Google and Verizon Propose Open Internet Policy


NEW YORK (AdAge.com) — Executives from Google and Verizon denied a New York Times report from last week outlining an agreement where the broadband carrier would deliver Google content at higher internet traffic speeds for a fee.

Wild Sequined Leggings – The Tight Tigers ‘Into the Jungle’ Line Can’t Be Tamed (GALLERY)

(TrendHunter.com) The newest line from Tight Tigers is called ‘Into the Jungle’ and is stylized for the upcoming 2010-2011 season. The photoshoot that goes along with this wild and crazy collection is fun-filled and fashion…

Campanha impressa contra gases

Quantas vezes você já viu a publicidade falar de peidos? Sim, tem algumas campanhas por aí, mas ninguém tem coragem de falar diretamente, muito menos de mostrar bundas. É tudo com analogias que depois viram piada na internet.

Essa daqui traz uma ótima idéia e bela execução para mostrar que os seus gases não são engraçados, a não ser que você esteja em um filme bobo do Adam Sandler.

Criada por Siddhi Yadav e Denzil Machado no final de 2009, e que hoje trabalham na McCann Erickson.

Gas Aid

Gas Aid

Gas Aid

Gas Aid

Gas Aid

Brainstorm #9Post originalmente publicado no Brainstorm #9
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Nudity Won’t Save Magazines, Bogusky Babbles, Beyonce Poses

div class=”imageleft”a href=”http://www.adrants.com/images/gagaperry640_397x224.jpg”img alt=”gagaperry640_397x224.jpg” src=”http://www.adrants.com/images/gagaperry640_397x224-thumb.jpg” width=”150″ height=”84″ //a/div

Nudity is great but it won’t save magazines. We tell FOX News why.
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Peroni viral video with Nastro Azzurro and Gabriele Muccino

This viral video is promoting a beautiful short film for the italian beer brand Peroni…

Advertiser: Peroni

Two Ad Students Make Cross-Country Pilgrimage to CPB

div class=”imageleft”a href=”http://www.adrants.com/images/cosme_blanco_crispin_porter_bogusky.jpg”img alt=”cosme_blanco_crispin_porter_bogusky.jpg” src=”http://www.adrants.com/images/cosme_blanco_crispin_porter_bogusky-thumb.jpg” width=”150″ height=”84″ //a/div

Everyone wants to work at Crispin Porter + Bogusky. Even though Bogusky isn’t even there anymore.
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Yahoo Launches Global Media Review


NEW YORK (AdAge.com) — Yahoo has initiated a global review of its traditional and digital media-planning and -buying account.

Megan Fox Not So Hot in Latest Armani Jeans Ad

div class=”imageleft”a href=”http://www.adrants.com/images/megan_fox_armani_jeans_aj.jpg”img alt=”megan_fox_armani_jeans_aj.jpg” src=”http://www.adrants.com/images/megan_fox_armani_jeans_aj-thumb.jpg” width=”150″ height=”211″ //a/div

We just don’t think anyone can do a better job displaying Megan Fox’s hotness than Michael Bay.
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Young Creatives Wanted For Proximity’s Big Ad Gig

div class=”imageleft”a href=”http://www.adrants.com/images/big_ad_gig_2010.jpg”img alt=”big_ad_gig_2010.jpg” src=”http://www.adrants.com/images/big_ad_gig_2010-thumb.jpg” width=”150″ height=”68″ //a/div

Advertising Week and Atmosphere Proximity have kicked off their 2010 The Big Ad Gig with a series of online videos featuring industry creatives.
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Sua jornada na cidade através do Foursquare

Foursquare Visualization

Integrado ao Foursquare, esse interessante data visualization cria uma linha do tempo dos lugares em que você esteve – e fez check in, é claro – mostrando ainda as suas andanças pelo mapa.

Você ainda pode escolher pelas cidades que já passou, e acompanhar os diferentes lugares que esteve em cada uma delas. Teste aqui, basta se logar com sua conta do Foursquare.

É uma boa inspiração para aplicações futuras com esse tipo de informação. Obviamente, só para aqueles que não tem medo do fantasma da privacidade.

Brainstorm #9Post originalmente publicado no Brainstorm #9
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AgencySpy is Wasting Our Time (And Yours)

div class=”imageleft”a href=”http://www.adrants.com/images/Shut-up-bitch.jpg”img alt=”Shut-up-bitch.jpg” src=”http://www.adrants.com/images/Shut-up-bitch-thumb.jpg” width=”150″ height=”200″ //a/div

This is blind item crap is pointless information if there isn’t at least a hint of who it’s about.
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Turning Their Survey Data Into Your Survey Data

As content sites fragment audiences into more and more tightly-defined demographics your site's target is by definition going to look less and less like a "representative sample" of anything. So what do you with all that data?

Twitter Hires Sales Force From Yelp, Facebook

NEW YORK (AdAge.com) — Want to buy an ad on Twitter? Now there's someone to call. The micro-blog service has started building out a sales team starting with two hires: Facebook veteran Dan Coughlin and Yelp's first salesperson, Amanda Levy.

Girl naked with blood under cellophane for Peta campaign

Another shocking guerilla marketing campaign for Peat to raise awareness about eating meat.

Check more Peta advertising campaigns here.

meat-is-murder-peta.jpg

peta-naked-campaign.jpg

peta-naked-girl.jpg

Advertiser: Peta

Love Letter Lookbooks – The Abbey Lee Kershaw Moussy Fall 2010 Ad Campaign Shows Some Heart (GALLERY)

(TrendHunter.com) The Abbey Lee Kershaw Moussy Fall 2010 ad campaign is a follow up to the lookbook Kershaw did with the clothing line earlier this season. The campaign features mostly denim, with love notes written by…

Aerodynamic Muscle Bikes – The Ostoure Bike Offers a Safe and Comfortable Ride (GALLERY)

(TrendHunter.com) Inspired by the designs of Persepolis, which offer a safe and comfortable ride, the Ostoure Bike features a two-wheel drive system with two different power transmissions.

The Ostoure bike also incorporates…

Small Ad Agencies Could Use Hollywood-Style Agents


It's really hard to see a system that works so well in one industry but doesn't get carried into another, especially when it is so needed. Why aren't there agents for agencies? Why don't we have our own 15%-ers getting clients for us? Movie stars have all the luck.

Magazine Circulation Slips Again


NEW YORK (AdAge.com) — U.S. magazines' paid and verified circulation has slipped again, declining a modest 2.3% in the first half of this year compared with the first half of 2009, according to the new semi-annual report released today by the Audit Bureau of Circulations. Those small declines are slowly getting bigger. But newsstand sales, a good gauge of consumer demand, are slowing their own declines. Newsstand winners include Cosmopolitan, Woman's World, First and In Touch Weekly.

Upcycled Modern Housing – The Mooramie House by Tobias Partners is Comfortable and Clean (GALLERY)

(TrendHunter.com) The Mooramie House by Tobias Partners was once a Federation-style cottage that has been turned into a modern day house.

Located in Sydney, Australia, the home is spacious and caters towards a more comfortable…

It’s Official: Jack Griffin to Succeed Ann Moore as Time Inc. Chairman-CEO


NEW YORK (AdAge.com) — Time Warner today made it official: Jack Griffin, the well-regarded former Meredith executive, will succeed Anne Moore as CEO of its Time Inc. magazines division at the end of September. His arrival at Time Inc. is unlikely to quell persistent, if low-level, rumblings on Wall Street that Time Warner might one day spin off its magazines unit, but an analyst said his arrival is welcome in either case.