Frontless Shoes – Annejet Kosters Shoe Designs (GALLERY)

(TrendHunter.com) There is something missing with the experimental shoe designs by Annejet Kosters… the entire front! Her airy designs are sure to please those who like to go barefoot but still hanker for heels.

The…

Living Compasses – Using Cows to Find North

(TrendHunter.com) In yet another globally significant belief-shattering landmark study, German and Czech researchers reported in Tuesday’s issue of Proceedings of the National Academy of Sciences that… cows like to face…

Sibling Athelete Ads – Williams Sisters and Manning Brothers for Oreo (VIDEO)

(TrendHunter.com) In a new ad campaign for Oreo cookies, the Williams sisters and the Manning brothers have decided to test their athletic prowess competing for the Oreo Double Stuff Racing League.

This fictional league…

Dishes Made of Pork – Bacon Cups and Bowls (GALLERY)

(TrendHunter.com) …yet another addition to Trend Hunter’s long series of bacon-related inventions!

These woven bacon cups and bowls are attractive enough to make any non-vegetarian blush.  Several dishes can be served…

I’m Gonna Join the DSRL

At this point, it should be no surprise that I’m a big football fan and an even bigger Eli Manning fan. So it should also come as no surprise that I was as giddy as a schoolgirl the first time I saw the new Williams Sisters/Manning Brothers Double Stuff Oreo commercial. The spot is a faux press conference that is set up as a verbal battle between the two sibling teams in a semi-friendly banter. It’s a showdown! And there’s even a double stuff mascot! The spot drives viewers to the DSRL website to join for themselves (and possibly win a trip to the Bahamas, not to shabby). I think it’s awesome. Funny, well down, and come on – who doesn’t love Peyton in a commercial? Check out the spot below, the video even has some “behind-the-scenes” footage for the DSRL enthusiast.

Jessica is a copywriter in the NJ/NY area working for a sweet little ad agency. In her free time (ha!), she lends her insights to the advertising world through Beyond Madison Avenue, a Talent Zoo blog. Find them at www.beyondmadisonavenue.com and www.talentzoo.com. Questions, comments, criticisms or concerns? Leave a comment or shoot her an email at jessicabma@gmail.com.

Vegan Beauty Products – “Be Fine” Skincare Made of Food (GALLERY)

(TrendHunter.com) The vegan skin care line Be Fine is a welcome addition to the organic skincare market. Unlike other brands, which are only sold in high-priced beauty supply or department stores, Be Fine is sold at drugstore…

Will Tweet for Greenbacks

First there was a Tweet. And thanks to it, we now have a Cherp, an agency that proposes to manage social media campaigns on Twitter.

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Chris Brogan, for one, “is all for nifty social media projects,” but this one has him wondering. The first person to comment on his post also wonders why you’d ever outsource the brand’s social media duties.

Here’s the agency’s pitch:

Anyone can tweet. Our Clients Cherp. There is a difference…

We want to guide you to social network marketing success. That’s our entire focus at Cherp – better strategies, better tools, better outcomes. There is no better time to get started on Twitter. Social media marketing isn’t going away and it’s not easy – it requires knowledge of and experience with the technology, the networks, and the way consumers engage the site.

Anyone can buy ads on Facebook or Myspace. The real success in social media comes from interacting, and Twitter provides one of the best ways to accomplish this. Don’t just tweet…Cherp!

Visit Cherp’s Twitter page for more.

Rabbit Garbage Bags – MAQ Inc Makes Trash Cute (GALLERY)

(TrendHunter.com) Let me introduce you to my new best friend. Yes, it’s a rabbit, and we love walking around hand in hand. Or hand in ear, more precisely. But what is even more impressing, is that my new best friend, Rabbit,…

Latest Microsoft Browser Fuels Fear

YORK, Pa. (AdAge.com) — Microsoft's newest browser is still only in beta, but it already has the advertising world in a tizzy. Its "InPrivate" set of features on Internet Explorer 8 out this week has publishers, marketers and industry advocates worried that it could block their ability to distribute, track and even monetize what the Interactive Advertising Bureau values as a $21.2 billion-plus internet-ad industry.

Green Museums – California Academy of Sciences (VIDEO)

(TrendHunter.com) When San Francisco’s 150-year-old California Academy of Sciences reopens at the end of September 2008, it will be the largest public building to receive a LEED Platinum certification, making the museum…

Anti-Vegetarianism – Wendy’s Meatatarians Unite Commercial

Wendy’s is taking on the health-food trend with a marketing campaign aimed at ‘meatatarians’—individuals who are, per the MeatatariansUnite website, “…meat lovers and eaters whose goal is to eat meat,…

Growing Your Own Living Home – Aeroponic Architecture (VIDEO)

(TrendHunter.com) Scientists at Tel Aviv University are developing methods of growing trees such that the roots form stable structures that have many uses, even as living homes. According to aftau.org, “the original ‘root-breaking’…

Republican Sororities – McCain, Bush, and Cheney are Sisters of Theta (GALLERY)

(TrendHunter.com) Laura Bush, Lynne Cheney, Cindy McCain, and Jenna Bush are all members of Kappa Alpha Theta.

With women playing a more important role in political races, it’s interesting that so many Republican women…

Timberlake Uses William Rast to Explore Throbbing Redneck Fantasy

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Walking in the footsteps of Jay-Z and Nelly, Justin Timberlake is backing a line of expensive but delightfully ass-perking denim wear: William Rast, launched in partnership with Trace Ayala. (The brand is a combination of their grandfathers’ first names.)

Anti-Vegetarianism – Wendy’s Meatatarians Unite Commercial (VIDEO)

(TrendHunter.com) Wendy’s is taking on the health-food trend with a marketing campaign aimed at ‘meatatarians’—individuals who are, per the MeatatariansUnite website, “…meat lovers and eaters whose goal is to eat meat,…

Viral Hoaxes as Art – Gallery Sells Prints of $999.99 iPhone App (VIDEO)

(TrendHunter.com) We’ve seen this image before, when Armin Heinrich swindled a handful of rich folks into shilling out $999.99 for the non-functioning, useless I Am Rich iPhone app. The app was taken down by iTunes, but…

Post-Olympic Fame – Shawn Johnson Performing at Democratic Convention (VIDEO)

(TrendHunter.com) Shawn Johnson may have thought that winning gold and silver medals were fun, but the Olympian’s celebrity status keeps getting pumped up.  She appeared on David Letterman and now she’s planned to lead…

Why You Won’t See Michael Phelps on the Wheaties Box


CHICAGO (AdAge.com) — In a PR masterstroke, Kellogg Co. managed to spoil an every-four-year tradition for General Mills — the unveiling of Olympians to grace the Wheaties box. By the time Big G made its big announcement today, Kellogg had already one-upped the news by revealing that it signed the biggest of them all, Michael Phelps.

Judging Political Fashion – Project Runway Chooses Michelle Obama (VIDEO)

(TrendHunter.com) Michelle Obama gets the fashion nod from Project Runway judge Tim Gunn. “No contest, Michelle.”

He thinks Mrs. McCain needs a makeover, while Mrs. Obama shows class and American style. Gunn says he…

Presidential Serenades – Jennifer Hudson’s Star Spangled Banner for Obama (VIDEO)

(TrendHunter.com) Tonight, Jennifer Hudson will make her headlines when she sings the Star Spangled Banner for Barack Obama.  Jennifer Hudson may have been 6th in American Idol, but she was the first choice for Barack Obama.…