LONDON – New research published by the Harvard Business Review has revealed that 10% of Twitter users account for more than 90% of Twitter messages sent.
LONDON – Manchester United is poised to announce US risk management firm Aon as its shirt sponsor in a four-year deal worth an estimated £80m
LONDON – Disney-backed sports broadcaster ESPN has relaunched and rebranded its cricket website Cricinfo to ESPNcricinfo.com today (3 June), with new content and enhanced sponsorship opportunities.
LONDON – Meat substitute Quorn is running an experiential campaign around UK cities in an attempt to change consumer perceptions of the product.
Superbe style pour le photographe Christoph Martin Schmid qui réunit sur son portfolio des clichés extérieurs et intérieurs, en provenance de Los Angeles. La plupart sont retouchés, avec un certain sens de la mise en scène. Plus d’images dans la suite.
LONDON – Behavioural targeting specialist Phorm has launched a service called Webwise Discover that personalises users’ website visits by highlighting content it recognises they are interested in.
LONDON – Google has launched a new version of YouTube that has been optimised for watching YouTube videos on any large screen TV.
“New Megane Coupe. Everything else seems older.”
Advertising Agency: Publicis Conseil, Paris, France
Art directors: Charles Guillemant, Thomas Chatenay
Copywriter: Patrice Lucet
Photographer: Marc Bardi
Studio: Eye Dream
LONDON – Tesco is to trial sourcing locally-caught seafood exclusively from vessels certified to the Seafish’s Responsible Fishing Scheme (RFS).
LONDON – Tesco is to trial sourcing locally-caught seafood exclusively from vessels certified to the Seafish’s Responsible Fishing Scheme (RFS).
LONDON – Computer company Packard Bell has overhauled its brand identity as part of a multi-brand strategy.
LONDON – Royal Mail has hired Keith Jones as its new head of data strategy. He replaces Colin Bradshaw, who left in December last year to join agency Rapp has MD of its data division.
LONDON – Specialist publisher Future has appointed Mark Cantwell, digital marketing manager at games publisher THQ, to the newly-created role of associate publisher of its Games Radar Network.
LONDON – Dogs Trust has launched a campaign to encourage landlords and letting agencies to accept pets.
LONDON – Reed Business International was the night’s most decorated winner at the AOP Digital Publishing awards last night, taking home three gongs, while the Guardian Media Group and Telegraph Media Group took home two, including best digital publisher in the consumer category.
LONDON – Just 10% Twitter users account for 90% of tweets, three times more than other social networks where the top 10% of users account for 30% of all production, according to new research.
LONDON – Large format outdoor posters have felt the full force of the advertising recession, with the number of 48-sheets falling by a quarter in the year to March, according to GroupM industry forecasts published today.
LONDON – Retail design consultancy Rawls has won a project to oversee the design of the retail elements of new City of London development One New Change.
LONDON – Ryvita has teamed up with IPC Media to launch its Summer Fit Challenge campaign.
Après le Project Natal, nouveau produit très attendu : le jeu DJ Hero conçu par la société Activision. Il s’agit d’un nouveau dérivé au célèbre Guitar Hero avec cette fois-ci, un accessoire en forme de platine qui sera disponible sur les consoles Xbox 360, PS3 et Wii.
DJ Hero et son édition spéciale seront disponible le 08 octobre 2009.
This is site is run by Sascha Endlicher, M.A., during ungodly late night hours. Wanna know more about him? Connect via Social Media by jumping to about.me/sascha.endlicher.
