Hasta La Creative!

Not everything we did when we were kids made sense, but one thing that did make sense was drinking milk with foods like cookies and grilled cheese. The Strategic Milk Alliance’s new campaign by the integrated team at DDB Canada’s Vancouver office is designed to remind us that drinking milk with our favourite foods was great when we were kids and it still tastes just as good now.

Advertising Agency: DDB, Vancouver, Canada
Executive Creative Director: Dean Lee, Cosmo Campbell
Associate Creative Director: Neil Shapiro
Copywriter: Neil Shapiro
Art Director: John Larigakis
Agency Producer: Karen Brown
Account Team: Patty Jones, VP Client Services; Svetlana Connolly, Account Director
Strategy: Rob Newell, Director, Strategic Planning
Social Media Strategy: Marty Yaskowich, Managing Director, Tribal Vancouver
Media Company: OMDProduction Company: Soft Citizen (www.softcitizen.com)
Director: Arni Thor Jonsson
Director of Photography: Adam Richards
Line Producer: Ed Callaghan
Post-Production Company: School Editing
Editor: Jon Devries
Online Editor: Mike Bishop
Colourist: Eric Whipp
Audio House: Apollo Studios
Audio House Producers & Engineers: Yan Dal Santo, Daenan Bramberger, Harry Knazan
Casting Agency: Kirsten DeWolfe

The Leith Agency has acquired its struggling Edinburgh rival Newhaven Communications for a nominal sum.

Google will lead the UK’s tilt at tomorrow night’s Cyber Lions awards with eight of the UK’s 22 shortlisted entries, five from Google Creative Lab London and three from Google UK London.

Sources familiar with the matter confirm that John Paul Thurlow, who’s spent just over two years at Grey New York serving as VP/sole global digital creative director across its beauty accounts including Pantene and Clairol, is no longer with the agency. From what we’ve been told, Thurlow was “let go.” Prior to his stint at Grey, the Brooklyn-based creative has also had fairly lengthy CD stints in London at the likes of LBi and Critical Mass.

Along with his 15-plus years of agency experience, Thurlow perhaps more interestingly moonlights as an illustrator whose Covers series has been featured in Juxtapoz among other trades. Regarding his exit from Grey, which we hear is currently ramping up staff on its recently won Gillette biz, one tipster laments that Thurlow “deserved a hell of a lot better.”

New Career Opportunities Daily: The best jobs in media.

The console wars are set to erupt again, and someone is going to get pwned — but it’s unlikely to be the media.

It’s been seven years since Microsoft and Sony went head-to-head with new gaming consoles. Both Microsoft’s Xbox 360 launch in 2005 and Sony’s PlayStation 3 launch the following year were supported by strong ad budgets — Xbox hiked its spending 21% in 2005, according to Ad Age DataCenter figures; Sony topped that with a 28% increase.

This year will differ in that the next generation of each, the PlayStation 4 and Xbox One, will go on sale simultaneously this fall in time for the holiday season. That sets the stage for a spending surge well above the $120 million the two spent collectively last year.

Continue reading at AdAge.com