(TrendHunter.com) This anatomically correct cow wedding cake is truly remarkable; not only is it highly detailed, but it’s also life size.
About the size of a real cow, it measures 2ft wide, 4ft long, and 3ft tall. It…
LONDON – Radiohead fought off strong competition from Leona Lewis, Coldplay and Kylie to be crowned artist of the year at last night’s BT Digital Music Awards 2008.
SAN FRANCISCO – Facebook app designer Slide has signed a deal with a number of major media companies, including CBS, Sony BMG and Warner Brothers, for the rights to distribute online video on its FunSpace platform.
Compare Hill, Holliday’s latest Dunkin’ Donuts spot, “Uphill Battle,” with the chain’s “Doin’ Things” ad from a few years back. The new spot’s coffee addicts seem kinda pokey, while their 2006 counterparts rush here and there, doing things. Even after sipping, the current crew are awfully mellow, and their uphill progress is plodding at best. They’re drinking coffee, and Dunkin’ doesn’t use heavy trans-fats anymore in its baked goods, so these worker bees should really be energized. Heck, that guy lazing on the tire should be rolling himself to work in that thing! The tagline’s not, “America plods on Dunkin’,” unless they’ve changed it, which is possible, because I was too jazzed on Starbucks to sit through the last five seconds. Lord, I miss those trans-fats. And what happened to They Might Be Giants on the soundtrack? That tune really sticks in your head. “Doin’ things is what I like to do!” Oh man, where’s my air guitar?
—Posted by David Gianatasio
LONDON – Global Radio has made three internal promotions to form a new programming team as part of the consolidation of GCap Media into Global Radio.
Dave: I thought my flight last week was crazy, but that was nothing compared with my ride today on one of Linear Air’s luxury Cessna Grand Caravan prop jets. Wow! Your ads from Rattle promised that if I flew Linear point-to-point, I’d be home in time for my own private wine tasting. And we landed on the street right in front of my house! Well, not my house. In fact, I don’t even recognize the neighborhood.
Stewardess: Sir, we overshot the runway a bit.
Dave: But … there’s still a wine-tasting, right?
Stewardess: Just crawl down the inflatable slide, sir. The pilot’s waiting for his turn.
Dave: Maybe we landed in front of a lawyer’s house. Ow! Oh, whiplash!
Stewardess: Your neck’s fine, sir.
Dave: How can you tell?
Stewardess: By the way you keep spinning around to ogle me.
Dave: Oh. So … you will jump out with me, right?
Stewardess: Sir, put down the salted peanuts and slide out of the plane! And the next time you have to go to White Plains on business, please take the train.
—Posted by David Gianatasio
LONDON – Mediaedge:cia (MEC) has strengthened its senior management team by appointing Carat’s Alex Altman as deputy managing director and confirming Steve Hatch as sole managing director.
LONDON – Fashion chain New Look is to promote its autumn and winter womenswear range with a press and digital campaign, with a consumer competition hosted on a dedicated microsite.
LONDON – Microsoft is refreshing the design of Xbox.com across Europe to support its new ‘Live Your Moment’ marketing campaign for the videogaming brand.
LONDON – Five is tapping into the trend for broadcasters to revive old programme formats by bringing back the former BBC One daytime quiz ‘Going for Gold’.
(TrendHunter.com) m on board anyway.…
In the world of advertising, it is normal to come across some certain words that are not usually the ones we come across daily. Some of them may be too technical or too hard to understand and perhaps through these explanation based on questions in mind of people who endorse skin care products but have no idea what the terms really mean, here are some explanations from the skin care specialists:
1. “Beyond lifting and repositioning … Bio-Stimulating technology.”
The “Bio” is combination of polymers in the product that delivers a stimulating impulse that spreads through skin layers for regeneration capabilities. – Lancôme Rénergie Microlift Night cream
2. A “deep penetrating moisturizer with Aquacurrent Science.”
Aquacurrent may refer to something liquid or perhaps the ocean but it is really the study of water movement in the hair that helps provide better moisturization. – Olay Regenerist products
3. “With advanced neuro-cosmetic technology and rare concentrated botanicals, skin is revitalized.”
“Advanced neuro-cosmetic technology” is really about products with ingredients that can help protect nerve endings for better cell communication and better-looking skin.” – Clarins Younger Longer Balm
4. “ ‘Virtual immunity’ means you’ll see a noticeably more lifted look, a brilliant clarity, a newly refined smoothness.”
Virtual Immunity is protecting your skin and making it look exempted from the signs of premature aging because of lifted and smooth looks thanks to anti-oxidants, moisturization and optics. – Estée Lauder Re-Nutriv Ultimate Lifting skin care
So there you have it. At least the next time you come across these skin care beauty products, you have a better understanding of what these sophisticated terms really stand for.
(Source) The New York Times
Brian Yalung is an Editor at Talent Zoo mainly contributing to latest news and issues on advertising and marketing. He is the editor for Beyond Madison Avenue and Beneath the Brand Blogs of Talent Zoo.
LONDON – Disney-backed sports broadcaster ESPN is to rebrand its European pay TV channel, North American Sports Network (NASN), as ESPN America.
(TrendHunter.com) Gruesome images await British smokers today as a new series of graphic pictures is set to appear on cigarette packages. Canadian smokers have seen similar images for years and it has had a dramatic impact…
LONDON – WPP Group has warned TNS shareholders it is not going to raise its £1.1bn bid for the market research company and said that the offer on the table was final.
NEW YORK – The rejection of the US government’s $700bn plan to solve the financial crisis was down to a “failure of branding” in the way it was sold to the American people, according to the leaders of US ad agencies.
LONDON – Marks and Spencer reported a 1.6% slide in UK sales in the second quarter, pulled down by lower sales of clothing (-2.9%), while food was statuc at (-0.5%).
LONDON – The cult of ‘Rickrolling’ has struck again as Eighties popstar Rick Astley has been nominated by the public in the category Best Act Ever at the 2008 MTV Europe Music Awards, alongside music giants Britney Spears and U2, among others.
LONDON – Reed Business Information scooped the most gongs at last night’s AOP Online Publishing Awards, including best online business publisher for the second year running.
If you’ve ever thought you could design an awesome candy bar, here’s you’re chance. You can design and win your very own, one-off custom Cadbury’s Dairy Milk bar!
Hot on the heels of the famous Gorilla…
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