Ryanair has engaged in a social media spat after Aer Lingus “photobombed” one of its ads, which led the rival airline to take to Twitter to gloat over its inadvertent inclusion.
David Ginola, the model, actor, pundit and former footballer, today launches his bid to replace Sepp Blatter as Fifa president in a campaign for Paddy Power.
Equipé d’un drône Phantom 2 et d’une GoPro Hero 3, le réalisateur Victor Chu a récemment réalisé cette incroyable vidéo aérienne de New York avec la volonté de montrer l’ensemble des cinq quartiers de New-York et ainsi faire éclore somptueusement toute la beauté de la ville dans ses moindres recoins.
The Co-operative Bank has signalled a potential departure from its joint agency arrangements with former parent company Co-operative Group by calling a review of its CRM needs.
Until Virtual Reality existed the closest you could get consumers to stepping inside your brand was Harry Potter World or the M&M store, but that’s about to change says Adludio CMO and co-founder Howard Kingston.
En ce début d’année 2015, Pepsi a fait appel au studio de réalisateurs et cinéastes HarrimanSteel basé à Londres afin de recréer le processus de fission nucléaire à travers une analogie audiovisuelle mettant en scène 2100 balles de ping-pong, 1650 souricières, 120 mètres de lumières LED. Un vrai vacarme à découvrir en vidéo.
(TrendHunter.com) These romantic Valentine’s Day gift ideas are perfect for birthdays, anniversaries and the upcoming holiday. With February 14th just weeks away, those in a relationship can often lack the time…
Is a lack of understanding the changing tastes of Chinese consumers contributing to a slowdown in the sales of luxury brands? Rhiannon Price, head of qualitative research at Northstar Research Partners, investigates the trend.
Social video experts Be On review the latest viral by Fisher Price
(TrendHunter.com) These Karlie Kloss editorials range from winged lingerie ads to candid supermodel shoots that feature fresh faced and makeup-free looks. In addition to being a seasoned supermodel, a Victoria Secret…
In addition to the network now called HSN, which grew out of a shopping feature on a Florida cable station, Mr. Paxson founded the broadcast network Ion.
To find the perfect brand, leave no word unturned.
Ms. Rice, the former national security adviser, described how the White House successfully persuaded Times editors not to publish an article about a secret operation to disrupt Iran’s nuclear program.
The F.B.I. director sharply criticized The Times on Thursday for anonymously quoting a member of a terrorist group in an article about the deadly attacks last week in France.
The church says there are journalistic lapses in a documentary by Alex Gibney and it will take out ads in newspapers to raise its concerns.
Philippe Dauman, a lawyer, received $37.2 million in 2013 in salary, stock and options.
The United Nations high commissioner for human rights, Prince Zeid Ra’ad Zeid al-Hussein of Jordan, publicly appealed to Saudi Arabia on Thursday to halt the flogging of a blogger.
Ad man Donny Deutsch will star in a new comedy series on USA Network set to bow later this year.
USA has ordered six episodes of the half-hour comedy with the working title “Donny!”, which is described as a “Curb Your Enthusiasm”-style “soft scripted’ series giving actors freedom to ad lib. The new series will take a satirical look at the media, wealth and modern romance through the eyes of Mr. Deutch’s fictionalized character, which is based on the real-life ad man, USA said.
The show will focus on the “hyper-imagined real-life of Donny Deutsch,” Chris McCumber, president of USA Network, said in a statement. Mr. Deutsch will play a single dad hosting his own daytime talk show. On the talk show, his character has answers to everything and makes viewers swoon; off-camera, his character’s reality is very different. Each episode will find him appearing on his show as expert on an issue such as sexting, for example, while struggling in personal life with the same subject.
Deutsch Inc. has big plans for 2015, according to an agency-wide internal memo that went out this afternoon.
Following the Pizza Hut and Sprint wins, the year begins with several big staffing changes at the agency, most prominent among them being the appointment of LA CEO Mike Sheldon to the position of North American CEO and the departure of Donny Deutsch, who has been “a non-active Chairman for the past several years.”
Deutsch LA is the big winner in the new arrangement, which also sees CCO Pete Favat promoted to chief creative for the entire North American organization.
COO Kim Getty will assume the presidency of the West Coast office while LA-based SVP/Director of Business Development Jeff White will be North American EVP/CMO.
The biggest surprise in the announcement may be the fact that very little will change at the agency’s New York office.
Here’s the note from current North American CEO Linda Sawyer, who will soon replace Deutsch as chairman:
Deutschers –
I am pleased to share with you some exciting news about the future of Deutsch. I am announcing our succession plans and appointing Mike Sheldon as North American CEO overseeing both the LA and NY offices. Mike will report to me as I take on the role of Chairman. Donny, who has been a non-active Chairman for the past several years, becomes Chairman Emeritus. He will formally end his relationship with the agency at the end of March 2015 as he begins work on his recently announced new USA Network show.
Those of you who have had the pleasure to work with Mike know he has a big heart and big brains to match. Under Mike’s 17-year run, the LA office has grown from a handful of people to what is now the largest agency on the West Coast. He has built strong client relationships, has an innate ability to attract top-tier talent, land new business and to foster our culture. Beyond Mike’s business skills, you’ll find a down to earth guy who is the epitome of a fearless leader. It will be exciting to see how Mike helps write the next chapter of our agency.
New York will continue to be run under the strong leadership of Val DiFebo, CEO, and her management team. Val’s tenaciousness and unstoppable passion has made her a true force at the agency. She is an inspiring leader focused on influencing client’s business results through creative solutions.
Additionally, Mike and I are making a few other changes. To help grow both offices we have tapped Winston Binch as Chief Digital Officer North America, and Pete Favat as Chief Creative Officer North America. They will work hand-in-hand with both offices to maximize talent, share best practices and sharpen the tools in our toolbox.
Winston is a highly respected digital leader in our business. Since joining four years ago he has built a team of 190 digital specialists. As a result, digital is now
35% of the LA office’s revenue. Pete has been with LA for just over a year. In that time he has attracted top-tier talent, helped the office win eight pieces of new business, and bought home eight Lion’s from Cannes.
Mike and I are also happy to announce that current Partner, Chief Operating Officer Kim Getty is being appointed President, Deutsch LA. Over the years Kim has been responsible for helping manage LA’s fast-paced growth. Under her ambitious and get-it-done leadership, Kim has nurtured a world-class department of entrepreneurial thinkers and expanded services in experiential, public relations, and multicultural marketing.
And finally, SVP, Director of Business Development in LA, Jeff White, is being promoted to EVP, Chief Marketing Officer, North America. Deutsch LA has had some banner years, and working with the vast talent in both offices, Jeff will help generate even more new business for Deutsch.
Donny’s legacy, along with his father David’s, will be an enduring part of who we are. Every one of us will continue to make them proud. The Deutsch brand has always been dynamic, passionate and progressive. This leadership team, along with the strong and talented teams we have in NY and LA are going to be an unstoppable force in this industry.
Next Wednesday, January 21st, Val will be arranging an agency meeting in the afternoon to introduce you to Mike, and hopefully Winston, Pete and Jeff will join. It will be a nice opportunity for everyone to have a chance to connect with one another. More details to follow on this.
Please join me in congratulating Mike and the entire team of executives. 2015 is going to be a landmark year for us.
Fox News and Dish Network reached a new distribution agreement, ending a contentious fee dispute and returning the most-watched U.S. cable news network to the air being blacked out for almost a month.
Fox Business Network is also available again for Dish’s satellite-TV customers, the companies announced today in a joint statement. Terms of the new deal weren’t disclosed.
The networks, part of Rupert Murdoch’s 21st Century Fox Inc., hadn’t been available for Dish’s 14 million customers since Dec. 21. Channels have been blacked out temporarily on Dish’s service with increasingly regularity as the satellite company says it’s pushing back on rising programming costs.
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