Wootmedia to sell ads on Playboy.co.uk’s relaunched site

LONDON – Playboy has appointed independent digital sales house Wootmedia to sell advertising on Playboy.co.uk, which it is relaunching as an ad-funded site.

UKTV extends rebrand with renamed channels

LONDON – UKTV will be relaunching UKTV People as Blighty, and UKTV Documentary as Eden early next year, as part of the broadcaster’s continuing rebrand strategy.

Freeview channel slot up for grabs

LONDON – A new channel slot is to be auctioned off on Freeview, the UK’s most popular digital TV platform, in a move that is likely to spark a multimillion-pound bidding war between broadcasters.

Wieden & Kennedy launches new Honda ad

LONDON – Wieden & Kennedy is launching a new spot for Honda today, promoting the offers available on its Civic model at local dealerships.

Elle US cosies up to Stardoll’s 8m users

LONDON – Stardoll, the tween girls’ website that boasts 2.6m UK members, has struck a content partnership with Elle US and its editor Malina Joseph.

Silent Witness pulls in high of 6.1m on BBC One

LONDON – BBC One’s pathologist drama ‘Silent Witness’ is going from strength to strength, with 6.1m viewers, a series high, tuning in last night, according to unofficial overnight figures.

Jobsite appoints I Spy Search to SEO task

LONDON – Jobsite, the online recruitment service, has appointed I Spy Search to lead its paid search and optimisation duties for its £15m brand campaign.

TREND HUNTER Relaunch – Red is the New Yellow (CLUSTER)

(TrendHunter.com) RED is the new YELLOW.  Trend Hunter is relaunching, and to commemorate our new launch, we’ve ditched the yellow logo in favor of a more lovable color: RED.

Our relaunch also commemorates the nexus of…

Google enters in-game ad market

LONDON – Google is to offer to sell in-game ads for the first time and will initially target web games only.

MindShare Acquires Michaelides & Bednash

NEW YORK (AdAge.com) — WPP Group's MindShare today is announcing it its acquiring the company that practically invented media planning: Michaelides & Bednash.

UKTV creates Blighty and Eden channels in rebrand

LONDON – UKTV is to change two more of its channel identities as part of its ongoing rebranding strategy. UKTV People will be renamed Blighty, while UKTV Documentary becomes Eden.

Reality Career Launching – American Idol’s Kellie Pickler Skyrocketing Up Billboard Charts (GALLERY)

(TrendHunter.com) American Idol’s Kellie Pickler launched her self-titled album yesterday.  The album rocketed in sales to become #9 on Billboard’s Top 200 chart.

Kellie Pickler is our second proof point that reality…

Jamie Lynn Spears is the New Britney Spears – JLS Pregnant Again Bad Role Model (GALLERY)

(TrendHunter.com) Oh look, Jamie Lynn Spears is the new Britney Spears.  By that, I mean that she is setting a bad example and no doubt fueling the trend of teen pregnancy.

Although this has not officially been confirmed…

Seat drivers given the finger in Ibiza SC cinema push

LONDON – Seat is courting controversy with a new cinema ad this week featuring a mystery woman giving the finger to a group of its drivers, including Seat Sport UK star Jason Plato, as she drives off in the new Ibiza Sport Coupe.

WPP declares victory in TNS bid battle

LONDON – WPP has now secured enough acceptances from TNS shareholders to make its £1.1bn takeover offer for the market research company unconditional.

Sir Paul slams McDonald’s for using his image

LONDON – Sir Paul McCartney is telling fans to boycott McDonald’s after the fast food chain used a photo of the former Beatle in its Liverpool store.

Mindshare moves in on M&B

LONDON – Mindshare has absorbed the strategic planning agency Michaelides & Bednash and will fold the business into its creative arm Invention.

Ben Fennell made BBH chief executive

LONDON – Ben Fennell, the managing director at Bartle Bogle Hegarty, has been promoted to the agency’s chief executive.

Credit crunch hits media insurance

LONDON – Media agency chiefs have warned that the credit crunch is hitting their ability to secure insurance cover on the media spend of vulnerable clients, leaving them exposed to greater risk and potential loss of business.

Weiland dumps roster to go it alone

LONDON – Paul Weiland is parting company with his roster of directors to go it alone, and is rebranding his production company to Weiland.