(TrendHunter.com) Creating a spooky typographical feat with the alphabet, Chris Dedinsky’s adorable monster alphabet illustration project will have your tiny ones squealing with joy.
Dedinsky’s illustrations…
London Live has been touring the city with a bus equipped with what the new local TV channel claims is the largest vehicular screen ever built, and the largest outdoor TV screen in the area, after Wembley Stadium’s.
L’artiste coréen Kyung Woo Han a créé l’installation « Green House » en se basant sur une illusion d’optique assez troublante faite de chaises distordues, suspendues et symétriques, qui se reflètent dans ce qu’on pourrait prendre pour de l’eau. Une installation insolite à découvrir dans la suite.
An illuminated facade on Burberry’s new flagship store responds to the weather and programmed animation as part of an ambition to blur the “physical and digital”.
Subway, the American fast-food sandwich chain, is considering a sponsorship deal with Formula 1, which could see several of the sport’s teams and drivers promoting the brand, according to reports.
(TrendHunter.com) The Maire Claire Italia April 2014 issue encourages us to ‘Rock N’ Rebel’ with an editorial starring Tess Hellfeuer.
The normally innocent, fresh-faced model was transformed into…
“Belgium is grey. Grey buildings. Grey walls. Grey, grey, grey.” So proclaims a slightly insulting, but perhaps accurate ad for retailer Ikea, which is injecting some much-needed colour into the country via a poster campaign.
M&C Saatchi expects its remaining 24.9 per cent stake in Walker Media to quadruple in value, after it sold three quarters of the business to Publicis Groupe for £36 million in November.
Dove is releasing the follow-up to its Cannes Titanium Grand Prix-winning ‘Real Beauty Sketches’ campaign in cinemas across the UK, marking a first for the brand.
No início da década de 1990, a banda australiana Divinyls entrou de vez no mapa – e causou muita polêmica – por conta de “I Touch Myself”, uma música que falava claramente sobre masturbação. Em 2013, a vocalista Chrissy Amphlett morreu, vítima do câncer de mama, e um ano depois, o Cancer Council, seus amigos e familiares resolveram homenagear a cantora com o “I Touch Myself Project”, uma campanha dedicada a conscientizar as mulheres sobre a doença incentivando-as a tocarem-se.
Com criação da JWT de Sydney e produção da SOAP Creative, o vídeo principal é de arrepiar. Em preto e branco, ele reúne importantes artistas australianas, como Olivia Newton John, Megan Washington, Sarah McLeod, Katie Noonan, Sarah Blasko, Suze DeMarchi, Deborah Conway, Kate Ceberano, Little Pattie e Connie Mitchell em uma interpretação singela de “I Touch Myself”, que adquire um sentido completamente novo e diferente dentro deste contexto.
O vídeo será comercializado no iTunes e Google Play e toda a renda será revertida ao Cancer Council.
Post originalmente publicado no Brainstorm #9
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Gatwick Airport has today launched The X-ray Collection, a social media competition challenging people to guess the products photographed in an airport scanner.
Jurian Gravett nous propose avec cette vidéo de 6 minutes de nous évader et de nous emmener en Asie découvrir ainsi des paysages splendides. Le résumé d’une année d’expériences à dévorer dans la suite avec une vidéo tournée à la GoPro mais aussi au Canon 550D.
The ads, developed by YouTube’s agency Co:Collective, will roll out for those three and many others over the course of the year. “We are making bets on proven talent,” said Mr. Kyncl. “Bethany, Michelle and Rosanna are all proven talents with huge amounts of followers, subscribers and a lot of watch time and regular release schedules.”
At the same time as this marketing push, YouTube is dramatically shifting the way it sells content. In the past, YouTube treated all content and advertisers pretty much the same, but now it’s packaging its top 5% of content as determined algorithmically (of course) in 14 categories and offering that up front on a guaranteed basis to advertisers. Called “Google Preferred,” the offering is built for TV advertisers who want to reserve in advance and know what they’re getting, separate from direct-response advertisers that buy YouTube impressions by the ton (and dominate search).
“We are just so early on — that is a really important point — we are at the point where we are trying to get advertisers who have traditionally bought TV to understand the YouTube platform,” Ms. Wojcicki said.
Tesco is expected to announce another year of declining sales and a 6% year-on-year shrinking of profit to £3.24bn, placing more pressure on embattled chief executive Philip Clarke and fuelling speculation of an investor-led succession plan.
Thomson, the TUI-owned tour operator, is giving one couple the chance to have their wedding arranged in Cyprus by the brand’s Facebook community, in a new #YourBigDay campaign.
When we met Don Draper last season, he was lounging in paradise reading Dante’s Inferno: tough beach-reading but appropriate research for our adman antihero’s approaching torment. Throughout the sixth season, we watched Draper writhe in whatever circle of hell is reserved for those who mismanage their affairs so badly that their teenage daughter is able to witness them boffing the neighbor lady.
We know that the show’s seventh and final season will be about rising up out of the depths. The question before us: Just how painful can purgatory be, especially when there’s no booze to numb it?
We’ve jumped forward a couple months in time, to late January 1969, just in time for Nixon’s inauguration. Don is once again in an in-between state — cast out of Sterling Cooper & Partners but not fired, somewhat skeeved by his wife but not divorced.
In the left corner is a mean-looking George Washington, the first US president, and on the right is an ancient European warrior complete with shield. Who are you going to back?
Consumers trust marketers and advertisers with their data about as far as they can throw ’em. More than half of those participating in a recent privacy study said doctors, search engines and banks warrant their trust when it comes to personal data protection. Marketers and advertisers, on the other hand, elicted the least faith from those surveyed; just 25% said the industry is trustworthy with personal information.
A data privacy study conducted by research firm GfK in March suggests that, while nearly half of consumers surveyed say they appreciate getting targeted marketing messages, they’re skeptical of how corporations use their personal data and doubt that stringent security measures are in place. Forty-nine percent of those surveyed agreed “advertising that is tailored to my needs is helpful because I can find the right products and services more quickly.”
But there’s a bit of a disconnect: 64% said they don’t trust how their personal data “is handled” by marketers and advertisers.
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Driving is hard enough. Alcohol makes it harder.”
Advertising Agency:Melborp Group, Bogota, Colombia
Chief Creative Officer:Santiago Mesa Montoya
Creative Director:Daniel Rueda
Art Director:Daniel Rueda, Sebastián Pelaez
Copywriter:Camilo Gallon, Camilo Mejia
Graphic Designer:Juan Fernando Ochoa, Marcela Gomez
Account Director:Laura Mendez
Client Team Director:Juan Rodrigo Mejia Betancur, Juliana Paez Cuartas
Studio:Z Studios
Production:Z Studios
Print
Alpari
Advertising Agency:Atomic, London, United Kingdom
Executive Creative Director:Guy Bradbury
Art Director:Dave Tokley
Copywriter:Matt Gilbert
Head Of Art:Pete Mould
Retoucher:Christopher Peabody
Cg Artist:Simon Allan
This is site is run by Sascha Endlicher, M.A., during ungodly late night hours. Wanna know more about him? Connect via Social Media by jumping to about.me/sascha.endlicher.
