Haymarket Media Group, the publisher of Stuff magazine, has dropped images of women from the magazine’s covers after “non-girl” front pages proved more popular on the newsstand.
Betway Vegas, a sub-brand of the online betting company, focuses on the changing face of gambling in its latest TV ad.
Pour le fournisseur d’objets d’intérieur DHPH, les designers de chez GT2P ont conçu la collection de lampes Vilu Light. Suspendues et faites de fragments s’imbriquant en relief, ces lampes ont été imaginées pour le projet « The Space of our Objects ». A découvrir à travers les photos d’Adriaan van der Ploeg et Aryeh Kornfeld.
The Making Of :
Last week countless YouTube stars, their fans and executives from the entertainment and ad businesses descended on Anaheim, Calif., for VidCon, the online video industry’s annual gathering. Many came to see their favorite YouTube creators in person, but they also showed what the industry that’s grown up around YouTube actually looks like when it’s away from the computer. Online video networks executives George Strompolos and Keith Richman, ad agency CEO Dimitry Ioffe and a trio of teens told Ad Age what they saw.
(TrendHunter.com) London avant-garde designer Gabriela Ligenza’s latest Autumn/Winter 2014 hat collection breaks the conventional molds of the fashion industry with the use of a 3D printer in the designing…
(TrendHunter.com) On Kickstarter, where they’ve got about three quarters of their $12,000 goal, ‘recess’ calls their design “slimming chubby wallets with style.” They’re responding…
(TrendHunter.com) If you were tired of your own love life, you can know follow the documented adventures of a young woman going on 100 dates. Elise Moreno, a self-proclaimed ‘serial monogamist,’ started a…
If people could literally see how much more relaxing British Airways’ new in-flight perks really are, then everyone would obviously understand how much better the company is than its competitors, says British Airways.
To that end, the airline made these not-at-all-awkward brainwave-measuring headbands and connected them to light-up blankets that change color based on how passengers are feeling. Like a mood ring for your whole body.
Stressed is red. Comfy is blue. Because wearable technology is so hot right now, even at 35,000 feet. Also because it’s always so much fun to hurtle through space in a tin can that it’s only natural to want a device to tell you how good of a time you’re actually having, and to broadcast your state of mind to all the other humans crammed in like sardines next to you.
But as nifty as the technology is, and as dazzling as the pretty LEDs are, the whole exercise in self-congratulation would be a whole lot cooler if it told us something more revelatory than the fact that people are at their happiest when they can manage to sleep through the whole ride.
Then again, at least it’s more intriguing than just saying outright that the food and seats have improved—especially when the bar for airline food is usually so high.
Facebook collects a ton of user data. Its users don’t like that.
This tension is on full display yet again this week, after Facebook revealed a secret program that altered the news feeds of some users to see whether more positive or negative posts could make people more happy or unhappy. The anger at such secret manipulation may well pass, as it has when Facebook has been accused of mistreating its users in the past, but the news highlights a huge issue for Facebook, for other social networks and for digital advertising as a whole. Data collection actually benefits users. But every time a company like Facebook does something genuinely deceptive, it makes consumers more skeptical of any effort at all to record what they do online.
If Facebook and its peers could just get out of their own way, they could make a convincing argument to consumers.
For the second season in a row, Jerry Seinfeld has taken a stab at writing Acura ads that will appear before and after episodes of “Comedians in Cars Getting Coffee.”
This time around, instead of spoofing 1960’s car ads, Mr. Seinfeld said he’s going after the idea that a car is “going to completely remake your life.”
And thus was born Dan Granite, a fictional car salesman who sprinkles practical (if odd) life advice as he touts the Acura TLX to a prospective buyer. “I sell cars, you sell you,” he says, obscurely.
(TrendHunter.com) It was only a matter of time before Jeffrey Campbell, a fashion-forward footwear designer known for his imaginative and eccentric creations, designed something like the Stride Bright, Stride Far…
Outdoor ads have been physically demonstrating a commitment to environmental causes for a while. Here’s a project that aims to make a difference in a social issue.
Design Develop, an architectural design firm in Slovakia, has embarked on The Gregory Project, an initiative to turn billboard spaces into actual living spaces for the homeless.
Roadside boards in that country feature two surfaces that face oncoming drivers in both directions—creating a triangular space in between. The Gregory Project would build small two-room apartments in those spaces—one room with an entrance hall, kitchen with a small desk and a raised bed with storage underneath, and the other room being a bathroom.
The ad space would help offset the cost of construction, and the houses would already be wired for electricity because of the lights that illuminate the boards at night.
It’s a great idea to optimize existing structures, especially when you consider the additions wouldn’t infringe on the billboard. See more about the project here, including blueprints for the apartments. More images below.
Via PSFK.
Category: Career Oxygen
Summary: Contrary to what you may have heard, networking is not the fastest way to get a new job according to new research from the Federal Reserve Bank of St. Louis, which found that “those who use their network connections actually find jobs at a slower rate than the average job seeker. The most effective way is to directly contact potential employers.”
Final entries for this year’s Media Week Awards, the biggest night of the year for the British media industry, must be submitted by Thursday (3 July) to qualify.
An ad highlighting the link between domestic violence and poor England football performance has received more than half a million views on YouTube.
You were pumped you won a Lion this year, right? You told your parents, your grandparents and your girlfriend/boyfriend, right? Let me guess, they were far less excited about it than you were. To you, it’s the most awesome thing in the world. To them, it’s just another stupid trophy.
Watch this video and it will help you understand their viewpoint. To them, your Gold Lion is just a hunk of metal that should be turned into case. That’s right. Cash4GoldLions. Check it out.
Print
Accident Prevention Network
Text a letter. Lose vision of 64 meters of road.
Advertising Agency:Ogilvy & Mather, Bangkok, Thailand
Chief Creative Officer:Nopadol Srikieatikajohn
Executive Creative Director:Wisit Lumsiricharoenchoke
Creative Directors:Taewit Jariyanukulpan, Gumpon Laksanajinda
Copywriters:Taewit Jariyanukulpan, Kris Garford Spindler, Vutthipong Patirop
Art Directors:Nopadol Srikieatikajohn, Wisit Lumsiricharoenchoke, Gumpon Laksanajinda, Kanon Umpornsirirat
Communications Director:Patsa Attanon
Managing Director:Phawit Chitrakorn
Photographers:Anuchai Secharunputong, Nok Pipattungkul, Remix Studio
Print Producer:Parinya Ruenruay
Illustrator:Anuchai Secharunputong
Print
Panamericana School of Art and Design
Courses in photography and drawing.
Advertising Agency:AlmapBBDO, São Paulo, Brazil
Chief Creative Officer:Marcello Serpa
Executive Creative Director:Luiz Sanches
Creative Directors:Renato Simoes, Bruno Prosperi
Art Director:Caio Tezoto
Copywriter:Carol Nigro
Illustrators:Toni Caputo, Caio Tezoto
Photography:Getty Images
Photographer:Hugo Treu
Account Manager:Isabela Crestana
En pleine Coupe du monde, le photographe brésilien Renato Stockler a voulu rendre hommage aux terrains de foot dans sa série « Terrao de Cima ». Il prend en photos des aires de jeu qui se font de plus en plus rares et qui sont perçues par le photographe comme des « oasis » et une « respiration », au milieu des favelas et de la précarité.
(TrendHunter.com) The work of Masao Kinoshita will fool the odd person into thinking some very strange human-animal creatures exist in the world. A collection of sculptures that is worthy of being apart of the Body…
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