David Walliams book gets digital outdoor campaign
Posted in: UncategorizedLONDON – Harper Collins is using a digital outdoor campaign to promote a new children’s book by comedian David Walliams.
LONDON – Harper Collins is using a digital outdoor campaign to promote a new children’s book by comedian David Walliams.
When you work at Kraft Foods and your boss tells you Kool-Aid is better than freshly squeezed orange juice, he’s trying to get you to “drink the Kool-Aid.” When an agency called The Glue Society makes an incredibly esoteric spot for the most generic of products (vodka—aka, pure alcohol mixed with water), and they tell you (in the inane tagline) they did it “Because we can,” are they trying to get us to “sniff the glue”? The marketers at 42 Below, a New Zealand vodka, must have been high when they approved this ad. It can’t be enjoyed any other way. Take my word for it, and sniff some of this Elmer’s—it smells like roses.
—Posted by Jeremy Greenfield
Make some space and redesign your home.
bo:x – a shopping centre dedicated to interior design.
Advertising Agency: John Doe Worldwide, Stockholm, Sweden
Creative Director: Fredrik Blomberg
Art Director: Emil Jonsson
Copywriter: Christoffer Lundström
Photographer: Bohman & Sjöstrand
Published: October 2008
Make some space and redesign your home.
bo:x – a shopping centre dedicated to interior design.
Advertising Agency: John Doe Worldwide, Stockholm, Sweden
Creative Director: Fredrik Blomberg
Art Director: Emil Jonsson
Copywriter: Christoffer Lundström
Photographer: Bohman & Sjöstrand
Published: October 2008
Make some space and redesign your home.
bo:x – a shopping centre dedicated to interior design.
Advertising Agency: John Doe Worldwide, Stockholm, Sweden
Creative Director: Fredrik Blomberg
Art Director: Emil Jonsson
Copywriter: Christoffer Lundström
Photographer: Bohman & Sjöstrand
Published: October 2008
LONDON – Des O’Connor is to replace the Spice Girls as the face of Tesco’s Christmas advertising.
Advertising Agency: Armando Testa, Turin, Italy
Executive Creative Director: Michele Mariani
Art Directors: Luca Cortesini, Laura Sironi
Copywriters: Daniele Bona, Dario Digeronimo
Photographer: Emilio Tini
Published: October 2008
Advertising Agency: Armando Testa, Turin, Italy
Executive Creative Director: Michele Mariani
Art Directors: Luca Cortesini, Laura Sironi
Copywriters: Daniele Bona, Dario Digeronimo
Photographer: Emilio Tini
Published: October 2008
Advertising Agency: Armando Testa, Turin, Italy
Executive Creative Director: Michele Mariani
Art Directors: Luca Cortesini, Laura Sironi
Copywriters: Daniele Bona, Dario Digeronimo
Photographer: Emilio Tini
Published: October 2008
Advertising Agency: Armando Testa, Turin, Italy
Executive Creative Director: Michele Mariani
Art Directors: Luca Cortesini, Laura Sironi
Copywriters: Daniele Bona, Dario Digeronimo
Photographer: Emilio Tini
Published: October 2008
Advertising Agency: Desyatka, Kyiv, Ukraine
Creative Director: Yuriy Horbachevskyy
Copywriters: Olga Rumyantseva, Pavel Fedenko
Published: October 2008
Advertising Agency: Desyatka, Kyiv, Ukraine
Creative Director: Yuriy Horbachevskyy
Copywriters: Olga Rumyantseva, Pavel Fedenko
Published: October 2008
Advertising Agency: Desyatka, Kyiv, Ukraine
Creative Director: Yuriy Horbachevskyy
Copywriters: Olga Rumyantseva, Pavel Fedenko
Published: October 2008
Advertising Agency: Desyatka, Kyiv, Ukraine
Creative Director: Yuriy Horbachevskyy
Copywriters: Olga Rumyantseva, Pavel Fedenko
Published: October 2008
Advertising Agency: Leo Burnett Budapest, Hungary
Creative Director: Peter Tordai
Executive creative director: Vilmos Farkas
Art Directors: Miklos Voros, Matyas Kobor
Copywriter: Linda Zador
Client services director: Bela Szabo
Account Director: Marta Dorgai
Account Executives: Aniko Koger, Brigitta Szabo
Account Assistant: Marton Harsanyi
LONDON – YouTube’s director of video partnerships Patrick Walker has joined the board of directors for myvideorights.com, the online video distribution firm backed by former Endemol chief Peter Bazalgette.