Cadbury ditches ‘Joyville’ campaign but commits to TV advertising
Posted in: UncategorizedTV will always play a part of the mix in Cadbury’s campaigns, according to Matthew Williams, the marketing activation director at Mondelez International, speaking ahead of a £7.5 million push behind Dairy Milk.
TV will always play a part of Cadbury campaigns, says activation chief
Posted in: UncategorizedTV will always play a part of the mix in Cadbury’s campaigns, according to Matthew Williams, the marketing activation director at Mondelez International, speaking ahead of a £7.5 million push behind Dairy Milk.
David Emin to leave Trinity Mirror
Posted in: UncategorizedDavid Emin, the former ad director at the Mirror newspapers, has resigned from his position as the managing director of Trinity Mirror’s ad sales arm, the National Advertising Sales Agency (NASA).
Stonewall to promote Vice Media’s ‘Young and Gay in Putin’s Russia’
Posted in: UncategorizedStonewall, the charity that campaigns for lesbian, gay and bisexual equality, has signed a deal to support Vice Media’s ‘Young and Gay in Putin’s Russia’ documentary, which launches today (13 January).
QR Codes Are Alive and Well and Living in China
Posted in: UncategorizedQR codes have been called many names. Ugly. Has-been. A failure. Marketing expert Scott Stratten even has a book out called “QR Codes Kill Kittens.”
But not so fast: In China, those checkerboard-like codes are enjoying a renaissance.
That’s thanks to WeChat, Tencent’s hot mobile app, which has 272 million monthly active users and features a QR code scanner. WeChat blends elements of Facebook, Instagram and WhatsApp, and it’s branching into e-commerce.
Five reasons why 2014 will be the year content comes of age
Posted in: UncategorizedSocial Mobile Video will be one of the key factors that helps the content market mature over the coming year, says Chris Gorell Barnes.
Slow-Motion by Wes Anderson
Posted in: UncategorizedAlejandro Prullansky a voulu rendre hommage au réalisateur Wes Anderson en compilant dans une vidéo impressionnante les passages en « slow-motion » situés dans les différents films du réalisateur américain. Un montage très réussi sur le titre New Slang de The Shins à découvrir en détails dans la suite de l’article.
Dixons Retail hires AMV BBDO
Posted in: UncategorizedDixons Retail, the owner of Currys and PC World, has moved its £50 million UK advertising account into Abbott Mead Vickers BBDO from long-standing incumbent M&C Saatchi.
Co-op Bank runs second ad following scandal
Posted in: UncategorizedThe Co-operative Bank thanked its customers, colleagues and investors in a print ad, as further allegations were made in yesterday’s Mail on Sunday about the bank’s former chairman Paul Flowers.
Graffiti Coffee Table
Posted in: UncategorizedL’artiste australien Vans the Omega nous propose de découvrir sa customisation d’une table basse en collaboration avec East Editions. Limité à 4 exemplaires tous déjà vendus, ce modèle de table propose un design simple, coloré et joue avec talent sur les formes géométriques. Plus dans la suite.
Schwartz visualises the sound of taste with several tonnes of herbs and spices
Posted in: UncategorizedSeveral tonnes of herbs and spices, ranging from black peppercorns to cinnamon powder, are rigged to explode in perfect sync to music for spice company Schwartz.
Sports Direct acquires 5% stake in Debenhams
Posted in: UncategorizedSports Direct has taken a 4.63% stake in Debenhams in a deal that it hopes will help the two retailers to work together at an “operational level”.
Bloomberg Hub screens set for London City Airport
Posted in: UncategorizedBloomberg, the global business and financial information provider, has announced plans to launch immersive, technology-driven touch points at London City Airport in the spring of 2014, called Bloomberg Hub.
Dan Gregson leaves BMB for Grace Blue role
Posted in: UncategorizedDan Gregson, a managing director of Beattie McGuinness Bungay, is leaving the agency to lead Grace Blue’s revamped mid-level recruitment offering.
Prescott Beaverbrook Developments: Nose
Posted in: Uncategorized
Feels like home. Welcome to Prescott, where you’ll find charming, sun-filled homes, built for real families. All in a welcoming community close to amenities like new schools, rec centre and Jubilee Park, to name a few. Your family will settle in and feel comfortable in no time. Really, really comfortable.
Advertising Agency: Giants & Gentlemen, Toronto, Canada
Creative Directors: Natalie Armata, Alanna Nathanson
Art Directors: Tom Hurd, Fred Roberts, Bhavik Gajjar, Dan Bache
Copywriters: Tim Das, Geoff Morgan
Photographer: Philip Rostron
Published: March 2013
Prescott Beaverbrook Developments: Sock Puppet
Posted in: Uncategorized
Feels like home. Welcome to Prescott, where you’ll find charming, sun-filled homes, built for real families. All in a welcoming community close to amenities like new schools, rec centre and Jubilee Park, to name a few. Your family will settle in and feel comfortable in no time. Really, really comfortable.
Advertising Agency: Giants & Gentlemen, Toronto, Canada
Creative Directors: Natalie Armata, Alanna Nathanson
Art Directors: Tom Hurd, Fred Roberts, Bhavik Gajjar, Dan Bache
Copywriters: Tim Das, Geoff Morgan
Photographer: Philip Rostron
Published: March 2013