Music-Themed Flip Flops – Havaianas by Federica Sanavio is Simplistic and Stylishly Sculptural (GALLERY)

(TrendHunter.com) There is no better time than summer to showcase re-designed Havaianas by Federica Sanavio, a Scuola Italiana Design student based in Padua, Italy. Inspired by music, this concept focuses on sweeping…

Virgin Mobile: Catsies

Advertising Agency: Mother, New York, USA
Production Company: Tool of North America
Director: JJ Adler

Gatorade: Sweat

Advertising Agency: TBWAChiatDay, USA
Executive Creative Director: Brent Anderson
Global Creative Director: Jayanta Jenkins
Senior Art Director: Annie Johnston
Senior Copywriter: Kathleen Swanson
Executive Producer: Sarah Patterson
Producer: Alicia Portner
Group Planning Director: Scott MacMaster
Planning Director: Martin Ramos
Planner: Rebecca Harris
Junior Planners: Katie Acosta, Matt Bataclan
Director of Business Affairs: Linda Daubson
Senior Business Affairs Manager: Laura Drabkin
Talent Payment Manager: Mirielle Smith
Traffic Manager: Jerry Neill
Production Company: Smuggler
Director: Henry Alex Rubin
Partners: Patrick Milling Smith, Brian Carmody
COO: Lisa Rich
Executive Producer: Lisa Tauscher
Head Of Production: Andrew Colon
Line Producer: Grace Bodie
?????????????DP: Ken Seng
Editorial: Whitehouse
Post Producer: Joanna Manning
Editor: Adam Marshall
Assistant Editor: Keith Hamm
Post EFX: The Mill
Executive Producer: Enca Kaul
Producer: Dan Roberts
Shoot Supervisor: Bill Higgins
2D Lead Artist: Bill Higgins
2D Artists: Bill Higgins, Yukiko Ishiwata, Geoff DuQuett
Colourist: Greg Reese

Road Trip Photography

Nich Hance est un photographe qui aime immortaliser chaque moment des road-trips qu’il fait dans toute l’Amérique : des déserts, des chaines de montagnes, des vieilles voitures, des vieux vans, des cabanes abandonnées et des femmes qui l’accompagnent. Une sélection de ses photos est à découvrir dans la galerie.

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Amnesty International: Pens


Film
Amnesty International

Advertising Agency:TBWA, Paris, France
Director:Onur Senturk

How to Reach Career Resonance: Purpose, Passion, and Persistence

Category: Career Oxygen
Summary: Career resonance in my view is a state of existence where you are happy, healthy, balanced, busy, and emboldened. Your life is self-fulfilling because all aspects are generally working together to make you high performing and personally and professionally satisfied with your career and life. In my coaching practice, I see this phenomena from time to time. To me, this is the ultimate state of being and where the rubber meets the road. It is not to say that it is nirvana, but with purpose, passion, and persistence, you can thrive in a manner that feeds your performance and success.

Britain trailing behind Europe in the 'sharing economy'

The rise of Airbnb and other peer-to-peer rental services have boosted UK consumers’ taking advantage of the “sharing economy,” though Britons are trailing behind Europe’s enthusiasm for the trend.

The New Inspiration Pad

Envie d’avoir un cahier qui sort de l’ordinaire ? Le studio belge TM répond à votre demande avec un superbe cahier ‘The New Inspiration Pad’ proposant des pages lignées toutes différentes les unes que les autres. Une astuce visuelle qui fait de ce support un petit bijou, dépassant l’imagination des simples lignes horizontales.

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Underwater Yoga Instagrams – Britta Trubridge Shows the World She is a Flexible Mermaid (GALLERY)

(TrendHunter.com) The Instagram account of Britta Trubridge shows a side of yoga never really explored before. Channeling her inner mermaid, the images encourage women to get off the mat and into the water to engage…

Anti-Texting School Ads – These Texting in School Ads for M6 Mobile Show Learning Interrupted (GALLERY)

(TrendHunter.com) These M6 Mobile by Orange ads show just how distracting texting in school can be. Although it’s pretty hard to fight cellphone use in schools, these ads make a pretty humorous case against…

Digitized Disney Portraits – Gothic-Icecream's Hyperrealistic Art Works Evolve Iconic Characters (GALLERY)

(TrendHunter.com) Sleeping Beauty’s Aurora, Aladdin’s Jasmine, Tangled’s Rapunzel and The Little Mermaid’s Ariel are all depicted in this hyper-realistic image series by Deviant Art user Gothic-…

Marketers: Boost Father's Day Sales by Targeting First-Time Dads


As Father’s Day fast approaches, our media and marketing industry has me thinking about fatherhood. Specifically, what defines a “modern dad.” More than 10 million people watched dad duo Cam and Mitch finally get hitched on the “Modern Family” season finale. “Parenthood” featured a stellar stay-at-home-dad for several seasons before shifting the narrative to his flaws. Cheerios’ 2014 Super Bowl ad put dad at the kitchen table delivering the new baby news. Tide routinely showcases dads fighting stains, while Honey Maid’s buzzy “this is wholesome” campaign celebrates all kinds of dads and families. With today’s dads coming into their own, we should expect consumers to pull out all the stops for Father’s Day this June, right?

In reality, it’s not that simple. I believe Father’s Day undeservedly lives in the shadow of Mother’s Day, both on the calendar and in consumer minds. When we asked 3,000 people across the U.S. about their Father’s Day plans this year, only 60% said they would celebrate Father’s Day in any way. When it comes to spending, more than two-thirds said they put more money and effort into celebrating mom than they do dad. To add insult to injury, when we asked what people would be giving dad, the top response was a gift card: the ultimate “I didn’t know what to get you” afterthought. What gives? Don’t dads equally deserve their day in the sun?

Recent research shows that they do. More dads than ever before are staying home to take care of their kids. Married men are taking on more household responsibilities like grocery shopping. The National Center for Health Statistics reports that most dads with kids under age five are in deep on the parenting front: 90% bathe, diaper or dress their children every day or several times a week. The days of the uninvolved, emotionally-detached, provider dad archetype are over.

Continue reading at AdAge.com

Lego Star Wars: Birthday


Film
Lego

Advertising Agency:Monsieur White, Paris, France
Creative Director:David Dietrich
Copywriter:Montassar Chlaika
Director:Barnaby Coote
Tv Producer:Anais Guittard

Campaign Viral Chart: Adidas World Cup ad scores

Adidas’ Fifa World Cup ad reaches fever pitch in this week’s Campaign Viral Chart as the football tournament kicks off in Brazil.

Kinetic launches technology division

Kinetic Worldwide, the out-of-home (OOH) media planning and buying company, has launched a new technology division called Kinetic Active.

Hometown wins brief for Neighbours' 30th anniversary

FremantleMedia, the production company, has appointed Hometown London to create a global campaign to promote the soap opera ‘Neighbours’, ahead of the show’s 30th anniversary.

Sotheby's hires TBWA as lead global agency

Sotheby’s, the auction house and art business, has appointed TBWA as its lead global strategic and creative agency.

Dynamo and Nicola Mendelsohn to write for Campaign@Cannes

Campaign has launched its live international blog of Cannes Lions 2014, powered by its UK team and journalists from its sister titles around the world.

Disney and Change4Life team up to improve children's health

Disney and Change4Life have partnered for a major new campaign to encourage children to have at least 60 minutes exercise every day.

KFC captures Brazilian spirit as World Cup fever kicks off

A boy, his arms full with KFC bags, walks home through the lively streets of his home town in Brazil.