National Rail Enquiries promotes SMS service

LONDON – National Rail Enquiries (NRE) is launching its first advertising campaign – a four-week burst across national press and online media, breaking this week.

Conde Nast launches style magazine

LONDON – Conde Nast is to launch a bi-annual style magazine in the UK as it looks to build on its strong performances in the women’s glossy market, as highlighted by the most recent ABCs.

Cramer-Krasselt Takes The Sausage

Cramer-Krasselt has won the Johnsonville Sausage account. I am so tempted to make some dirty joke, but I shall, I must refrain. The new creative for the brand will launch in 2009 and media duties are with Campbell Mithun.

The C-K Wikipedia page has a curious notation: “Another pop culture contribution beyond commercials is stealth disco.”

Stealth disco
“refers to the act of being videotaped dancing or rocking out behind or near someone who is doing something serious and does not notice.” According to Wikipedia: “The term, if not the activity, was invented by employees at Chicago advertising agency Cramer-Krasselt, circa 2003.”

Oh, word? Right. Forgot all about this. In case you did too, check the video above. It’s so much more interesting than this sausage win.

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Incisive Media to axe up to 50 jobs

LONDON – Business media company Incisive Media is to cut up to 50 jobs, or 6% of its workforce.

Russian Standard Vodka appoints My Agency

LONDON – Russian Standard Vodka has awarded its global creative account to My Agency, following a pitch handled by Creativebrief.

Can’t Trust Those Nielsen Guys

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“A Nielsen snafu in measuring viewers for The Weather Channel and Fuse has resulted in the delay of some cable ratings, including the scheduled release of third-quarter numbers set for Tuesday. Nielsen apologized for ‘recent errors in our Cable Dailies processing’ for Saturday through Monday in a client memo Tuesday.”

People’s livelihoods depend on Nielsen. Lets get it right kids!

Maybe TV just kind of sucks right now. The new fall shows aren’t pulling down the numbers. NBC’s “Knight Rider” drew a dismal 7.4 million viewers to its debut, but really, who expected more? Fox’s
“Fringe,” which I’ve been watching on Hulu, came in at 9.1 million on its premiere. Worth noting that 2.2 million (1/6th of its total audience) people watched it on DVRs.

Meanwhile, SNL is reaping the benefits of Tina Fey’s knock of Sarah Palin with the show attracting about 50% more viewers than last season. Well, that’s if you believe the numbers.

[source]

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Somat: Sushi

Sushi

Advertising Agency: BBDO Moscow, Russia
Art Director / Copywriter: Holger Paasch
Photographer: Ivan Frolov
Food stylist: Pavel Rogozin
Published: March 2008

Somat: Caviar

Caviar

Advertising Agency: BBDO Moscow, Russia
Art Director / Copywriter: Holger Paasch
Photographer: Ivan Frolov
Food stylist: Pavel Rogozin
Published: March 2008

Somat: Strawberry

Strawberry

Advertising Agency: BBDO Moscow, Russia
Art Director / Copywriter: Holger Paasch
Photographer: Ivan Frolov
Food stylist: Pavel Rogozin
Published: March 2008

Zed set to land £5m Butlins account

LONDON – Butlins, the Bourne Leisure-owned holiday resort operator, is set to hand its estimated £5m media account to Zed.

Innovative Timepieces – The ‘Life Clock’

(TrendHunter.com) Nothing seems unusual when you first look at this clock, however, upon close inspection, you will notice that the numbers seem a little high. This is because one full rotation of this clock is equal to…

King of Shaves razor gains listings in Tesco and Superdrug

LONDON – King of Shaves is taking its battle against market leaders Gillette and Wilkinson Sword to the next level after gaining listings for its new Azor razor in Tesco and Superdrug.

King of Shaves gains listings in Tesco and Superdrug

LONDON – The King of Shaves is taking its battle against market leaders Gillette and Wilkinson Sword to the next level by gaining listings for its new Azor razor in Tesco and Superdrug this week.

Farm Shoppe: Custard apple

Custard apple

Advertising Agency: Bates 141, Kolkata, India
Creative Director: Arjun Mukherjee
Art Director: Diptanshu Roy
Copywriter: Arjun Mukherjee
Photographer: Sanjib Ghosh
Published: August 2008

Updated: Obama Camp Ignores NBC Cease and Desist in Recent Spot

The spot above depicts a mock election night during which Sen. John McCain has won the presidential election, 51-49 percent, over Sen. Barack Obama. Anchoring the faux election is NBC’s Tom Brokaw, and Keith Olbermann (also of NBC fame) can also be heard. Apparently, NBC is pissed that the guys were improperly used (without NBC’s consent, of course) in the ad.

The spot drew the attention of NBC a day or so ago, at which point they sent the Obama camp (which posted the spot on YouTube for VoteForChange dot org) a cease-and-desist letter. But so far, the video has not been taken down.

Read the rest of the drama, after the jump.

More:Droga’s In The Middle Of An Obama, Silverman Sandwich

continued…

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Obama Camp Ignores NBC Cease and Desist in Recent Spot

The spot above depicts a mock election night during which Sen. John McCain has won the presidential election, 51-49 percent, over Sen. Barack Obama. Anchoring the faux election is NBC’s Tom Brokaw, and Keith Olbermann (also of NBC fame) can also be heard. Apparently, NBC is pissed that the guys were improperly used (without NBC’s consent, of course) in the ad.

The spot drew the attention of NBC a day or so ago, at which point they sent the Obama camp (which posted the spot on YouTube for VoteForChange dot org) a cease-and-desist letter. But so far, the video has not been taken down.

Read the rest of the drama, after the jump.

More:Droga’s In The Middle Of An Obama, Silverman Sandwich

continued…

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Farm Shoppe: Green pepper

Green pepper

Advertising Agency: Bates 141, Kolkata, India
Creative Director: Arjun Mukherjee
Art Director: Diptanshu Roy
Copywriter: Arjun Mukherjee
Photographer: Sanjib Ghosh
Published: August 2008

Farm Shoppe: Grapes

Grapes

Advertising Agency: Bates 141, Kolkata, India
Creative Director: Arjun Mukherjee
Art Director: Diptanshu Roy
Copywriter: Arjun Mukherjee
Photographer: Sanjib Ghosh
Published: August 2008

CBS Gets a Rude Lesson in Citizen Journalism


NEW YORK (AdAge.com) — Like a lot of news networks, CBS jumped on the citizen journalism bandwagon with a free iPhone app, Eyemobile for iPhone, to make it easy for users to upload news to its user-generated news site, CBSeyemobile.com. But a visit to CBSeyemobile.com turns up a few photos that walk the line of not-safe-for-work, a jarring juxtaposition with CBS's storied news brand.

Mercedes-Benz: Four Seasons, 2

Four Seasons, 2

Drive a masterpiece all year round. The Mercedes-Benz CL 500 with 4MATIC
all-wheel drive.

Advertising Agency: BBDO Moscow, Russia
Creative Director: Mihai Coliban
Art Director: Holger Paasch
Copywriter: Viktor Sokolov
Illustrators: Alexey Ryzhov, Sergey Egorov, Marat Shakirov, Holger Paasch
Retoucher: Mainworks, Frankfurt/M
Published: July 2008