Burberry creates digitally enhanced beauty store

Burberry has opened The Burberry Beauty Box, a new retail concept housed in Covent Garden that uses personalised physical and digital experiences.

Seaside Tribal Mistress Photography – James Nader Captured This Beauty in Ethereal Surroundings (GALLERY)

(TrendHunter.com) Photography James Vader created this beautiful warrior princess series. The model wears a long drape-like skirt and a one-armed sleeve with a belt across her chest. Little details like these add a…

Airbnb Office Architecture

Situés dans le sud de San Francisco, les bureaux de la société AirBnB sont situés dans un ancien batiment industriel datant de 1917 réaménagé par le cabinet d’architecture Gensler. Des locaux magnifiques, avec notamment un espace central de toute beauté avec un mur de végétation. Plus dans la suite.

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Iris Worldwide promotes Sam Noble to CSO

Iris Worldwide, the integrated agency, has appointed Sam Noble, its global head of planning, as its first chief strategy officer.

John Lewis is 2013’s most written-about Christmas ad

Sainsbury’s may have topped Campaign’s reader poll for the best Christmas ad but John Lewis was the most written about festive spot this year.

Peugeot seeks brand desirability with international ad campaign

Peugeot is seeking to move its brand “upmarket” with an international brand campaign focusing on the design aesthetics of its cars.

Jogmydog: Dog Walking

Advertising Agency: Draftfcb, Sydney, Australia
Creative Director: Simon Edwards
Head of Art: Steve Liu
Copywriter: Elle Crozier
Art Director: Elle Crozier
Retoucher: Electric Art
Account Service: Kate Heatley

Gillette: Berdo Napkins

“Don’t let your beard gets all your food.”

Advertising School: Escola Cuca, São Paulo, Brazil
Copywriter: Guilherme Marques
Art Director: Rômulo Caballero

Beyoncé album smashes iTunes record after dropping ‘boring’ marketing build up

Beyoncé’s new album has become the fastest selling album on iTunes after selling 828,773 albums in its first three days, without using a traditional marketing campaign.

Dixons records five-fold increase in profits on back of service push

Dixons Retail, the owner of the Currys and PC World brands, has posted a five-fold increase in underlying profits in the UK and Ireland, with profits hitting £31.4m for the six months to 31 October.

McDonald’s Breakfast: Cactus, Bubbles, Fireworks

“Leave your morning mood behind.”

Advertising Agency: DDB Tribal, Vienna, Austria
Chief Creative Officer: Eric Schöffler
Creative Director: Lukas Grossebner
Art Director: Peter Mayer, Mike Nagy
Copywriter: Lukas Grossebner, Mike Nagy, Peter Mayer
Photographer: Carioca
Illustrator: Carioca

Wood-Burning Outdoor Jacuzzis – The Dutchtub Wood is Rustically Relaxing (GALLERY)

(TrendHunter.com) The Dutchtub Wood is a great alternative to those who want an outdoor jacuzzi without all the fuss of additional plumbing and wiring to make it work. Chic yet rustic, the Dutchtub Wood heats up with…

Coca-Cola Life: Ser Padres

Advertising Agency: Santo, Buenos Aires, Argentina
Executive Creative Director: Sebastian Wilhelm
Director: Pucho Mentasti

Ayuda en Acción: Hunger, Poverty

Advertising Agency: Kitchen, Madrid, Spain
Creative Directors: Iñaki Bendito, Rafa Gil
Art Director: Yeray de Taburiente Cerpa
Copywriters: Rafa Gil, Yeray de Taburiente Cerpa
Illustrator: John Kenn

Digital display ad market unites to stamp out ad misplacement

All the representatives of the UK’s digital display advertising market have joined forces to set up a good practice guide in an attempt to prevent ads being placed next to inappropriate content.

EE’s Spencer McHugh: In 2014 mobile marketing will no longer be an afterthought

We’ve been talking about the “year of mobile” for a few years now. But as smartphones, tablets and contracts get cheaper, better and faster than ever before, 2014 is the year mobile comes first, writes Spencer McHugh, director of brand marketing at EE.

Holographic Christmas Trees – The Tree of Light by Studio Droog is Purely a Holographic Projection (GALLERY)

(TrendHunter.com) Studio Droog’s Tree of Light was recently revealed at the Rijksmuseum and it is now claiming to be the biggest holographic projection of a Christmas tree to date.

The tree is projected onto a…

Dichotomous Scaly Sculptures – Dagna Napierała’s Cocoon Series Changes Its Tone with Color (GALLERY)

(TrendHunter.com) Dagna Napiera?a’s stunning ‘Cocoon’ art series is an interesting one that shows what a difference color choice can make. Napiera?a has two versions of the Cocoon sculptures: one light…

Modern Menswear-Inspired Fashion Ads – The Loudmut FW13 Campaign Stars a Sleek Natalia Vodianova (GALLERY)

(TrendHunter.com) The Loudmut FW13 ad campaign is contemporary and sleek through and through. From the minimalist living space it is capture in to the monochromatic palette the fashion line adheres to, it is hard not…

O2 Wellness Club: Photoshop, 2

Get in shape without photoshop.

Advertising Agency: Leiaute Propaganda, Salvador, Brazil
Creative Directors: Rodrigo Soares, Victor Azevedo
Art Director: Roberto Lemos
Copywriter: Bernardo Badaró
Account Executives: Bernardo Jordan, Talita Passos
Published: November 2013