Size Matters – ‘Great Big Stuff’ Makes Everything Supersized (GALLERY)

(TrendHunter.com) Super-sized food, household items, clothes, toys, stationery, and even viagra.  All of these items are ridiculously oversized and extremely impractical, except as a gag gift…but if there’s someone willing…

Government initiative champions advertising as a career

LONODN – The Government has launched a self-assessment tool, designed to encourage more people to consider a career in advertising, as part of a move to champion the creative industry and recognise its contribution to the economy.

42 Innovative Coca-Cola Ads (CLUSTER)

(TrendHunter.com) From designer cans to product placement in Grand Theft Auto, Coca-Cola has been finding ways to peak our interests. Coca-Cola stops at no approach, from attempting to appeal to style-conscious women by…

Yearbook the Sh*t out of Yourself

myYearbookPhoto.jpg

In speaking with Mike Fetrow yesterday about his departure from Colle + McVoy, we learned that his former shop created what we consider to be one of our favorite time-wasting Web sites, YearbookYourself dot com.

We first mentioned the site last week, when we kinda sorta railed the FiveAlive microsite. In case you’re too lazy to click, we said “There are sites that do UX much better (than FiveAlive), such as T3’s Script Your Trip and Virtual Office, and another of my favs, YearbookYourself.”

Fetrow tells us that during his stay at C+M, he was in charge of YBY, a site that allows users to upload their image to a program that puts one’s face in place of awkward high school students. Templates include photos dating from the 50s all the way through 2000. We made a few, one of which you’ll see above. Check it out; it’s a great way to waste time.

Check out Fetrow’s comments on the site, after the jump.

More: Colle + McVoy Part with Mike Fetrow

continued…

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Fashion Horse Race – Designers Compete for the Caulfield Cup in Australia (GALLERY)

(TrendHunter.com) Designers can get a quick break right out of the gate if their fashion is picked as the winner of the Caulfield Classic Style Award. There is a “but.” But the fashion designs are to be worn at a horse…

Virtual Reality Light Sabers – Star Wars: The Force Unleashed (GALLERY)

(TrendHunter.com) Star Wars: The Force Unleashed is now out, so if you’ve ever wanted to wield your own light saber, here’s your change.

“It’s the unique ability to manipulate objects and enemies with the Force that…

YouTube Mockery – ‘The Renewed Mind’ Features The Ultimate in Cheese (VIDEO)

(TrendHunter.com) YouTube is a showcase of many things, including mockery.  The rise viral mockery is a growing phenomenon, and this video is the latest example.

Now, before anyone gets worked up about me poking fun at…

Great ads. Great Web site. Great synchronicity.

Key_bank_3

Just this morning I ran across this great, great, great campaign for Key Bank.

Fantastic animated spots led to a fantastic animated site that, duh, rewarded me for doing what they asked me to do. I know from experience that it’s pretty hard to do breakthrough work in the financial category. So serious kudos to Cramer-Krasselt and to Bowles who gave me the tip.

Carlton’s Woman Whisperer Saves Man From Overbearing Bitch

carlton_woman_whisperer.jpg

It would be sexist to assume it’s always the woman who wants to leave the bar first, dragging her man by the balls out of the bar as his friends utter phrases like “pussy whipped” and “wimp,” right?

Vanguard Designer Tribute – The Amazing Work of Nagi Nona (VIDEO)

(TrendHunter.com) Ocassionally Trend Hunter pays hommage to the brilliant work of creative individuals, and the sad passing of this vanguard designer is one of those times.

The multi-talented Nagi Noda passed away on…

JWT NY Flood Update

“JWT NY Flood update: The office is open, though at least 1/3 of the employees have been displaced and are now sitting in conference rooms or hallways. The clean up effort is underway, but the whole place smells like a basement.”

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Directgov holds agency review

LONDON – Directgov, the government’s digital service, is seeking an ad agency to create a £15m campaign in a bid to increase the number of users of the site.

M&C Saatchi/Ring of Fire Pop Peoples’ Heads Off

Client: The Getty Center, Los Angeles

Shop: M&C Saatchi, LA

Visuals: Ring of Fire, Los Angeles

Creatives: Ron Tapia and Dennis DiSalvo

The Idea: “Take regular Los Angelenos, going about their business in typical situations all over LA, and replace their heads with art from the Getty. All to set up the line that a trip to the Getty “stays with you”.

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Starbucks launches fair-trade espresso

LONDON – Starbucks has launched a fair-trade coffee across Europe, Middle East and Africa to bolster its corporate social responsibility credentials.

Which? lobbies for more regulations with ‘Consumer Manifesto’

LONDON – Which? has launched a ‘Consumer Manifesto’ that calls for food companies to adopt the traffic light system and impose restrictions on the marketing of unhealthy food to children.

General Mills Reduces TV Use to Reintroduce Chex Mix


CHICAGO (AdAge.com) — When General Mills set out to reinvigorate its Chex cereal brand and its party-mix recipe, the company wanted to connect with home cooks on a personal level. The result: an online and print buy with Reader's Digest properties — and a dramatic reduction in broadcast-TV spending.

II BBDO releases new Guinness ad

LONDON – Irish International BBDO has produced an ad celebrating 250 years of Guinness.

Million Dollar Photography – Angelina Jolie and Brad Pitt’s Baby Photographer Talks (VIDEO)

(TrendHunter.com) This year, we observed a massive rise in the obsession with celebrity babies.  The phenomenon was epitomized by the baby of Angelina Jolie and Brad Pitt.  This video offers the rare perspective of the…

Political Matching – ABCs Match-O-Matic 2 Recommends Your Vote

(TrendHunter.com) More for entertainment than actually learning about the issues, ABC News’ Match-O-Matic 2 is an online decision support system for political weekend warriors.

It asks two-choice questions that cover…

Welcome to the Management Team


Every other Tuesday, the eight people who comprise the PJA management team meet in one of the back conference rooms to discuss the state of the agency. Not surprisingly, the rest of the office is curious about what takes place in those meetings. While we give regular updates, every once in a while, someone asks me, "What the hell do you guys talk about?"