Advertising Agency: McCann, Mumbai, India
Chief Creative Officer: Prasoon Joshi
Executive Creative Directors: Akshay Kapnadak, Rahul Mathew
Creative Directors: O. r. radhakrishnan, Sanket Pathare
Art Director: Nikhil Waradkar
Copywriter: Vilsen Gonsalves
Illustrators: Nikhil Waradkar, Lokesh Karekar
Advertising Agency: Hakuhodo, Tokyo, Japan
Creative Director / Art Director: Yusuke Ono
Copywriter: Miwa Goroku
Designer: Takayuki Ogawa
Photographer: Takashi Suzuki / Vda
Producer: Wataru Nakata / Amana
Advertising Agency: Hakuhodo, Tokyo, Japan
Creative Director / Art Director: Yusuke Ono
Copywriter: Miwa Goroku
Designer: Takayuki Ogawa
Photographer: Takashi Suzuki / Vda
Producer: Wataru Nakata / Amana
Advertising Agency: Hakuhodo, Tokyo, Japan
Creative Director / Art Director: Yusuke Ono
Copywriter: Miwa Goroku
Designer: Takayuki Ogawa
Photographer: Takashi Suzuki / Vda
Producer: Wataru Nakata / Amana
Advertising Agency: Hakuhodo, Tokyo, Japan
Creative Director / Art Director: Yusuke Ono
Copywriter: Miwa Goroku
Designer: Takayuki Ogawa
Photographer: Takashi Suzuki / Vda
Producer: Wataru Nakata / Amana
Advertising Agency: TBWALondon, UK
Chief Creative Officer / Chairman: Peter Souter
Executive Creative Director: Andre Laurentino
Creative Director / Art Director / Store Design: Nick Tidball
Creative Director / Copywriter: Steve Tidball
Photographers: Adam Hinton
Global Brand Leader: Kruno Ivancic
International Account Director: David Barton
Account Manager: Justin Martin
Planner: Chris Bosher
Advertising Agency: Kolle Rebbe, Hamburg, Germany
Executive Creative Direction: Sascha Hanke
Creative Directors: Rolf Leger, Oliver Ramm
Account Management: Britta Kronacher
Account Supervisor: Jan Kowalsky
Art Director: Nadine Nolting
Copywriter: Sarah Sommer
Interactive Concept: Felix Zielke
Interactive Developement: Sven Hoffmann
Art Buyer: Katja Sluyter
Production: Martin Lühe
Final Artwork: Anne Schmuecker
Production: Jens Raddatz
Photographer: Patrice Lange / Waldmann Solar
Stylists: Claudia Camman, Sandra Schollmeyer
Producer Casefilm: Alexander Steinhoff / Virus @ Infected Postproduction
Online Finishing: Christoph Gemeinholzer / Harvest Digital Agriculture
Post Production: Andreas Coutsoumbelis / Harvest Digital Agriculture
Color Grading: Dennis Wieck / Harvest Digital Agriculture
In his final briefing, Jay Carney, the president’s chief spokesman, praised reporters, saying that it was “always a pleasure” and that he had always sought to help the news media do their job.
The Rockaways is about to become something unusual in this fast-moving digital information age — a two-newspaper town.
A small village in northeast Japan famous for rice, Inakadate, was struggling with aging and declining population along with drop in rice sales. To save the village, we created huge art pictures in rice fields. We then developed a new technology called “rice-code,” which let visitors scan the rice art with their phones like a QR code and purchase the rice. “rice-code” transformed a scene into a brand new selling place. The project successfully attracted 251,320 visitors, about 30 times the population of the village and sales jumped dramatically. Ground, the men’s most primitive outdoor media, became the newest.
Advertising Agency: Hakuhodo, Tokyo, Japan
Executive Creative Directors: Kazuhiro Suda, Airo Takanohashi
Creative Director: Takahiro Eguchi
Copywriters: Masako Shimizu, Kei Nakamura
Designer: Keita Kojima
Project Curator: Masateru Kametani
Project Producer: Takatoshi Asari / Inakadate Village Office
Technical Advisor: Akihiro Okada / Ants Inc.
technical Director: Hirochika Matsuo / Shake Inc.
production Producers: Takehito Shina, Koki Yamaguchi / Nippon Movie
Editor: Tomohiro Matsumoto / Root Works
Advertising Agency: Grey, New York, USA
Worldwide Chief Creative Officer: Tor Myhren
Worldwide Deputy Chief Creative Officer: Per Pedersen
Executive Creative Directors: Derek Barnes, Lisa Topol
Creative Directors: Brian Platt, Hema Patel
Copywriter: Brian Pluta
Art Director: Christina Whalen
Junior Art Director: Avery Yong
Activation Supervisor: Meaghan Remshard
Producer: Diana Gay
Activation Account Executive: Nicole Petrosini
Account Executive: Haley Loftus
Account Director: Brett Banker
Account Supervisor: Peter Loftus
Celebrity Partnership / Contest / PR: Courtney Engel
Project Manager: Michelle Moscone
Editor: Adam Talaid / Vision Post
Director: Doug Karr, Patrick Letterii / Pie Face Pictures
Production Company: Pie Face Pictures
A new marketing and advertising campaign plays off the brand’s association with big holidays by highlighting those that are more quirky and obscure.
The former secretary of state, who is promoting her new memoir, gave a boost of 23 percent to the usual audience on the network.
Walmart and other booksellers are benefiting from Amazon’s conflict with Hachette, especially when it comes to J. K. Rowling’s new book.
There’s a surprising but very intriguing exhibitor at the Licensing Expo this year: WikiLeaks.
WikiLeaks has run an online gift shop for years, but the group apparently also wants to spread its message by licensing its name through a series of products, mostly in apparel, which among other fanciful designs will carry the face of founder Julian Assange, who has been living in the Ecuadorian Embassy in London for two years under fear of arrest by the British.
The group has plans for other categories as well, like coffee cups that say “We Leak Secrets,” although it remains to be seen whether it’s good marketing for a beverage container to bring up the subject of leaking. (An alternate suggestion might be “This Cup Doesn’t Leak.”)
Advertising Agency: Adam & Eve DDB, UK
Executive Creative Directors: Ben Tollett, Ben Priest, Emer Stamp
Creatives: Richard Brim, Daniel Fisher
Business Director: Paul Billingsley
Planner: Jessica Lovell
Account Manager: Kannayo Okolie
Creative Producer: Kirsty Harris
Art Buyer: Daniel Moorey
Designer: Alex Fairman
Photographer: James Day
Advertising Agency: Adam & Eve DDB, UK
Executive Creative Directors: Ben Tollett, Ben Priest, Emer Stamp
Creatives: Richard Brim, Daniel Fisher
Business Director: Paul Billingsley
Planner: Jessica Lovell
Account Manager: Kannayo Okolie
Creative Producer: Kirsty Harris
Art Buyer: Daniel Moorey
Designer: Alex Fairman
Photographer: James Day
Advertising Agency: Adam & Eve DDB, UK
Executive Creative Directors: Ben Tollett, Ben Priest, Emer Stamp
Creatives: Richard Brim, Daniel Fisher
Business Director: Paul Billingsley
Planner: Jessica Lovell
Account Manager: Kannayo Okolie
Creative Producer: Kirsty Harris
Art Buyer: Daniel Moorey
Designer: Alex Fairman
Photographer: James Day
Advertising Agency: Adam & Eve DDB, UK
Executive Creative Directors: Ben Tollett, Ben Priest, Emer Stamp
Creatives: Richard Brim, Daniel Fisher
Business Director: Paul Billingsley
Planner: Jessica Lovell
Account Manager: Kannayo Okolie
Creative Producer: Kirsty Harris
Art Buyer: Daniel Moorey
Designer: Alex Fairman
Photographer: James Day
Advertising Agency: Adam & Eve DDB, UK
Executive Creative Directors: Ben Tollett, Ben Priest, Emer Stamp
Creatives: Richard Brim, Daniel Fisher
Business Director: Paul Billingsley
Planner: Jessica Lovell
Account Manager: Kannayo Okolie
Creative Producer: Kirsty Harris
Art Buyer: Daniel Moorey
Designer: Alex Fairman
Photographer: James Day
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