(TrendHunter.com) Fashion photographer Jean-François Campos has a dark edgy Gothic style which he used to great effect for Flair Magazine’s October 2008 issue. The feature is naturally named ‘Gotica.’ The pictures are mostly…
Check out Obama’s in game advertising in Xbox’s Burnout Paradise. There is some speculation that the captured images are actually photoshopped, but no one is certain. Looks darn good though and the idea of political advertising making a play into gaming? Sick.
More: Screw Vista. Microsoft’s Next Big Thing.
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Meet Ruby Pseudo.
Agency: Runs Ruby Pseudo Consulting with 450+ global kids
Key work: Xbox Halo 3 campaign
Recent work: Iris International Global Youth Study
Little known fact: She has the words from the Rothschild coat of arms tattooed on her, because it was written on a house she lived in as a kid. It reads: Concordia, Integrita, Industria.
Quote: Lifted from Winston Churchill – “If you’re going through hell, keep going.”
More:: See All The Hot Ad Wo(Men) Ever
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So we only have one Halloween party to go to as of today, and we’re not too excited about that. Look, we know it’s totally anti-classy to invite oneself to stuff, but who the hell cares anyway, right? So here’s the deal — I have a super sweet costume I put together for like, $13 at KMart, and I aim to get every cent out of it. I’m happy to don it for your agency parties, if you’ll have me. I promise to stand by myself in a corner and stare uncomfortably at people until security asks me to leave. Really, it’ll be suuuuper awkward.
Email me with all those well designed invitations at matt@mediabistro dot com.
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John A. Byrne, Editor-in-Chief of BusinessWeek.com is now active on Twitter.
Byrne describes the decision as “yet another effort to more fully engage readers and deliver on our goal to become the business and financial website with the deepest and most meaningful reader engagement in the world.”
(TrendHunter.com) Earlier this week, Apple distributed invitations to a special event on October 14th in Cupertino at Apple’s headquarters. Gizmodo wonders, “How do we know it’s about MacBook? Well, take a look at the image,”…
(TrendHunter.com) Christie Brinkley may be going through a tough divorce with Peter Cook, but our cluster of innovations in dating ensure that when she’s ready to hit the singles scene again, her next man won’t disappoint.…
According to The New York Times, Toyota may create a separate brand for its Prius hybrid car and could add both larger and smaller Prius models to the lineup.
James E. Lentz III, president of Toyota Motor Sales U.S.A. said in a sense consumers have already created the Prius brand, and the company is just catching up to the marketplace.
“We’re catching the wind with this,” he said.
(TrendHunter.com) Most contemporary modern architects raze any traces of old infrastructure when creating a new home design; J. Mayer H. let the original building’s footprint inspire him when he designed Dupli Casa.
Dupli…
Earlier we reported that GSD&M was no longer pitching for financial analysts Edward Jones.
Thanks to you lovely readers, we have some answers. It seems that GSD&M is in the pitch for Compass Bank, as well. Due to the normal conflict of interest hazards, Spence’s team had to remove themselves. All very logical.
More: EuroRSCG Will Makes Us All Slaves To The Robots
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In terms of message imbalance between the two presidential campaigns, it is clear that a critical mass has been reached. Barack Obama is on pace to spend more on TV in the final 25 days of this election than John McCain's entire $85 million matching-fund check. For those keeping score at home, Obama has aired more than 25,000 commercials in the past four days alone.
(TrendHunter.com) Beanbags are a constant fixture in kids’ rooms, but these durable and comfortable loungers often disappear during adulthood. Fatboy beanbags aim to elevate this traditional kiddie seating to adulthood.…
Sean Connery is the latest iconic face to be featured in Louis Vuitton’s ‘Core Values’ campaign. The ad’s tagline, “There are journeys that turn into legends,” refers to the historical association of Louis…
NEW YORK (AdAge.com) — A weakening ad market is taking its toll on both cable and broadcast TV. Former corporate siblings CBS and Viacom, both controlled by Chairman Sumner Redstone, warned investors they're dialing back ad-revenue projections for the third quarter. CBS investors get an additional surprise: an expected $14 billion write-down to reflect the falling value of its assets.
(TrendHunter.com) These stick-on wall decorations make decorating with flair a cinch. If, like me, you can’t draw a stick figure correctly, these floral wall decals will help spice up your home in seconds.
Todo Lifestyle…
“Virus: The Outrageous History of Gyro Worldwide” is new coffee table book about Philly ad shop, Gyro. The shop is one of the most hated in Philadelphia. Maybe it’s because their internal blog is called, Ad Pricks. It could also be their general disdain for other advertising folk. From their website:
“Besides, we think most of the people in the ad biz are geeks anyway. And, we could really give a rat’s ass if they honor us with a friggin’ golden pencil or lion (Nerds!).”
Personally, the blurb below is what got me to shift them from neutral to moderate dislike:
“The Life Cycle of Hipness explains the evolution of “hot” – how trends, brands, people, music, fashion and ideas go from obscure to blisteringly hot to colder than a day old dog turd.”
All the poop and prick jokes get old real fast. Pair that with the “life cycle of hipness” and who doesn’t want to barf? Oh lookie! I made a vomit joke!
The book is written by Harriet Bernard-Levy who spends way to many pages rewriting the history of the agency and as the Philly Ad Man blog said, managed to “linguistically blow founder Steven Grasse.” The title goes on to makes wild claims such as that Gyro invented viral marketing and was the first to capitalize on the “latent sexual forces running through contemporary proletarian subculture.” Riiight… just as you thought, the book has turned out to be a joke. Philly ad men and women have been had.
The author doesn’t exist. Neither does the book’s publisher, Gold Crown Press. What does exist is Grasse’s “art” videos called Bikini Bandits. AdPulp does a good job of dissecting the concept, but you can also just watch the video above. Note that Grasse thinks:
“Today satisfaction is not longer a visceral atavistic exchange but a hollow, symbolic one, obtained by calmly waiting in line and exchanging symbols of credit for symbols of desire.
With the Bikini Bandits, I restored the old sense of blood-and-guts dominion to the act of consumption and the feminine form.”
Really? Grasse? Come on. You are recycling old ideas – hot girls empowered by guns and their flesh being exposed? There was already an homage to that kind of subverted feminism and Robert Rodriguez along with Quentin Tarantino did it much better. You’ve got your women using their bodies as weapons; their guns as metaphorical cocks. How banal. This isn’t post feminism. This isn’t even female empowerment. This is a tenth grader understanding of sexual politics. Hmm… Grasse baby… can you say, suck my dick? There’s a prick joke for you.
More: The DON’Ts Of Advertising Agencies: The Women’s Edition
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(TrendHunter.com) The best public art mimics nature, as Pierre Vivant’s Traffic Light Tree does. This giant sculpture of fully-functioning traffic lights is in London adjacent to a roundabout near Canary Wharf.
Pierre…
The advertising world is all over this election. Everyone has a stance and everyone seems to have their own remix. Thanks to the tipster who sent us the video above from the mind of designer Aaron Sedlak of Sarkissian Mason – an interesting shop we recently profiled.
If you or any of your co-workers have created videos for either side of the line, send them our way – agencyspy at gmail dot com
We’re keeping a running tally and have created a section for all this wonderful goodness called 2008 Prez election. Why we didn’t do this before? Hey, sometimes we’re a little slow. Shit. We just got unregistered comments.
More: Goodby, Silverstein Line Up Against McCain
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People are scrambling to figure out what the harrowing economic collapse means to them. Will they have a job on Monday? Will their 401K be worth anything when they retire? Should they begin walking to work and cultivating a garden? And so on.
TechCrunch founder, Michael Arrington, writing about the ignoble end of Web. 2.0 (an argument I find lacking) makes this assertion:
The first to go will be the bulging marketing and communications departments at all those startups – the very people who make Silicon Valley such a nasty place to be in the boom times. But as the number of startups dwindle, it won’t be so hard for them to get attention from press and users, so those marketing and PR flaks won’t be missed all that much (of course, the people without jobs won’t be happy).
What a dismal view of our profession. AdPulp is no TechCrunch, but I too am besieged by requests for coverage all day, every day. I don’t always like culling through the mess to find email that’s actually important for me to read, but I do it. It’s part of the price one pays as an editor, and in the grand scheme of things, it’s no big deal.
But what about Arrington’s assertion that marketing and PR will be the first to go in a financial crisis? I don’t doubt that many short-sighted bean counters will make that move. So be it. But it’s not the move to make. What’s needed is an honest assessment of which communication channels are working hardest for the least expense. For some mass-produced packed goods brands, that might mean running more TV, not less. For other brands, across all categories, it will likely mean fine tuning their digital strategies.
Turning the lights out on marketing and PR is a form of panic. And panic often leads to disaster. The challenge at hand is showing customers the real value in one’s offerings. Doing so is something that needs to be practiced at all times, not just now. With the right frame of mind, this time of trouble can remind one of the basics, keep one on-point and make one more efficient. So, it’s not all bad.
(TrendHunter.com) Sean Connery is the latest iconic face to be featured in Louis Vuitton’s ‘Core Values’ campaign. The ad’s tagline, ?There are journeys that turn into legends,? refers to the historical association of Louis…
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