy Hacohen
Producer: James Kadonoff
Production Supervisor: Nora Resnick
Editing House: Zambezi
Editor: Ling Ly
Asst Editor: Paul Oh
Composer: Claire George (track title: Hummingway)
Sound Design and Mix: Lime Studios
Color Correction: Apache Color
Mother London announced the promotions of husband and wife creative team Hermeti Balarin and Ana Balarin to roles as executive creative directors effective today, the first time Mother has made such appointments for its London office, Campaign reports.
The duo will join Mother London’s existing management team, including managing director Sara Tate and joint heads of strategy Chris Gallery and Katie Mackay, reporting to the agency’s partners. Creative partners Robert Saville and Mark Waites previously ran the department, along with former creative partner Stephen Butler, who left the agency to join TBWAChiatDay as chief creative officer last year. The Balarins originally joined Mother London on placement back in January 0f 2007, moving from Brazil in the process.
“This is a big deal for Mother London. Handing creative leadership to a new generation is not something Mark and I do lightly,” Saville told Campaign. “In Ana and Hermeti, that decision is a no-brainer; they have it all.”
Short of letting a child experience the lingering pain of a sunburn, how can you really teach them the importance of wearing sunscreen?
Tell an overstimulated kid to wait 15 minutes for mounds of sunscreen to soak in before they can dive into the ocean and you’re basically asking for tears.
Nivea and FCB Brazil have come up with one solution for educating kids about the sun in a language they’re sure to understand: toys.
The Nivea Doll is made with UV-sensitive material and quickly turns lobster-red when exposed to harsh rays without sunscreen, just like your own skin eventually would if left unprotected.
If the child uses sunscreen on the doll, it will be protected from sunburn. If the doll’s already red, putting a dollop of Nivea on it will turn the skin back to its normal shade (not a perfect comparison to a real sunburn, which is far harder to undo, but it’s an effective illustration for kids).
“Protecting and caring is something we learn from an early age. This emotional bond is what this Nivea action offers,” Joanna Monteiro, creative vp at FCB Brazil, said in a statement. “Through the magic of technology, children can see the sun’s effect on the skin of the doll.”
Last year, Nivea’s “Protection Ad,” which helped moms keep track of their kids at the beach, won a Cannes Mobile Grand Prix.
CREDITS
Client: Nivea
Agency: FCB Brazil
Creative Vice Presidents: Joanna Monteiro, Max Geraldo
Creative Directors: Adriano Alarcon, Carlos Schleder
Digital Creative Director: Pedro Gravena
Art Directors: Ricardo Silveira, Rodrigo Leal Rodrigues, Victor Bustani
Copywriters: André Bittar, Giampetro Zanon, Marcelo Jun Sato
Art Buyers: Tina Castro, Daniel Gonçalves
Illustrations: Estúdio Ícone
Graphics Production : Diego Bischoff, Manoel Roque, Paulo Rogério de Oliveira
Media: Alexandre Ugadin, Sergio Broto, Rachid Antun
Technology: Gerson Lupatini, Marcio Bueno
Client Services: Mauro Silveira, Cristiane Pereira, Tania Muller, Mariana Mozzaquatro, Vitor Borragine
Planning: Raphael Barreto, Frederico Steinhoff, Alice Alcantara, Stephanie Day
RTV: Charles Nobili, Ricardo Magozo Magozo, André Fonseca
Production, Postproduction: Piloto; Equipe Satélite
Direction: Daniel Soro, Alexandre Chalabi, Paula Brandão
Client Services: Roberta Frederico, Natalia Souza, Ariane Esteves
Production Coordinators: Mariana Guerra, Fernanda Ragazzi
Postproduction Coordinator: Nayla Kols
Composition: Alessandro Gerace
Editing: Luiz Eduardo Doria, Rodrigo Resende, Abner Palma
Sound Production: Satélite Áudio
Conductors: Roberto Coelho, Kito Siqueira
Client Services: Fernanda Costa, Marina Castilho
Client Approval: Tatiana Ponce
Le prodige du skateboard, Kilian Martin, nous offre une nouvelle vidéo réalisée par Brett Novak. Sur sa planche, il nous emmène à la fois sur les pierres ocres d’un désert rocailleux, dans les rues et le métro de New York, en passant par les paysages lunaires d’un désert de sel ou encore dans des serres abandonnées. Le skateur fait de chacun de ces espaces un terrain de jeu.
(TrendHunter.com) The ‘Eazypac’ collapsible travel containers are a portable storage solution for everything from snacks to toiletries. Designed for maximum utility, the tiny travel containers fold down…
(TrendHunter.com) City Museum is being touted as the ultimate urban playground. Located in St. Louis, it was originally the International Shoe Factory. But after late artist and sculptor Bob Cassilly took over the…
(TrendHunter.com) These festival fashion accessories are sure to steal the show at any festival this season. From DIY floral sunglasses to dream-catching jewelry, these pieces are made to complement festival fashion….
(TrendHunter.com) There are many ways in which people can find a strong connection with nature; Iranian artist Shirin Abedinirad uses art as her way. Yet what makes this even more powerful is the fact that she…
Dear Mr Blatter, for a peaceful sleep and a really, really strong backbone.
Ambient action set in scene at the FIFA congress in Zurich oln friday the 29th. Havas Worldwide pulled out all the stops to hand over a mattress manufactured by the highly profiled Swiss company Riposa to Sepp Blatter. The gift was accompanied by a personal greeting that drew attention to developing a strong backbone. The Matress with headline was also published on the same day in Swiss newspapers.
Advertising Agency: Havas Worldwide Zürich, Zürich, Switzerland
Creative Directors: Frank Bodin, Folker Wrage, Michael Kathe
Art Directors: Denis Schwarz, Denise Frech
Copywriter: Mathias Bart
Photographer: Joseph Kakshouri
Published: May 2015
If you don’t know which the genuine one is, apply for a Novo Mundo Cash Passport.
Advertising Agency: DM9DDB, São Paulo, Brazil
Chief Creative Officer: Marco Versolato
Creative Directors: Leo Macias, Zico Farina
Art Directors: Bruno Trad, Rafael Segri
Copywriters: Filipe Medici, Ricardo Salgado
Photographer: Marcus Hausser
Illustrator: Boreal
Account Management: Marcelo Passos, Tânia Pera, Julia Wald
Media: Adrian Ferguson
Graphic Producers: Clariana Costa, Nereu Marinho
Art Buyers: Clariana Costa, Alessandra Salles
Advertiser: Vinicius Nogueira Carmona
If you don’t know which the genuine one is, apply for a Novo Mundo Cash Passport.
Advertising Agency: DM9DDB, São Paulo, Brazil
Chief Creative Officer: Marco Versolato
Creative Directors: Leo Macias, Zico Farina
Art Directors: Bruno Trad, Rafael Segri
Copywriters: Filipe Medici, Ricardo Salgado
Photographer: Marcus Hausser
Illustrator: Boreal
Account Management: Marcelo Passos, Tânia Pera, Julia Wald
Media: Adrian Ferguson
Graphic Producers: Clariana Costa, Nereu Marinho
Art Buyers: Clariana Costa, Alessandra Salles
Advertiser: Vinicius Nogueira Carmona
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