Fallon’s Juan Cabral returns to Argentina

LONDON — Juan Cabral, Fallon’s world-famous creative partner, is moving back to Argentina to be closer to his family for the birth of his first child.

Nike Says Here I Am, Just Do Me

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Over at Gawker, Nike is taking a beating for a new slogan it’s testing in a new campaign targeting women in Europe.

Star Wars Tattoo Primers – The Force In The Flesh (VIDEO)

(TrendHunter.com) The Force in the Flesh is a super glossy coffee table book with 400 photos, telling the individual stories of 45 different Star Wars tattoo collectors and artists from all over the world. The sample pages…

Updated AgencySpy Exclusive: Russell Simmons and WPP/Y&R May be Forming New Agency

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We’ve been holding onto this story since May, when we first heard about it. Since then, we’ve been working to confirm Russell Simmons‘ possible contract with WPP’s Y&R to create a new agency. So far, no such luck. But here’s what we’ve heard.

From our spy: “…contract is in negotiation with WPP, reporting up through Y&R…Looks like the concept for the start-up agency is different from what I originally heard. It’s meant to be a multi-cultural shop handling databases, analytics and execution for campaigns &#151 translating them, so to speak, to target specific Asian, Hispanic/Latin and African American demographics…The contract for the agency is being handled by Y&R.”

WPP has been uber tight-lipped about the new shop, but we hope it happens, and soon. There are few better entrepreneurs to start a shop focused on culturally diverse consumers. We’ll keep you posted as more comes in.

Could this be an attempt to challenge Jay-Z’s recent move to Madison Ave?

More:
Hova! Hova! Jay-Z Heads To Madison Avenue

Update: “Apparently, part of Russell Simmons Communications already has an advertising agency.” We wonder: is WPP buying it?

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Considering Lesbianism – Kylie Minogue Toys With Being Gay (GALLERY)

(TrendHunter.com) Kylie Minogue recently announced she’s been considering becoming gay, and considering how much press lesbians have had lately, this would be a very savvy PR announcement.

“I’d go gay for her,” Kylie…

Banana Box Lights – The Chiquita Chandelier (GALLERY)

(TrendHunter.com) The ‘Chiquita Chandelier’ may actually be more of a playful piece of ceiling art rather than a functioning light fixture. What type of lamps used have not been mentioned, but they would have to be of the…

Showtime Gives Duchovny the Deep Stuff

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As you may have heard, David Duchovny, who stars in Showtime’s “Californication” (arguably our favorite show), was recently admitted into rehab for sex addiction.

Ironically, Duchovny plays a sex-crazed writer named Hank Moody (who you can’t help but like), whose life is torn apart when he can’t commit to his long time gf (with whom he has a daughter). He bangs a bunch of random women, including the teenage daughter of his ex’s new beau…but we swear, she seemed a lot older in that episode.

Our boy Noah Davis over at FishBowlNY sent us this image (and accompanying story), which we actually saw while running through Times Square the other day &#151 right next to the “Dexter” magazine campaign, which SpyWriter told you about last week.

Source 2

More: A Rant From our Nicholson Kovac Spy

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Parks of Remembrance – Pentagon Memorial (VIDEO)

(TrendHunter.com) The new Pentagon Memorial was unveiled today, September 11, in honor of the seventh anniversary of the 9/11 attacks.

The Pentagon Memorial project was built as a symbol of recognition for the thousands…

As Much As I Adore The Genius In “Just Do It,” It’s A Tagline. Taglines Help People Recall The Brand Promise.

There’s something absurd about this headline and subhead. Of course, there’s nothing wrong with absurdist headlines, I’m a big fan of such things.

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[via The Wall Street Journal]

Gourmet Online Marketplaces – Foodzie is Edible Etsy (VIDEO)

(TrendHunter.com) If you like the way Etsy has revolutionized the small-scale online marketplace, you’ll love Foodzie, its gourmet artisan food counterpart.

Foodzie is just getting ready to launch out of beta mode, and…

See-Saw Bookshelf (GALLERY)

(TrendHunter.com) Designers Boaz Cohen and Sayaka Yamamoto , owners of studio BCXSY, collaborated in the design of a See-Saw Bookshelf which uses books as weights for balancing. The shelf is made of American Walnut wood…

Dobrow Sees the Future, Is Glad It Upholds the Best from the Past


To the list of things I want from magazines' special commemorative issues, I now add a flashy, digital cover that costs $7.25 million to produce and requires a fleet of nonunionized Guatemalan laborers to assemble. That's the tactic Esquire has devised to buzz-ify its 75th-anniversary issue, and it seems to have worked from a PR perspective.

ITV strikes deal with Setanta…to show England v Croatia highlights

LONDON – ITV has reached an agreement with Setanta to broadcast highlights of yesterday’s England match in Croatia, in which Theo Walcott scored a hat-trick to give a England memorable victory.

Reminder: Sept 30 is the AgencySpy Party!!!

OK addies. You voted, we whined, and MediaBistro made good on setting up a little party for all of us at Chelsea Brewery. The best part is, all you have to do is RSVP (by clicking here), then show up.

The brewery is at Chelsea Piers, and will be held on September 30 (Tuesday) from 6:30-8:30 p.m. It’s free, and we (uh…I) accept all forms of drinks. On that note, I will be the AS representative, as both Spywriter and SuperSpy are, obvi, anonymous.

Consider this fiesta an opportunity to mingle with addies in a stress free environment, share war stories with 34 year-old veterans and stare off into the New Jersey sunset over the Hudson. It’ll be both beautiful and disgusting all at once.

We personally can’t wait to shake your hands, but ask that you save the shin kicking until we’ve had at least one drink. Chelsea brewery is an award winning establishment, and is the only brewery on Manhattan, so savor the malty goodness &#151 and if you feel up to the task, loudly describe your agency’s dirtiest details to the person standing next to you. We’ll take care of the rest!

Did we mention that you can RSVP here?

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77 Pro-Geek Innovations (CLUSTER)

(TrendHunter.com) Not so long ago, being dubbed a geek or nerd was one of the most socially painful nicknames one could get. No so anymore.

As this wide range of pro-geek designs shows, people are now embracing their…

Things Don’t Get Any More Nasty-Ass Than This

This video is kind of hard to see and when I say that, I mean quality wise, but also in regards to the content. NSF-your stomach. Do not watch if you have just eaten breakfast. Maybe this might be the advertising agency answer to “Two Girls One Cup”? No, it’s not that bad, but I wished I had taped Matt watching it for the first time. Damn!

This video comes to us from Live Leak and features an advertising agency. The story WE HEAR… is that staffers noticed an odd smell coming from the back stairwell this past week. They found the source in the garbage pail. How did it get there? Lets go to the security video tape. Hit play on the video above. It’s FOUL, yo!

More: Too Gross For Words: O.J. Simpson And Ad Space

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Angel Wings and Headdresses – Diesel Black Gold Spring 2009 (GALLERY)

(TrendHunter.com) Diesel Black Gold launched at the last Mercedes Benz New York Fashion Week to much enthusiasm by fashion connoisseurs worldwide.

Set against a glittering black backdrop, the Spring 2009 ready to wear…

JCDecaux in talks to buy News Outdoor Group

LONDON – JCDecaux has announced today that it has entered into exclusive talks to buy Rupert Murdoch’s outdoor advertising division, News Outdoor Group.

Campbell-Ewald: What A Hot Mess Looks Like

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AdAge has a post up this morning about Campbell-Ewald’s new creative director on the very big Chevy account. Since May 2007, the CD position has been vacant. Right. Well, it’s 2008. Holding onto Chevy, doing the job right, should be of the utmost priority, so what was the problem?

As the article points out, Bill Ludwig, vice chairman-chief creative officer of the Interpublic Group went through 11 candidates (!!!) to replace Gary Pascoe, who pulled a short 16-month turn at C-E before bouncing to BBDO. In the hunt for a CD, Lim said that three, yes three people had accepted the post. Two were from outside the U.S. Finally, he ended up with Dennis Lim (pictured above) from TBWA/Chiat/Day.

I’m calling for the rewind. Get your lighters up.

1. Ludwig should have kept his mouth shut. No one wants to know that you couldn’t fill the top CD job at your shop. It’s such bad PR. What does that say about your agency, its prospects and your culture?

2. Three people reneged. THREE? The article says that they did so for different reasons. No one is buying that. What – was the pay low? Were the restrictions too great? Were the CDs given no support staff? Ludwig, again… for the love of gawd, please shut up while the gettin’ is good.

3. Way to let Lim know that he wasn’t first pick. Way to undercut his authority before he even starts.

Moving on… Later in the article, it’s mentioned that: “The agency just trimmed its staff by an undisclosed number, though the shop said the reduction was far fewer than the 50 laid off in April. A spokesman declined to comment.”

4. Aiyee! From April from September, you guys had two rounds of lay-offs? First, anyone reading our blog knows that to be true, but like, this where you should speak. This is where you say, “You know, we are laying folks off for this reason and that reason, but we’re moving forward, blah, blah, blah.” Transparency is better in some cases.

The article ends with an insight into Lim’s creative management skills: “He will also call daily meetings for two weeks of all the Chevy creative teams to ‘infect each other with ideas’ for the crucial
Camaro launch next year.”

As one super Agency Spy reader/tipster said: “Campbell-Ewald: where you can’t replace a light bulb without at least.”

We couldn’t have said it better ourselves.

More: All Campbell-Ewald News

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Taco Bell Enjoys Its Gig as Indie-Rock Promoter


CHICAGO (AdAge.com) — Taco Bell is doubling down on indie rock this fall by expanding the scope of its annual promotion that provides meals to touring bands. The fast-feeder's third iteration of "Feed the Beat" will feature twice as many bands and an online contest to record singles.