New ISBA report focus on payment by results contracts

LONDON – Advertising body ISBA has released a report outlining ways of introducing payment by results mechanisms that can work for both agencies and clients in contract negotiations.

Messy Hair Photo Shoots – Robert Pattinson by Matt Jones in i-D Magazine (GALLERY)

(TrendHunter.com) Robert Pattinson, the charismatic star of ‘Twilight’ and ‘New Moon,’ is featured in the May 2009 issue of i-D Magazine.

Robert Pattinson was captured by the talented fashion and celebrity photographer…

Wilkinson looks to appoint media agency

LONDON – Wilkinson, the hardware and homewares retailer, is holding a pitch for its media planning and buying account ahead of an expansion in its number of stores.

European Commission takes legal action against UK government over Phorm

LONDON – The European Commission has begun legal proceedings against the UK Government over the online behavioural targeting company Phorm.

Dave claims record audience for the return of Red Dwarf

LONDON – Dave, the UKTV-owned channel, attracted an audience of 2.3 million for the return of Red Dwarf to TV screens last Friday.

Asthma UK plots marketing activity to support fundraising week

LONDON – Asthma UK is readying a range of marketing activity to support its first fundraising week, which will run from 2-10 May.

Lowe’s Matthew Bull returns to global chief creative officer role

LONDON – Matthew Bull, the chairman of the Lowe Bull Group in South Africa, is returning to his previous role as chief creative officer of Lowe Worldwide.

STA Travel kicks off multi-million pound rebrand online

LONDON – STA Travel has started the roll out of its multi-million pound rebrand with the launch of a redesigned website.

Coty appoints Renato Semerari president of mass-market brands

LONDON – Renato Semerari, a former Procter & Gamble and Christian Dior marketer, has been named president of Coty Inc’s Coty Beauty division.

Jigsaw wins first international brief on back of Walkers work

LONDON – Digital agency Jigsaw has created the new Canadian website for PepsiCo crisp brand Lays, following on from the work it has done for its UK sister brand Walker Crisps.

YouTube links with Universal Media to launch Vevo music video service

LONDON – Universal Music Group and Google’s YouTube subsidiary are to launch Vevo, a music video service that will allow people to watch videos of bands including U2 and the Rolling Stones.

Global Radio reviews media account

LONDON – Global Radio is reviewing is £2m media account out of Mediavest.

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Un projet en forme de service est né, Secret Message Service qui vous permet d’exprimer et de partager anonymement les secrets par sms. Ils sont diffusés quotidiennement créant ainsi une collection de confessions, graves ou légères, amusantes ou tristes. 5 exclusifs dans la suite.



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Al Gore’s Current Media scraps $100m IPO plan

LONDON – Current Media, the citizen journalism television channel set up by Al Gore, has withdrawn plans for a public flotation because of the poor state of the economy.

D’Adda, Lorenzini, Vigorelli BBDO launches website in MS-DOS

LONDON – The Italian agency D’Adda, Lorenzini, Vigorelli BBDO has re-launched its agency website in MS-DOS.

Hell’s Kitchen fires up with 5m viewers on ITV1

LONDON – The return of ‘Hell’s Kitchen’ to ITV1 with Marco Pierre White and eight celebrity chef wannabes, including ‘Dynasty’ star Linda Evans, Ms Dynamite and Anthea Turner, attracted 5m viewers, according to unofficial overnight figures.

Public View – Dr Pepper ‘nurse’ by Mother London

LONDON – What did the public think of Mother’s new Dr Pepper spot, set around an embarrassing misunderstanding in a US high school.

Retailers receive Easter boost

LONDON – Shoppers have been out in force over the Easter bank holiday, boosting high-street sales

Wheatly team agrees terms to finalise purchase of Jazz FM

LONDON – The directors of Jazz FM have agreed terms to buy the radio station from owner, The Local Radio Company.

Friendly societies advised to boost brand awareness

LONDON – Friendly societies need to revamp their image in order to boost awareness and win over younger customers to ensure their long-term success.