Voici la vidéo officielle de candidature de la ville de Rio à l’organisation des Jeux-Olympiques de 2016 : un succès qui va au-delà du sport pour le Brésil. Des plans, des décors et des prises de vues magnifiques. A découvrir en images et vidéo dans la suite.
Une courte animation réussie à partir d’illustrations et dessins et sans utilisation de l’ordinateur. Une technique rapide de collage et de pliage, sous la forme d’un flipbook géant par l’artiste Donato Sansone. Le tout sur une bande son de Enrico Ascoli.
LONDON – Betting company William Hill is to launch its own in-house TV broadcasts.
LONDON – Young’s Seafood has launched ‘eco-friendly’ packaging for its full range of standard fish pies.
LONDON – Mother have scooped the £6million advertising account for Match.com following a six-way pitch against VCCP, Bartle Bogle Hegarty, Fallon, Adam & Eve and DDB.
LONDON – John Lewis has launched a range of own-brand televisions.
A few pictures of dogs doing their thing is just what you need to get the week started on the right note.
LONDON – Habitat has launched a microsite to support its current ‘This is My Habitat’ marketing push featuring Helena Christensen.
NEW YORK (AdAge.com) — Counting on mobile to be the M&A spark that kicks off a new wave of deals? Don't hold your breath.
Commercial for Norwegian State Railways (NSB). Agency: McCann, Oslo. Directed by: Roenberg. Shot at Elstree Studios with Motion Blur (Oslo) and BakerCogan producing.
Advertising Agency: McCann-Erickson , Oslo, Norway
Creatives: Tore Woll, Erlend Klouman H?iner
Agency producer: Beril H. Rasmussen
Production Company: Motion Blur, Oslo
Director: Roenberg
Producer: Espen Horn
Post production: Chimney Pot
Muppets: Scott Brooker
Sur une bande son du groupe Daft Punk, voici cette galerie d’art “Responsive Sculptures” conçue par l’agence Minivegas : les sculptures réagissent grâce aux gestes de la main et à l’utilisation d’une webcam. Une installation étonnante et virtuelle à découvrir dans la suite.
NEW YORK (AdAge.com) — Interpublic Group of Cos.' R/GA has won the lion's share of Mastercard's global digital business, including U.S. responsibilities that were previously with sibling MRM, the digital unit of McCann Worldgroup, according to executives familiar with matter.
LONDON – News Corporation social network MySpace has joined up with outdoor media owner Titan to give consumers a chance to broadcast their thoughts on more than 300 digital screens across the UK, the US and Ireland.
LONDON – YouGov has announced its first profit decline in eight years, with pre-tax profits dropping from £4m in 2008 to a loss of £683,000 in 2009.
LONDON – Global Radio has appointed UKTV marketer Sara Holt to the new role of head of marketing for Classic FM, LBC and Galaxy.
LONDON – YouGov has announced its first pre-tax profit decline in eight years, blaming increased costs among the reasons for the fall.
LONDON – Thorntons and Universal Pictures have teamed up to create joint promotion for the DVD of Coraline and the chocolate brand’s Halloween range of products.
LONDON – House of Fraser has dropped Royal Mail as its delivery operator following the announcement last week that postal workers will take strike action.
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