Hasta La Creative!

LONDON – Euronics, the electricals buying group, has appointed integrated agency Lawton to create its £2m Christmas TV campaign, following a competitive pitch.

The last time a senior VP position was filled at DraftFUCBUH, it was Element 79’s Chris Miller, who jumped from one sinking ship to another, to play SVP Group Management Director, Interactive. Today the agency announced Simon El Hage is joining the ranks, also in a management position; SVP Group Management Director, Multicultural Marketing. Hmm. Interesting.

El Hage has a history of sticking with the companies he calls home; i.e. “For the past nine years, (El Hage) has served as the Director of Strategic Marketing and Client Services for Lopez Negrete Communications in Houston. Previously, he spent eight years as President and Director of Account Services, for Acento, Inc. in San Antonio. Fluent in Spanish and French, El Hage is also an accomplished photographer and painter.”

But we want to know more about this relative unknown dude, like what he did at Lopez/Acento that made him so special, where the position he’s filling came from, what he’s done in the past, et cetera et cetera. So we sent a laundry list of questions back to the DraftFUCBUH &#151 and so far, no response. We may have come off a bit strong. Check out what we asked her, after the jump.

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More: “Bill Cella Leaves Draft“

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New Career Opportunities Daily: The best jobs in media

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LONDON – VCCP has been appointed to handle the £7 million advertising account for Standard Life.

SAN FRANCISCO (AdAge.com) — "The monetization question on the web is a very big and open one," Facebook's COO Sheryl Sandberg told an audience at the American Magazine Conference in San Francisco yesterday.
Google and its competitors have made answering demands for information very profitable by selling ads attached to search requests, or demand fulfillment, Ms. Sandberg, a former Google executive herself, noted. "What no one's figured out how to do is demand generation," she said. "We need to find a new model and new metrics."

LONDON – Insurer Standard Life has handed its £7m ad account to VCCP following a pitch.

I would’ve loved to be a fly on the wall when this study was conducted. The Australian reports on drug use in the ad industry there:

Almost 20 per cent of advertising agency staff said that they had used drugs at work or work-related events while 41 percent said they knew of colleagues who had, the research by Australian advertising industry magazine B&T revealed.

After advertising agencies, staff in media agencies were most likely to know of colleagues taking recreational drugs.

Asked if they knew of work associates who had an alcohol problem, only 7 per cent of those working in media agencies were able to answer “no”.

Of course, this is not surprising at all. People in creative industries always find ways to expand their minds, or escape reality, whichever they need at the time.

And my mind went back to the famous Jeff Goodby e-mail to his staff regarding pot use at work.

Advertising Agency: The Furnace, Sydney, Australia
Creative Director: Rob Martin Murphy
Art Director: Paul Fenton
Copywriter: Luke Duggan
Director: Jim Hosking
Production Company: Revolver Films
Aired: September 2008