Manchester City: Fan Map

Times de futebol são como marcas. Precisam pensar em boas estratégias para não perder a empatia do público fiel. Portanto, é fundamental ser criativo na hora de oferecer alguma coisa capaz, inclusive, de fidelizá-los ainda mais.

Por falar nisso, resolvi ilustrar com a nova plataforma digital recém criada pelo Manchester City: um fan map interativo que centraliza em um só lugar os perfis de todos os torcedores e fãs do time. Dessa forma, eles poderão se conectar para compartilhar assuntos de interesse comum.

O formato não é novo, mas alerta para uma transformação também na forma de inovar no relacionamento entre um time de futebol e seus torcedores.

Futuristic Concept Cars – The Jaguar 2040 Questions Luxury in Future Decades (GALLERY)

(TrendHunter.com) The Jaguar 2040 concept car is a sleek and sexy luxury vehicle. The concept behind the design asks what luxury will look like in 2040.

The luxury Jaguar 2040 concept car is pretty cool-looking, almost…

Imaginative Landscape Pictorials – Michael Vincent Manalo’s Wondrous ‘Tales from the Story Teller’ (GALLERY)

(TrendHunter.com) Michael Vincent Manalo’s ‘Tales from the Story Teller’ feature beautiful photographs, some of which have been digitally manipulated to create a unique image. The images feature people with their backs…

Martín Satí

L’illustrateur de Séville Martín Satí est reconnu pour la qualité de ses oeuvres. Avec une approche toujours pointilleuse et constamment teintée de classe, l’artiste livre des visuels impressionnants en jouant avec les formes et les couleurs. Plus d’images dans la suite de l’article.



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Previously on Fubiz

Seals Clubbed, Old Spice Spoofed, Aniston Stripped, Camera Lifeproofed

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PETA sets Oh Canada to baby seal slaughter.
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Mad Men Head Replacement Promotion A Snoozefest

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Want to become a Mad Man?
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Bizarre Anatomy Shoots – Photographer Asger Carlsen Creates Shocking Images (GALLERY)

(TrendHunter.com) I bet you’ve never heard of quadruple ass cheeks, and until you set your eyes on this featured series by photographer Asger Carlsen, it probably wouldn’t have crossed your mind either.

These incredible…

LHJ Honors Avon for Rainforest Project


Ladies' Home Journal has awarded Avon Products Chairman-CEO Andrea Jung with its latest
Do Good Stamp. The award, presented last week by LHJ Editor in Chief Sally Lee, honors the company's
Hello Green Tomorrow program to restore South America's Atlantic Rainforest.

Woman Taunted in Promotion for Bret Easton Ellis’ New Book

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Eighties icon of sorts Brett Easton Ellis is out with a new book and digital creative agency Ralph has put together a promotional campaign.
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Social Media facts and figures 2010 presentation

All you want and you need to know about Social Media now!

via the Social Media expert Gilles

Bloggers force Mac to apologise over product launch

Premium cosmetic brand Mac has been forced to apologise after the launch of a new range of cosmetics, in partnership with Rodarte and inspired by the Mexican town of Ciudad Juárez, outraged beauty bloggers across the net.

WPP makes further moves into BRIC markets

WPP Digital, the digital investment arm of WPP, has acquired a minority stake in Leading Smart Holdings, a BVI (British Virgin Islands) company with major interests in China.

GoDaddy Launches Another Commercial Contest

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Back in February, GoDaddy launched a consumer-created commercial competition. Now the brand is at it again with a Summer edition of the competition.
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Google-backed Pixazza raises $12m

Ad technology company Pixazza, whose service has been dubbed AdSense for images, has announced it has raised $12m in series B financing, with Google Ventures being among the largest investors to participate in the round.

Taggart beats Johnny Depp during primetime

ITV’s long running cop drama ‘Taggart’ was the most watched show between 9pm and 10pm last night, according to unofficial overnight figures.

Our Un-Social Social Media


In those rare instances where the fuzzy fog of social-media friendship and conversation finds authentic voice, how do we take it to the next level — with real meaning and sustained traction?

Inappropriate Luggage Decals – These Suitcase Stickers Will Hinder Your Travel Plans (GALLERY)

(TrendHunter.com) These amazing suitcase stickers are definitely not a good idea to stick on to your luggage for that next big flight. These suitcase stickers are a touch inappropriate and will catch security’s eye if you…

Barclaycard hires Bibby to chief marketing officer role

Barclaycard has hired former InterContinental Hotels (IHG) marketer Nina Bibby to the role of global chief marketing officer (CMO).

Irina Vinnik

Coup de projecteur sur les oeuvres de la graphiste et illustratrice Irina Vinnik. Cette artiste russe nous propose des photographies de son carnet dans lequel elle trace des compositions au stylo noir : des tracés complexes, des compositions florales et un univers envoutant.



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Previously on Fubiz

Global and North American Ad Recovery Strengthening

NEW YORK (AdAge.com) — The global ad business is picking up momentum, according to a new forecast improving its expectations for worldwide ad spending and swinging expectations for North America from a loss to a gain in 2010. But the recovery of the ad market is still lagging prior cycles.