Hasta La Creative!

The quality of Three’s recent campaigns is testament to a client-agency relationship that is locked in step, writes Richard Huntington, chief strategy officer at Saatchi & Saatchi.

E-cigarette brands have attacked an ad campaign by Nicorette that tells smokers not to “vape”.

(TrendHunter.com) Julien De Repentigny is the multidisciplinary art director of Visualadvice, a design studio founded in Montreal. Now based in London, the studio has gained praise for their visually vivid…

Alors que nous avons récemment parlé de ses créations en extérieur, voici cette fois-ici une série de l’artiste Pejac réalisée en intérieur, proposant ainsi avec un simple pinceau d’inclure des jolies silhouettes sur les vitres. Des créations simples, joliment réalisées, qui donnent le sourire. Plus dans la suite.

L’agence norvégienne Snøhetta a développé en partenariat avec ZEB, un centre de recherche pour la création de bâtiments à émission zéro, la « ZEB Pilot House », maison située à Ringdalskogen et devant servir de modèle pour la conception de bâtiment soucieux de l’environnement. Une structure alliant conscience écologique et design à découvrir en images dans la suite.

What does the future of the brand/agency model look like? That was the question tackled by a host of top marketers, CEOs and senior agency execs at an Oystercatchers Club event this week.

La talentueuse illustratrice Risa Rodil nous propose une réinterpretation de l’alphabet en ramenant celui-ci à l’univers de la franchise Hunger Games. Un grand travail de la part de cette artiste originaire des Philippines & âgée de 21 ans seulement, qui parvient à utiliser les éléments importants développés dans la trilogie de Suzanne Collins. A découvrir.

The queue for the Post Office advertising account is slowly shortening, with eight agencies selected to go through to second-phase meetings today (Thursday). The review is being held through the Crown Commercial Service. The incumbent, Dare, cannot repitch as it is not on the Government s creative roster.
Historic Royal Palaces has shortlisted the shops that will be competing for its creative business and invited them to an all-agency meeting in mid-September. AAR is handling the process.
Tissue meetings for the McCain advertising pitch are also taking place this week. The battle is between Abbott Mead Vickers BBDO, Adam Eve/DDB, Bartle Bogle Hegarty, WCRS and the long-standing incumbent, BMB. Pitches are scheduled for two weeks time and the review is being handled by Roth Observatory.
And, finally, Carluccio s , the chain of Italian restaurants, is looking for a digital agency and has sent out a brief to UK shops.

Leo Burnett London has poached the creative team Matt Collier and Wayne Robinson from DDB Chicago.