Monistat: Box Talk, Monistat’s Granny Panty Apology

A recent Monistat ad sparked a fair amount of controversy and angered women who support the wearing of granny panties. Even after a formal apology from the company, the controversy continues. URL: http://www.grannypanties.org

Advertising Agency: Allen & Gerritsen, Philadelphia, USA
Creative Director: Rich Wakefield
Art Director: Lindsey Tweet
Copywriter: Jon Skale
Published: August 2013

Mapfre: Aliens

Insure your car for things that do happen.
The only insurance that covers mechanical breakdowns and flat tires is Auto Total Mapfre.

Advertising Agency: Quimica Publicidad, San José, Costa Rica
Creative Director: Andrés Artavia
Art Director: Christian Cedeño
Copywriters: Erick García, Victor Rosas
Illustrator: Esteban Marchena
Additional credits: Vinicio Rodríguez, Bryan Hidalgo, Daniela Barrantes
Published: August, 2013

Mapfre: Meteorite

Insure your car for things that do happen.
The only insurance that covers mechanical breakdowns and flat tires is Auto Total Mapfre.

Advertising Agency: Quimica Publicidad, San José, Costa Rica
Creative Director: Andrés Artavia
Art Director: Christian Cedeño
Copywriters: Erick García, Victor Rosas
Illustrator: Esteban Marchena
Additional credits: Vinicio Rodríguez, Bryan Hidalgo, Daniela Barrantes
Published: August, 2013

Mapfre: Robot

Insure your car for things that do happen.
The only insurance that covers mechanical breakdowns and flat tires is Auto Total Mapfre.

Advertising Agency: Quimica Publicidad, San José, Costa Rica
Creative Director: Andrés Artavia
Art Director: Christian Cedeño
Copywriters: Erick García, Victor Rosas
Illustrator: Esteban Marchena
Additional credits: Vinicio Rodríguez, Bryan Hidalgo, Daniela Barrantes
Published: August, 2013

Phoenix – Entertainment

A l’occasion des Take Away Show proposés par la Blogothèque, Colin Solal Cardo a réalisé à l’aide d’un drône cette superbe vidéo en one-shot du groupe Phoenix. Tournée à l’aube, le groupe français interprète ici le morceau « Entertainment » en live dans les jardins du chateau de Versailles, ville dont ils sont originaires.

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Jason Lee & His kids

Focus sur Jason Lee et son projet de portraits, livre aujourd’hui de nouveaux clichés qui continuent la série autour de ses deux filles de 8 et 5 ans, Christian et Kyle. Des photos toujours aussi ludiques issues de l’univers inventé par les deux enfants. La série « Jason Lee & His kids » est à découvrir dans l’article.

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Pena Surfwear: Work

Unleash your spirit.

Advertising Agency: Hermandad, Brazil
Creative Director: Paulo Lima
Art Director: Hugo Michels
Copywriter: Paulo Lima
Planner: Rafael Forti
Illustrators: Diego Moscardini, Douglas Reis
Photography: Ponto de Fuga

Pena Surfwear: Hangover

Unleash your spirit.

Advertising Agency: Hermandad, Brazil
Creative Director: Paulo Lima
Art Director: Hugo Michels
Copywriter: Paulo Lima
Planner: Rafael Forti
Illustrators: Diego Moscardini, Douglas Reis
Photography: Ponto de Fuga

Pena Surfwear: Traffic

Unleash your spirit.

Advertising Agency: Hermandad, Brazil
Creative Director: Paulo Lima
Art Director: Hugo Michels
Copywriter: Paulo Lima
Planner: Rafael Forti
Illustrators: Diego Moscardini, Douglas Reis
Photography: Ponto de Fuga

Pena Surfwear: Routine

Unleash your spirit.

Advertising Agency: Hermandad, Brazil
Creative Director: Paulo Lima
Art Director: Hugo Michels
Copywriter: Paulo Lima
Planner: Rafael Forti
Illustrators: Diego Moscardini, Douglas Reis
Photography: Ponto de Fuga

Fun House SK8 Shop: Square Labyrinth

Make your own way.

Advertising Agency: Hermandad, Brazil
Creative Director: Paulo Lima
Art Director: Paulo Ribas
Copywriters: Paulo Lima, Warley Oder
Planner: Rafael Forti

Fun House SK8 Shop: Circle Labyrinth

Make your own way.

Advertising Agency: Hermandad, Brazil
Creative Director: Paulo Lima
Art Director: Paulo Ribas
Copywriters: Paulo Lima, Warley Oder
Planner: Rafael Forti

Fun House SK8 Shop: Triangle Labyrinth

Make your own way.

Advertising Agency: Hermandad, Brazil
Creative Director: Paulo Lima
Art Director: Paulo Ribas
Copywriters: Paulo Lima, Warley Oder
Planner: Rafael Forti

Rewind: Before Miley Cyrus Twerked, She Sold Clothes for Walmart


Gritted teeth and erotic tongue gestures. Lewd dance moves in a latex nude bikini. She-bopping with the help of a foam finger.

It’s hard to believe these are the signature moves of a girl who just a few years ago symbolized a parent-approved pastime for kids. Miley Cyrus is, to be sure, no longer known as the young daughter of country crooner Billy Ray with Disney Channel antics; she’s super dirty and it’s pissing parents off.

For this edition of Ad Age Rewind, we’re not traveling as far back in time as we normally do. After all, Miley’s only 20 years old, and her transformation from Hannah Montana into a full-time twerker who outrages the Parents Television Council came rather quickly.

Continue reading at AdAge.com

Turkcell: A Spy Experience Game / Mission: Turkcell 3G Tablet

Advertising Agency: Nerdworking, Istanbul, Turkey
Concept Development: Mustafa Kemal Gürel, Erdem Dilbaz & Gökhan
Installation: Ayhan Hac?fazl?o?lu, Co?kun A?ar
Room Design: Tamer Aba?l?o?lu / HiPO
Technical Design / Programing: Osman Koç
Technical Crew: Sergen Tertemiz, Do?u? Dilbaz
Experience Design: Ay?e Sökmen, Osman Koç
Project Coordinator: Saliha Yavuz
Published: August 2013

Série de fotos revela mundo pós-apocalíptico criado sem Photoshop

Lori Nix é uma fotojornalista um tanto quanto obcecada com o apocalipse. Pelo menos é o que mostra seu último projeto, The City. Na série de fotos, ela transforma visões do mundo real em imagens recorrentes do fim do mundo, sem ajuda nenhuma do Photoshop.

De tão natural e realista, o projeto nos dá uma visão do que poderia ser nosso futuro próximo.

Abusando da habilidade de criar um novo mundo em vez de se basear em referências, Nix não utiliza manipulação digital para criar tais figuras pós-apocalípticas, escolhendo em vez disso construir pequenos e extremamente detalhados dioramas – ou seja, cenas modeladas à mão com materiais como madeira, plástico, tecido, tinta, areia, sujeira, etc.

Com dimensões de 45cm x 80cm à mais de 2 metros, cada diorama levou 7 meses para ser finalizado, somando ainda mais 2 ou 3 semanas para Nix fotografá-los, usando uma câmera 8×10 e constantes ajustes de luz até atingir o resultado esperado.

Os dioramas foram modelados seguindo seus próprios estudos e observações precisas de locais públicos como bibliotecas, bares, lojas, lavanderias e salões de beleza.

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O resultado é uma cidade inabitada onde fauna, flora e insetos se misturam com o que sobrou da cultura civilizada.

Depois das fotos serem produzidas, os dioramas são desmontados e descartados.

Como estas próprias construções, o trabalho de Nix se volta para um mundo que foi jogado fora. Antes casas, prédios e ambientes que formavam uma cidade, agora passam a ser pedaços de madeira e plástico sem donos, sem utilidade e sem futuro. Estaríamos nos aproximando disso?

Brainstorm9Post originalmente publicado no Brainstorm #9
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Facebook Seeks to Clarify How It Uses Member Data for Ads


Facebook is proposing to clarify how it manages user data for advertisements, as part of an agreement stemming from a settlement of a class-action lawsuit.

The company, owner of the world’s largest social-networking service, said today it is working to provide simpler language on how it may use a member’s name, profile picture and other data for ads. Facebook also plans to add a provision that says minors will verify that a parent or guardian has consented to them being part of such ads.

“The goal here is to be very clear with people about how advertising works on Facebook,” said Erin Egan, chief privacy officer for policy.

Continue reading at AdAge.com

Ornamental Garden Decor – The Hanging Glass Terrarium from CB2 Brings Nature Indoors (GALLERY)

(TrendHunter.com) Bring the natural world indoors with the Hanging Glass Terrarium from home design retailer CB2. Handmade from chemist-approved beaker glass, this ornamental accessory allows users to plant a series…

ING Direct Says If You Stop Drinking Coffee Long Enough, You Can Buy A New Car

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In an effort to attempt to convince Canadians how much money they can save if they would simply stop buying coffee everyday, john st. created a full sized car out of coffee cups. Theoretically, the message if you stop drinking coffee long enough, you could buy yourself a new car. Or at least that’s what we take away from this work.

Acute Paper Influx Syndrome Causes Lethal Cubicle Contagion

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Paper kinda sucks doesn’t it? Even in this digital age, stacks and stacks of the stuff still seem to overwhelm the office. Mobile business application brand Canvas knows this and can identify with the pain.

To tout the awesomeness of a paper-free world, the brand created a humorous video that highlights how it can stop the spread of the dreaded APIS or Acute Paper Influx Syndrome. In the video, office workers are attacked by creepy crawly stickies and, ultimately, have to be quarantined by the CEO.

Of course, none of this would have happened if the company had just used Canvas.