MediaVest lands Travelodge media
Posted in: UncategorizedMediaVest has picked up the £3 million media planning and buying account for Travelodge, ending the hotel chain’s relationship with Carat.
MediaVest has picked up the £3 million media planning and buying account for Travelodge, ending the hotel chain’s relationship with Carat.
Hypernaked has split with Foster’s, for which the agency resurrected the fictional Norwich DJ Alan Partridge in a series of advertising-funded comedy shorts.
Clear Channel International has appointed Paul Evans, the EMEA head of media at Microsoft’s Xbox, as its marketing director.
Postar, the body that provides outdoor audience data to advertisers, has announced a launch date for its delayed Postar 2 research.
UM London has promoted Nick Heales, deputy head of press, to the position of head of press, replacing Eve Samuel-Camps who has moved to become group business director.
BSkyB’s ad revenue declined 10% in the third quarter of 2012 following the impact of the London 2012 Olympic Games, although overall revenues increased 4% after growth in Sky’s wholesale and retail business.
The Co-operative Food is introducing a new strapline today to coincide with the launch of its multi-million pound Christmas campaign.
Advertising Agency: JWT Kuwait Creative Director: Maher Awar Agency Producers: Gilbert Nahas, Edgard Jimbashian Production & Animation: ABL Executive Producer: Sandra Petsaridis Executive Director: Tony Srour Animation Director: Rappas Post Producer: Daniel Petsaridis Via [mediaME]
Unilever is launching a novel marketing initiative that will involve families reducing their food bills and household rubbish, with the findings being fed into Unilever’s future marketing plans.
Comet is poised to file for administration this morning, putting around 6,000 jobs at the struggling electronics retailer at risk.
ITV has handed the start-up Hometown a place on its advertising roster.
Yahoo! is understood to be in advanced talks with Stuart Flint, the sales director at Virgin Media Digital Sales, over the role of UK and Ireland sales director.
The EDF Energy London Eye is looking for an agency to create a 2013 campaign.
Lloyds Banking Group has called a review of its digital business as it looks to beef up its roster.
Ferrero is looking for an agency to handle UK advertising for its Tic Tac brand.