Ogilvy Does Green And Grey Kinda Forgets
Posted in: UncategorizedThe Environmental Defense Fund and Ogilvy New York have released a new series of broadcast and PSAs designed to urge Americans to take advantage of mass transit, carpooling and biking to combat global warming. I love the ad above, which features work from artist Joshua Allen Harris.
Remember when Grey New York went green in September 2007? They even started a website. It had a blog. It was last updated on April 9, 2008. It hasn’t even been a year and yet, Grey has let the whole thing just sputter and die. I’m sure that the office is still recycling, but this wonderful mission they were on to encourage other agencies to go green? Didn’t pan out so well. The only agency to join was one called, Ologie. At the same time, this whole “green thing” was a way in which, to improve and enhance the agency’s image. What happened to that? It’s shot to hell. That’s what happened. All hell just by slowly letting the program go. Didn’t your mama ever tell you not to start something you couldn’t finish?
More: John C Jay Is A Real Baller
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22 Viral Britney Spears Stories, Celebrating Her Return (CLUSTER)
Posted in: UncategorizedAll That Remains Are the Gamers
Posted in: UncategorizedBeing Jailed forTactless Fashion – “Adorable Outfit” Gets Woman Arrested (VIDEO)
Posted in: UncategorizedJust Do It Yourself
Posted in: UncategorizedBarbarian Group strategist, Noah Brier, shares with Ad Age readers a behind the scenes look at the launch of his Brand Tags site.
Here’s one of the things he says that makes a lot of sense:
Teach yourself some code: I recently read an article that suggested knowledge of code would be the literacy of the 21st century. I agree. Being able to get a computer to do what you want it to is an amazing strength. All of a sudden you’re not reliant on others to bring your ideas to life. And it’s really not that hard — I taught myself in a few weeks without the help of books. As a friend of mine said to me a few years ago, if there’s one thing the web knows, it’s how to make the web. Any question you have has likely been answered and well documented on one of the thousands (millions?) of sites by and for the people who make the web. Plus, you don’t have to be an expert, you just have to be able to bring your ideas to life.
‘Running in Heels’ Joins Stampede of Fashion Reality-Shows
Posted in: Uncategorized
NEW YORK (AdAge.com) — Even though Nina Garcia left both Elle and "Project Runway," she can still play a role in reality TV. "Running in Heels" is Marie Claire's answer to Elle's TV show, "Stylista." Premiering in March 2009, "Running in Heels" zooms in on the personal and professional lives of women who run the world of fashion-magazine publishing. Think "Ugly Betty" meets "The Real World."
Talk, Talk, Talk…
Posted in: UncategorizedBecause our comment system is shit on a stick, we don’t get to talk to you guys very often. It seems that Safari users are sort of out in left field. Yikes! And yes, we’ve complained about a billion times.
So, there’s the tip box, but if you want to send us say, a video, a missive from your that genius boss of yours or simply, a lovely invitation for tea, it’s best to email us.
Simply whip up a fake Gmail account and contact us at:
General: agencyspy at gmail dot com
Specific:
Super Spy – superspyin at gmail dot com
Matt – mathewvanhoven at gmail dot com
Or, Spy Writer – thespywriter at gmail.com
You’ll be in touch, yeah? Merci.
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Wearable Museum Fragments – Guggenheim’s Restoration Rock Jewelry (GALLERY)
Posted in: UncategorizedSaatchi Hired to Hawk Super Intense British ID Cards
Posted in: Uncategorized(image: “Lord Saatchi” aka Maurice)
M&C Saatchi is taking money to help the UK’s government convince British citizens that ID cards capable of holding “the personal details of 60 million citizens — including fingerprints and iris patterns — on a central database” are a good idea.
Uh, what? The plan, known as the Natinoal Identity Scheme (cuz that’s what it sounds like!), launches in November. Apparently, by 2017, everyone 16 and over will have one of the fancy cards. However, people are worried that somehow criminals and, eh hem, terrorists, could steal people’s info and somehow gain access to it and do bad things.
Find out WTF after the jump.
More: Saatchi’s international work
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Foosball table livens up any marketing plan
Posted in: UncategorizedMarketing materials simply don’t get more manly than a foosball table with sausages for players. That’s just what Red Tettemer has created with this “Sausage vs. Sausage” foosball table for client Hatfield Quality Meats. The PR missive explains: “Art directed by Todd Taylor and designed by Jaimi Steen, the foosball table will be used at live events and sponsorships. The ultimate goal of the foosball table is to add to the Hatfield brand experience at events and create a fun, engaging environment for consumers to familiarize themselves with the brand and the products themselves.” A real sausage fest. Go meat!
—Posted by Tim Nudd
Sausage vs. Sausage
Posted in: UncategorizedPhiladelphia agency, Red Tettemer, constructed this “Sausage vs. Sausage” custom foosball table for Hatfield Quality Meats touse at live events and sponsorships.
See this Flickr set for more.
Circular Children’s Seating – The Ball Chair
Posted in: UncategorizedSpotRunner’s Joanne Bradford Bails on Spot Runner for Yahoo! (That “!” Does Not Mean We’re Excited)
Posted in: UncategorizedWell well well. On Aug. 4, we reported that Joanne Bradford, Spot Runner’s then-newly-hired EVP of national marketing services hadn’t been seen around the office much. Could that be because she was flirting with Yahoo! for a new gig? Cuz that’s where she’s working now.
She replaces David Karnstedt as SVP senior of U.S. revenue and market development.
At the time, Spot Runner PR told us that Joanne was in and out of the office because she A. lives in the Bay Area (SR is in LA) and B. as EVP of national marketing services, she was frequently on the road to get new business. But apparently, that was mostly bullsh*t.
Details on the bs, after the jump. Did we mention Joanne started at Spot Runner in March?
More on why Spot Runner is going down the tubes.
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You Decide: JWT Does The Ford Flex
Posted in: UncategorizedJWT Detroit is still kicking. Their latest challenge was to handle creative for this week’s launch of Ford’s new electric car, The Flex. Toby Barlow, executive creative director and co-president of JWT Team Detroit said:
“For the Flex launch, we employed three new processes during our developmental cycle. Beyond just developing a brief, we also established a massive brand book which expanded far beyond the traditional style guide. The brand book served as the ‘Holy Grail’ that all creative was measured against.”
Wow. You guys did your job! You know, you did some branding for a new product! OMG. That’s genius. How did you think of moving beyond just a brief? Genius!
Puhleeze… Anyway, the campaign kicks off nationally this week with two television spots that celebrate Flex’s individuality. Check one out above. Another, featuring the music of Santgold, whom Converse is all over, can be viewed here. Both 30 second spots were directed by video music director Mark Romanek.
In the press release, they mention that the campaign is multi-tiered. Yeah, yeah and whose campaign isn’t these days? One execution of “tiers” is JWT asking six artists to create work around the design of Flex and they are using digital magazine covers. Another arm, is that JWT created some CG-animated mini movies over at the Ford Flex website.
Okay – so what do you guys think?
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Wagstaffe Autobody: Like it never happened, 3
Posted in: UncategorizedWagstaffe Autobody: Like it never happened, 2
Posted in: UncategorizedWagstaffe Autobody: Like it never happened, 1
Posted in: UncategorizedFunky Shower Panels – Colacril Stylish Bathroom Decor (GALLERY)
Posted in: Uncategorized‘Fringe’ Could Prove to Be Fox’s Big Hit
Posted in: Uncategorized
NEW YORK (AdAge.com) — With the fall TV season set to get under way, Ad Age TV Editor Brian Steinberg casts a critical eye on new and continuing series to help marketers determine which may prove to be the best showcases for their ads and products. This week, the focus is on Fox's "Fringe," a show the News Corp. network intends to support by running fewer ads and promos, a potentially intriguing economic model.