Gang-Inspired Campaigns – The Firetrap Spring Summer 2010 Ad Campaign is Rough and Tough (GALLERY)

(TrendHunter.com) Rebellion is the word of choice to describe the Firetrap Spring Summer 2010 advertising campaign. The urban jeanswear company’s campaign was photographed by Derrick Santini and parades a gang of models…

Pelo banimento do futebol nos shows de vuvuzela

Vuvuzela Facebook

Muita gente pede seu banimento, as emissoras de TV recorrem a tecnologia para tentar abafar sua marcante sonoridade, jogadores e técnicos reclamam, mas finalmente temos um grupo sensato no meio de tanta polêmica.

“Vamos banir o futebol dos shows de vuvuzela”, é o que pede quase 5 mil pessoas nessa importante comunidade no Facebook.

A descrição diz tudo: “É muito irritante todas essas pessoas em camisas de polyester correndo no campo em torno de uma bola estúpida, e com um juiz assoprando seu apito sem nenhuma razão aparente, tudo para nos distrair do amável som das vuvuzelas.”

E já que nós aqui concordamos plenamente com isso, recomendamos você visitar o Brainstorm #9 com uma vuvuzela no tocando no ouvido.

Brainstorm #9Post originalmente publicado no Brainstorm #9
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Why Dad Needs a Doctor

Trying to convince middle-aged men to see their doctors regularly, a new public service effort launched this week uses humor to educate men older than 40 about the importance of preventive screening tests. The effort, created pro bono by Grey New York, is an extension of the Men's Preventive Health campaign launched in 2008 by the U.S. Department of Health and Human Services' Agency for Healthcare Research and Quality and the Ad Council. The PSAs are timed to coincide with Men's Health Week, June 13 to 19, and Father's Day, June 20.

JWT Creative Director Goes Green Acres in Reality Show


Josh Kilmer Purcell has been a drag queen and a New York Times best-selling author ("I Am Not Myself These Days") and is a creative director at JWT, New York. But tonight, he and partner Brent Ridge, a gerontologist and former health consultant for Martha Stewart, will add "reality star" to their respective resumes.

Splice Misrepresents, Sony Attacks, VanHoven Out, Fashion Fails

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The ad campaign for the Sarah Polley Adrien Brody movie, Splice misled viewers into thinking it would be a horror click when, in reality, it was something else.
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Yellow Pages Web Pages: Repairmen, Clown

Advertising Agency: La Cancha, Caracas, Venezuela
Creative Directors: S.Cappiello, A.Hernandez
Art Director:Luis Peña
Copywriter: Julia Saume
Photographer: Pedro Primavera
Account Director: Beatriz Urdaneta
Producer agency: Ada Odreman
Published: March 2010


Lays Commercial Smashes Blond Bimbo Stereotypes

div class=”imageleft”a href=”http://www.adrants.com/images/lays_uraguay_soccer_hottie_couch.jpg”img alt=”lays_uraguay_soccer_hottie_couch.jpg” src=”http://www.adrants.com/images/lays_uraguay_soccer_hottie_couch-thumb.jpg” width=”150″ height=”114″ //a/div

It’s a stereotype to assume hot girls with amazing bodies are clueless when it comes to sports, right?
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AOL Set to Sell Social Network Bebo

NEW YORK (AdAge.com) — AOL may finally be shedding its faltering social-networking site Bebo, according to news reports. Private investment firm Criterion Capital Partners is said to be the buyer. The terms of the sale have not been disclosed.

Starbucks Angry Over Competitor’s Claim It Makes Better Cappuccino

div class=”imageleft”a href=”http://www.adrants.com/images/costa_starbucks_ad_cappuccino.jpg”img alt=”costa_starbucks_ad_cappuccino.jpg” src=”http://www.adrants.com/images/costa_starbucks_ad_cappuccino-thumb.jpg” width=”150″ height=”90″ //a/div

While it’s no surprise Starbucks is not the best coffee out there, the marketer doesn’t take kindly when another coffee brand claims that in an ad.
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Oprah Hands Out IPads and Cash to Magazine Staffers


Call it the 2010 version of "You get a car, you get a car, you get a car, everybody gets a car!" Oprah Winfrey dropped by Hearst headquarters on Tuesday to mark the 10th anniversary of O, The Oprah Magazine, which emerged from a famously difficult launch process to become a powerhouse title.

Modern Superwomen Fashions – Alessandra Ambrosio Bo Bo Winter 2010 Campaign (GALLERY)

(TrendHunter.com) The Alessandra Ambrosio Bo Bo Winter 2010 Campaign showcases tousled hair, passionate gazes and smoldering hotness. This awe-inspiring Brazilian model makes you wonder what the heck is in her water, and…

Women Arrested For Wearing Orange Miniskirts at World Cup

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Being in South Africa to watch the World Cup must be an amazing experience. Sitting next to a fat, sweaty, drunk football fan might put a damper on the experience
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Star Wars The Old Republic

Un impressionnant trailer présenté par Bioware dans le cadre de l’E3 2010 pour leur prochain jeu “Star Wars The Old Republic”. Plus de 5 minutes d’images de synthèses, à découvrir en vidéo et images dans la suite de l’article. Une sortie prévue pour le printemps 2011.



starwarsold2

Previously on Fubiz

MySpace Searches for Agency to Lead Rebranding Effort


NEW YORK (AdAge.com) — Struggling social network MySpace is gearing up for a relaunch of the site later this year, and as part of it, has begun canvassing adland for an agency to devise a major branding campaign.

‘Social Media Gurus’ Followed by Authority. Celebrities Not So Much

div class=”imageleft”a href=”http://www.adrants.com/images/Chris-Brogan-followers-sysomos.png”img alt=”Chris-Brogan-followers-sysomos.png” src=”http://www.adrants.com/images/Chris-Brogan-followers-sysomos-thumb.png” width=”150″ height=”144″ //a/div

While celebrities have a large number of Twitter followers, most of them are low authority users. On the other hand, “social media heavyweights” seem to attract fewer but very engaged Twitter users with high authority rankings.
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AOL has found a buyer for Bebo

Reports this afternoon are saying that AOL has found a buyer for its troubled social network site Bebo.

Metro Bank to open first branch next month

Start-up high street banking brand Metro Bank, which promises to open seven days a week, is to open its first branch on 29 July.

Yawn. The King Found on McDonald’s Bun. Goes Viral. Yawn.

div class=”imageleft”a href=”http://www.adrants.com/images/burger_king_the_king_mcdonalds_big_mac.jpg”img alt=”burger_king_the_king_mcdonalds_big_mac.jpg” src=”http://www.adrants.com/images/burger_king_the_king_mcdonalds_big_mac-thumb.jpg” width=”150″ height=”178″ //a/div

We thought the industry had grown up. We thought it had left this planted viral idiocy behind.
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We Interrupt the World Cup to Obsess About Some Other Awesome Games


American Advertising Tactics Tame Compared to Hamas

div class=”imageleft”a href=”http://www.adrants.com/images/hamas_israeli_collabarator_ad.jpg”img alt=”hamas_israeli_collabarator_ad.jpg” src=”http://www.adrants.com/images/hamas_israeli_collabarator_ad-thumb.jpg” width=”150″ height=”86″ //a/div

In America, we threaten drug dealers, sexual deviants and online predators with…a few years in a cozy jail cell. The Hamas, on the other hand, do it a bit differently.
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