LONDON – Immedia, the live in-store radio and TV company, has reduced its operating loss by almost £1m in the six months to 30 June 2008, following a series of new business wins and a drive to cut costs.
LONDON – Shadow chancellor George Osborne today said that his party’s proposal to slash the government’s ad budget could help reduce taxes.
(TrendHunter.com) Calling all you talented designers out there – a competition to help beat poverty.
Get designing to beat poverty – Yanko Design wants you to put on your thinking caps on.
Poverty is a huge problem…
LONDON – Mini, the BMW-owned marque, is set to launch an online ad campaign as consumers look for more cost- and fuel-efficient automobiles.
LONDON – Telegraph Media Group is using archive content to launch ‘Britain at War,’ an online project examining the build-up to World War II and its effect on those on the Home Front.
LONDON – Mobile Interactive Group, the parent of mobile advertising company 4th Screen Advertising, has taken top spot in The Sunday Times Tech Track 100 list, which ranks the fastest growing technology firms in the UK.
OK. Having recently been in Las Vegas, this new VEGAS.com campaign caught my eye and made me laugh knowingly at its wit and complete lack of attempting to make the city appear to be anything other than what it truly is: Disney for grownups.
LONDON – Oxfam has debuted a new format for an ‘interactive’ outdoor ad campaign.
(TrendHunter.com) Hayden Panettiere expressed her pro-gay opinion, joining influential people like Brad Pitt and companies like Google on her views.
In an effort to encourage younger people to vote at the Declare Yourself…
LONDON – Taylor’s of Harrogate, the tea and coffee brand, has signed a deal with Classic FM to sponsor its Weekend Breakfast Show, hosted by Myleene Klass.
LONDON – Cancer care charity Macmillan Cancer Support will this week launch a major two-month campaign highlighting its key financial and emotional support services for patients suffering from the disease.
LONDON – Telegraph Media Group is launching Britain at War, a major new project examining the build-up to the Second World War and its effect on those on the Home Front.
BIRMINGHAM – The Conservatives have called on the government to cut the COI’s £150m adspend as part of series of belt-tightening measures to cope with the economic downturn.
You’ve probably seen ads for Cisco’s “The Human Network” campaign, which tries making the possibilities of Web 2.0 seem accessible to ordinary business people.
For its “Fight Carbon” campaign, IBM randomly cleaned up three public areas with non-toxic solutions.
This McCann spot for the Boys & Girls Clubs of America has some cool visual elements in it, but the director has the attention span of a hummingbird. Maybe they should have added “Be able to keep up with our frenetic pacing” to that list of cue cards. I think a line drawing of a dinosaur vomited up the word fearless at one point, but it’s all a blur otherwise. Still, kudos to an ad that has something positive and relevant to say. Also, check out the “Be Great” Web site.
—Posted by David Kiefaber
LONDON – Virgin Media has appointed Ashley Stockwell to the position of managing director of brand and marketing.
LONDON – Virgin Media has appointed Ashley Stockwell to the position of managing director of brand and marketing.
LONDON – RNIB is launching a UK press and poster campaign to boost awareness of the importance of regular eye tests.
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