In the first of a new series of videos from Marketing and creative agency Team Darwin called ‘Bums on Seats’, offering career advice from the UK’s leading marketers, we ask what pitfalls they would encourage other people to avoid.
Jenny Biggam, co-founder of the7stars, is chair of this year’s Campaign Media Awards.
(TrendHunter.com) Looking relaxed and stunningly statuesque, Jessica Hart stars in the the latest Louis Vuitton Summer 2014 Collection.
The chic and slightly retro looking campaign has the Australian model posing…
Ad agency executives spend hundreds of millions of dollars of their automotive clients’ money trying to get consumers to buy specific cars/trucks.
But what do these creative directors and account directors actually drive to work themselves? And what other hot wheels do they have in their garage back home to do some cruising on the weekends?
Advertising Age asked agency chiefs from New York to Los Angeles what they drive. Together, these executives run many of the country’s biggest auto accounts: Toyota, Ford, Honda, GMC, Nissan, Acura, Jaguar and BMW’s Mini.
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| THE ORIGINAL? Funny visual illusion – Before 2013 Source : Kulphoto.com, BuzzFeed, Reddit |
LESS ORIGINAL Volkswagen 360° camera – 2014 Agency : DDB Barcelona (Spain) |
Julie Lansom, une designer et photographe parisienne, a confectionné de très jolies lampes appelées « Sputnik Lamps ». Ces lampes aux différentes formes et couleurs sont tissées par les mains de la créatrice, avec du coton tendu. Un travail artisanal à découvrir à travers les photos de Melvin Israel et d’Amandine Paulandré.
The Making-Of :
FCB Inferno has won a £5 million, integrated brief from the state-owned savings bank, National Savings and Investments.
(TrendHunter.com) A day I’m sure you thought would never come—the day marking the Mean Girls 10th Anniversary—is upon us. Besides reminding us that we are unbelievably old, today is a day for…
Twitter’s first-quarter revenues have leapt 119% to $250m (£149m), but the network’s user growth came below analysts expectations, causing its share price to fall overnight.
Direct Marketing, PR, Online
Mihai Nesu Foundation
The Dragon: Because of violent incidents in the past, coins have been forbidden by UEFA on European stadiums. This is why fans throw them on the ground right in front of stadiums upon entering matches.
How we fought it: For the benefit of Nesu Foundation – some big-hearted fellows who help disabled children back here in Romania – we installed a device at the stadium entry, that raised the coins fans were throwing away. We did this on the biggest stadium in the country – National Arena – at 3 Champions League football matches.
Why it matters: We believe the idea sparked a new fundraising model, being applied in the same manner later at a different football match in Romania for a totally different cause. It also initiated a kinda hefty conversation in our mainstream media and social media about a new perspective in football: using stadiums to generate social change for good.
Creative Director:Cristian Pantazi
Art Director:Csaba Nacu
Copywriter:Iulian Barbulescu
Lambrini’s “big night in” ad has been banned for irresponsibly giving the impression that alcohol is a key component to social success.
Les architectes de chez Fougeron Architecture ont construit cette magnifique maison sur la côte de Big Sur, face à l’Océan Pacifique. « Fall House » est une bâtisse élevée sur une montagne. Elle possède une terrasse et des baies vitrées pour admirer la vue qui s’offre à ses heureux locataires. Des clichés de Joe Fletcher.
Is this the most boring ad ever made? Well, it depends on how you look at it.
(TrendHunter.com) The main characters from the world’s favorite fantasy television has been given
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a cartoon makeover in the Disney Game of Thrones art series. At least, Tyrion Lannister and Jon Snow have gone…
The UK commercial director of consumer electronics at LG talks about what is possible today thanks to internet-of-things thinking, and where it may take him and his brand.
Réalisé par Zandrak, « Still Life » est un court métrage qui cherche à trouver une connexion entre la créativité et les moments de tous les jours. La vidéo se passe dans la merveilleuse ville de New York. De très belles images sont présentes, accompagnées par le même photographe tout au long du court métrage.
(TrendHunter.com) Whether you’re into mint-flavored teeth cleaners or just the regular blast of Colgate Total, these toothpaste packaging designs will at least make you want to venture slightly out of your…
McDonald’s UK has struck a deal with eReading provider Kobo to offer its Happy Meal buyers access to free digital books, as part of its plan to deliver a “fun, enriched experience” for customers.
From Adbusters #112: Blueprint for a New World, Part 1: Psycho
Brent Humphreys
I could not help but hate this westernizing influence which tricks by its lustre, noise and sensual enjoyment, in which the soul suffocates and the conscience dies down while instincts and senses become intoxicated, quarrelsome and excited. ?
— Sayyid Qutb
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