Hasta La Creative!

I was the first woman ever to be pregnant at Firstborn, a New York digital agency. Before I made the announcement, I was filled with anxiety. How would my bosses react? Would people treat me differently? Would I be written off as someone who couldn’t handle her job anymore? Would I still fit in?

My daughter is now 17 months and I’m still happily working at Firstborn. Since then, I’ve learned a thing or two and, while I’m no expert, I can share some knowledge with any would-be agency moms.

This “You Can Have it All” stuff is a crock.

Continue reading at AdAge.com

Toy retailer The Entertainer has appointed Phil Geary, the former Holland & Barrett marketing chief, to the newly created post of marketing director.

Havas Work Club, the social and digital agency, has launched a mobile division, following its acquisition by Havas.

(TrendHunter.com) For the UK Harper’s Bazaar July 2014 issue, beautiful brunette model Emma Champtaloup posed in a series of hippie-inspired music festival looks as she hung out in a rugged countryside ready to…

Category: Up Your Game
Summary: When someone requests your professional help, they are giving you permission and the power to ask for something in return. It is a magic moment.

Mostly, we don’t like asking because it exposes us. Asking takes us out of our comfort zone. They might say no. And that might mean we don’t measure up or they don’t need us. So we don’t ask. It makes us vulnerable to that basic fear that we’re just not worthy. It takes a lot of confidence to ask.

Counting down the 10 most-recalled ads, in association with TNS and Ebiquity.

Tesco has signed up as the first European brand to use Google’s Connected Classrooms platform, a partnership that will enable schoolchildren to go on interactive virtual field trips without having to leave the classroom.

(TrendHunter.com) Niche pop-up shops, unusual subscriptions and health-conscious loyalty programs are the most interesting patterns from the June 2014 business trends.

Today, custom subscription services are being…

Virgin Money is eschewing the formal interview process used by financial services brands to recruit a “creative genius” to head up its innovation team, in what it is dubbing “the world’s most creative job interview”.

(TrendHunter.com) Food coloring is one of the easiest ways to make something like Easter eggs and baked goods more festive, but these examples feature more ambitious multi-colored creations, as well as some unusually…