Rapier faces repitch for £1.5m Digital UK direct marketing brief

LONDON – Digital UK, the body in charge of managing the switch-off of analogue television, is hunting for a direct marketing agency to handle its £1.5m account for the next three years.

Sharkproject: Fin

Fin

You have just finned a shark.

The Sharkproject is an initiative to raise awareness about the threat of shark extinction, centered on “finning” – a practice in which the shark is caught, their fins cut off and the rest of the animal thrown back to the sea. This mailing is printed on rough paper similar to a shark’s skin and tells the recipient where to cut the envelope open, revealing a bloody shark fin stump. Lovely and powerful.

Advertising Agency: Y&R, Frankfurt, Germany
Via: The Ad Mad!

McDonald’s: Bite

Bite

Advertising Agency: DDB, Auckland, New Zealand
Executive Creative Director: Toby Talbot
Creative Group Head: Paul Hankinson
Head of Art: Mike Davison
Senior Art Director: Pete Thompson
Creatives: Damian Galvin, Carlos Savage
Photographer: Spid
Retoucher: Gordon Moir

MySpace BlackBerry application attracts record downloads

LONDON – More than 400,000 users downloaded the MySpace for BlackBerry smartphones application in its first week of availability, representing a record for both MySpace and the application’s creators — Research In Motion.

Badass Baby Carriages – The Kid Kustoms Oakley Roddler (GALLERY)

(TrendHunter.com) I love the blend of Oakley’s airborne-inspired design and a functional baby carriage that comprises this badass Kid Kustoms Oakley Roddler for toddlers. It has the looks of a Harley fatboy with the fender…

Black & Decker Lawn Mower: Frog

Frog

Advertising Agency: Ogilvy & Mather, Bangkok, Thailand
Executive Creative Directors: Wisit Lumsiricharoenchoke, Nopadol Srikieatikajohn
Associate Creative Director: Gumpon Laksanajinda
Art Directors: Wisit Lumsiricharoenchoke, Nopadol Srikieatikajohn, Watchara Tansrikeat, Gumpon Laksanajinda
Photographers: Nok Pipattungkul, Anuchai Secharunputong
Agency Producer: Paiboon Suwansangroj
Via: I believe in adv

Black & Decker Lawn Mower: Lizard

Lizard

Advertising Agency: Ogilvy & Mather, Bangkok, Thailand
Executive Creative Directors: Wisit Lumsiricharoenchoke, Nopadol Srikieatikajohn
Associate Creative Director: Gumpon Laksanajinda
Art Directors: Wisit Lumsiricharoenchoke, Nopadol Srikieatikajohn, Watchara Tansrikeat, Gumpon Laksanajinda
Photographers: Nok Pipattungkul, Anuchai Secharunputong
Agency Producer: Paiboon Suwansangroj
Via: I believe in adv

Black & Decker Lawn Mower: Snake

Snake

Advertising Agency: Ogilvy & Mather, Bangkok, Thailand
Executive Creative Directors: Wisit Lumsiricharoenchoke, Nopadol Srikieatikajohn
Associate Creative Director: Gumpon Laksanajinda
Art Directors: Wisit Lumsiricharoenchoke, Nopadol Srikieatikajohn, Watchara Tansrikeat, Gumpon Laksanajinda
Photographers: Nok Pipattungkul, Anuchai Secharunputong
Agency Producer: Paiboon Suwansangroj
Via: I believe in adv

HD-Ready Cosmetics – High-Definition Makeup by Cargo (VIDEO)

(TrendHunter.com) High-definition is not just for TV anymore. Thanks to Cargo’s upcoming make-up line, high-def now has everything to do with beauty.

Since the creation of digital HDTV, there has been a push by celebs…

High1: Helicopter, 2

Helicopter, 2

Advertising Agency: Daehong Communications, Seoul, S.Korea
Art Director: Kim, Junghwa
Copywriter: Lee, Kikwan
Published: February 2008

High1: Helicopter, 1

Helicopter, 1

Advertising Agency: Daehong Communications, Seoul, S.Korea
Art Director: Kim, Junghwa
Copywriter: Lee, Kikwan
Published: February 2008

Got a problem? FIX IT

Next time you’re having trouble giving feedback on any project just remember this simple advice.

“mmm the design looks OK. you might need to go away and FIX IT!!”
“This media schedule isn’t ready for the client. FIX IT!!”
“the internet is down!!…. FIX IT!!!”

Sadly I can’t view the Hulu version so I’m linking up this while it’s still alive.

Channel O: Stars and stripes

Stars and stripes

It’s a new day.

Advertising Agency: Ogilvy, Johannesburg, South Africa
Creative Director: Jonathan Beggs
Art Directors: Thule Ngcese, Carl Willoughby
Copywriter: Mbulelo Nhlapo
Account Director: Kay Motuba-Warie

Personal Branding Changes – Michael Jackson Converts to Islam, Changes Name to Mikaeel (GALLERY)

(TrendHunter.com) The undisputed King of Pop, Michael Jackson, has converted to Islam and changed his name to Mikaeel, taking a page from the personal branding book of fellow pop artist Prince.

Michael Jackson swore his…

‘LA Weekly’ Shakes Ink-Splattered Death Rattle

LLP_Detour1.JPG

The economy shake-up means hard times for everybody, but print news weeklies are probably among the heaviest-laden.

Fictitious Jewelry Endorsements – Santa Claus Recommends Icelink Watches (VIDEO)

(TrendHunter.com) Before he really gets busy preparing for Christmas in his workshop, Santa Claus took a moment to stop by and promote Icelink’s very icy new watch.

As Luxist reports, Icelink’s detailed press releases…

Liga Contra el Cáncer: 15000

15000

The Peruvian League of fight against cancer, ask us to create a campaign for the no-smoker day in which we had to emphasis the damage that a person who smokes causes on his family, friends and all the people around him.
Using 15,000 cigarettes butts, glued together one by one in an outdoor panel, level to the sidewalk, we dramatized the treat that cigarettes represent for a non-smoking person, in this case, a little girl.
A month and half before the campaign, with the help of many volunteers, we were able to gather 15,000 cigarettes butts. An artist was in charge of pasting them together and to maintain the essence of the original idea, he
painted the little girl in oil painting.

Advertising Agency: Ogilvy Perú
Creative Director: Aldo Canchaya
Art Director: Daniel Morales
Copywriters: Yacub Tabja, Diego Guzmán
Illustrator: Jose Antonio Bao
Published: May 2008

Fur-Loving Fashion – Designer Couture That Protests PETA (VIDEO)

(TrendHunter.com) Lindsay Lohan may get flour thrown all over her for wearing fur; unless you are an A-lister, however, chances are good that PETA doesn’t know you or particularly care if you wear fur.

Ann Coulter and…

Tattoo-Inspired Skateboards – ‘Element X Series’ by Kat Von D and Bam Margera (GALLERY)

(TrendHunter.com) Kat Von D from ‘LA Ink’ and Bam Margera from the MTV series ‘Jackass’ teamed up to create their own signature skateboards called the ‘Element X’ series.

Kat Von D designed each of them, and it’s no…

ASDA sells digital versions of consumer magazines

LONDON – ASDA is launching a new direct online service offering digital versions of top UK consumer magazines for consumers to download to their computers.