Hasta La Creative!

LONDON – A £6 million government campaign to encourage people to save energy and cut soaring bills has been attacked as “a drop in the ocean” compared to the huge advertising budgets of the energy companies.

LONDON – Miles Calcraft Briginshaw Duffy has hired the BBC’s David Bainbridge to the new role of vice- chairman.

LONDON – Coca-Cola has appointed Mother to handle its estimated £30 million 2009 pan-European summer campaign.

This billboard advertising the Day After Tomorrow is guerrilla advertising at its best. The movie billboard is placed in the sea to drown, which is a really awesome idea!

For those who haven’t seen the…

LONDON – The Famous Grouse, the Scottish whisky brand, is on the hunt for an agency to develop its global digital communications strategy.

LONDON – Lowe London is planning eight redundancies across its creative and production departments.

the Denver egotist shares gossip from Valleywag.

In a phone call, Waggener Edstrom flack Frank Shaw confirms that Microsoft is not going on with Seinfeld, and echoes his underlings’ spin that the move was planned. There is the “potential to do other things” with Seinfeld, which Shaw says is still “possible.” He adds: “People would have been happier if everyone loved the ads, but this was not unexpected.”

What the…? OK, so the 90-second Shoe Circus advert and the near five-minute spoof on “the simple life” New Family commercial were not exactly universally loved. Manye hated it, including Leslie at Burns Auto Parts who summed it up with “Just because someone spends a ton of money on a promo, doesn’t mean it is any good.”. This attracted some CP&B employee who rushed to defend their campaign in the (now removed) comments:

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In Extended Stay Hotels’ latest ad, a sizable breeze blows out of clients’ asses, effectively enabling them to slam doors from 10 feet away.

– LiveBar makes static websites instantly interactive. Hooray! No work for you. – Twenis. Hilarity. – Yahoo tries hard to be kooky. “That’s the problem with Yahoo: It thinks it’s an iPod — universally loved and carried around. But…

WE HEAR THAT… Microsoft is working on a some sort of pod. A Japanese School girl style pod/kiosk type thing. Consumers will be able to jack into the pod, which is the size of barbershop pole and download content on the go in public areas.

What’s the device called? No idea.
When is launching? Not sure. It may be what Crispin is working on with these crazy, oblique ads. Those Seinfeld spots may be leading to something much bigger. Or, maybe not. Maybe they’re just awful. However, we also know that Microsoft is out looking for advertising agencies. For what? Again, don’t know.

Crispin will continue to handle Vista. McCann has Xbox and Zune. This new thing – no idea who and what agency will responsible for the business. With the Vista team going outside of the guidelines for Microsoft (“You must use McCann!”), the gloves are off and teams from the mega-tech company are looking for agencies that suit their sensibilities.

We shall most certainly keep you updated. If you want to share what you know, please hit us up at superspyin at gmail dot com. Excellent.

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