(TrendHunter.com) Recently, Trend Hunter featured a broad array of celebrity action figures. But the concept is actually a revitalization of action figures from days past.
Check out this strange advert selling the Michael…
LONDON – Eurosport, the pan-European TV channel, has boosted its presence in Asia-Pacific with the launch of a new sales office in Tokyo designed to target the region’s biggest advertisers.
(TrendHunter.com) Within the wonderful world of Facebook, there’s a continuing trend of aimless grouping. People join groups based solely on the comedic value of the group’s name.
Facebook groups are another way of relaying…
The JWTgrads are 10 times filtered – just like the Smirnoff Vodka commercial that came out of JWT last year. I have no idea if this means that JWT graduates go well with some tomato juice, worcester sauce, tabasco and a stick of celery but I’ll give anything a try once.
LONDON – BBC World Service and Deutsche Welle, the German international broadcaster, have teamed up to launch a joint digital radio service aimed at 170m Western and Central European radio listeners.
LONDON – WPP Digital has acquired a minority stake in Proclivity Systems, a predictive analytics platform for online marketers and merchandisers.
“A lot of girls out there love healthy food. If you want to get into bed with one, check out our debut episode!”
LONDON – Vernon Kay, the TV presenter, has been forced to reassure friends and family he is alive and well after his Wikipedia entry was altered to say that he had died.
Wieden + Kennedy goes inside the body of Nicola Sanders in this crazy new Nike commercial to reveal her muscles and organs in various states of Internal Pigdog-esque agony during a workout. The brain, outfitted with a monocle, tries to keep the screaming legs, a whiny multicolored heart, a pair of resentful lungs and a couple of bitter feet all working as one. One thing the body parts have in common: big lipsticked lips.
—Posted by Tim Nudd
Hopefully, the smart agencies will see the challenge as an opportunity to address persistent talent-development deficiencies and will make middle management more accountable for career development and creating an inclusive environment.
(TrendHunter.com) Researchers from the University of Texas at Austin have found a bizarre ant in Brazil that doesn’t look like any other existing ant species. Its proposed name, Martialis heureka, refers to its odd appearance–this…
LONDON – Seasonal and boxed chocolate is struggling to overcome stasis due to consumer health-awareness and rising food prices.
LONDON – Logan Wilmont, executive creative director of Draftfcb, reviews the Walkers TV commercial ‘Suggest a flavour’, which had the highest recall with the public in the weekly Adwatch ranking for 17 September.
On Sunday’s BeanCast with Bob Knorpp, I was joined by Ford Head of Social Marketing Scott Monty and The M Show’s John Wall to discuss a host of ad-related issues.
When I was on the board of the Hispanic Organization of Latin Actors in the late '80s, the entertainment industry would assert that prepared Latino talent either didn't exist or simply could not be found. The entertainment industry has made progress. Sadly, the advertising industry has not followed suit.
LONDON – Dutch lager Grolsch has extended its Dutchmen on a barge theme in a new series of idents sponsoring Channel 4 original comedy.
Advertising Agency: TRY Reklamebyrå, Oslo, Norway
Creative Director: Kjetil Try
Art Director: Thorbjørn Ruud
Copywriter: Petter Bryde
Director: Joachim Trier/Moland Film
Aired: September 2008
A radio ad in the UK has been banned for being too quick!.
The Vodafone radio advertisement was banned after the Advertising Standards Authority (ASA) ruled that the ‘disclaimer’ was too difficult for listeners to understand as it was read very fast. You can listen to it at the BBC website
[Vodafone] contended that the radio advertising standard codes made no mention at which speed the legal terminology should be delivered.
They also said they did not believe their advertisement to be deceptive and in contravention of advertising legislation.
I think Disclaimer guy might want to step outside to have a word with the ASA. “Don’t interrupt Disclaimer guy, I’m serious don’t even test me, I’ll bring the heavens down…”
LONDON – The BBC is launching a series of remembrance documentaries, dramas and live events to commemorate the 90th anniversary of the Armistice, which marked the end of the First World War.
Advertising Agency: 44 Bridge, USA
Creative Director: Rob McCormick
Art Director: Kevin Taylor
Copywriter: Kevin Harrell
Photographer: Doug Scaletta
Retoucher: Ryan Jacobson
Web programmer: Rick Romont
Published: 2008
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